Statement and Presentation by Oliver Zipse, Chairman of the Board of Management of BMW AG, 101st Annual General Meeting of BMW AG in Munich on 12th May 2021

BMW:Statement and Presentation by Oliver Zipse, Chairman of the Board of Management of BMW AG, 101st Annual General Meeting of BMW AG in Munich on 12th May 2021

Good Morning to all our shareholders!

A very warm welcome from BMW Welt in Munich.

The Annual General Meeting is the most important event of the year
for us. It is where we answer to you – the owners of BMW AG – and show
you where your company is headed.

All members of the Board of Management and almost all the Supervisory
Board are here today – naturally in compliance with coronavirus
restrictions – as Dr Reithofer mentioned – and as a sign of our
respect for you.

BMW has a “WE” culture.

  • “WE” includes our customers; fans of BMW, MINI, Rolls-Royce
    and BMW Motorrad – all those who are the key to our success. Even in
    the year of the coronavirus, 2020, we delivered more than 2.3
    million vehicles to customers. That was only 8.4 percent less than
    in 2019.

I would therefore like to start by thanking all our customers
worldwide, who choose to buy our products and motivate us to do our
very best.

  • “WE” also refers to our associates – who share dedication,
    discipline and a tremendous passion for mobility. Together, we
    proved in 2020 that BMW can turn crisis into progress. On behalf of
    the entire Board of Management, I would like to thank each and every
    associate. It can be challenging working on the assembly line,
    wearing a mask, shift after shift. I’m sure, if we were in the
    Olympiahalle, all our shareholders would be applauding right now to
    show their appreciation.

We stand together – because that is our culture.
There might be
tough discussions sometimes between company managers and employee
representatives – but, at the end of the day, they always find the
best solution for BMW. That is something we learned from the
entrepreneur Herbert Quandt. He believed in BMW. He stepped in to
rescue the company in 1959, laying the foundations for our success.
This spirit lives on to this day. And we look forward to the next
generation carrying it together with us into the future.

  • “WE” includes our retailers and suppliers, whom we consider our
    partners, in whom we place our trust and who trust us.
  • “WE” also means you, Ladies and Gentlemen, our
    shareholders.
    You take the long term view, just like we do.
    This is our 101st Annual General Meeting. You give us stability and
    support – and so it is only natural that you should also share in
    our success.



The Board of Management and Supervisory Board propose a
dividend of 1.90 euros per share of common stock and  1.92 euros per
share of preferred stock for the financial year 2020. This is lower
than last year; however, we also earned less than last year: Our net
profit totalled 1.25 billion euros. The most important factor is the
payout ratio, which remains within our target range of 30 to 40
percent.

In good times and in bad, our dividend policy remains reliable – and
this year is no different.

Our employees have certainly earned their profit-sharing bonus for
2020. For 45 years, that has been the case, provided we are successful together.

Our “WE culture” also carries over to society – a society that
challenges us and asks:

  • How can you contribute to the common good?
  • How do your actions meet the needs of our global world?

You already know who we are:

We look far into the future and take bold, determined action in the
here and now.

This is the BMW road to 2050 – and I would like to describe this road
for you today.

The BMW Group is always focused on the future.

The most pressing question for you is: What are the prospects for
your company in a changing environment?

That is why I would like to begin my speech by looking ahead.

Technology is BMW’s core expertise – and that is why our approach is tech-forward.

We meet the requirements set by the global community with
technological innovations.

We believe in doing things our own way, like we have with Efficient
Dynamics since 2007 and the BMW i3 since 2013. To this day, the i3 is
the only electric car in the world with a sustainable 360-degree
approach. Our electro-offensive is another example.

Our capacity for innovation is rooted in our ability to implement and
scale highly complex requirements efficiently.

This physical industrialisation will retain its value to society even
in the digital age.

These days, technological progress comes from integrated interaction
between software, hardware and the customer experience – especially in
our industry, because the car is one of the most complex and most
sophisticated products there is.

Technology is the key to the future here.

One of the biggest and most important challenge for humanity
currently is effective climate protection.

This is another area where we can – and will – make a difference by
using technology in a targeted manner.

Climate neutrality unites people around the world; it touches our
lives and mobilises us.

The world’s three largest markets, Europe, the US and China, along
with other industrial nations, are firmly committed to climate neutrality.

The plans are ambitious, and the pace is getting faster.

At the BMW Group, we are already planning two steps ahead.

For us, AVOIDANCE comes before OFFSETTING.

We will use technology to avoid producing over 200 million tonnes of
CO2 by 2030.

That is 20 times more than a city with over a million inhabitants,
like Munich, emits in a year.

You know how ambitious BMW is.

Our goal for reducing our own CO2 emissions is more ambitious than
merely limiting the increase in global temperature to two degrees; in
some areas, it is even lower than the 1.5-degree goal.

We are only measuring ourselves against goals we can actually
achieve. That is why we joined the Science-Based Targets Initiative.

Our approach is holistic:

RE:THINK. RE:DUCE. RE:USE. RE:CYCLE.


That is also our core idea for the IAA MOBILITY in September and
the circular economy is our central theme.

How much energy do we consume?

How many resources?

What do we use them for?

Every business model will have to answer these questions in the future.

Humankind is still taking more than 100 billion tonnes of raw
materials out of the earth every year: This cannot work as a long-term solution.

Our electric cars are designed to be sustainable. This will be the
overall product of:

  • How efficiently we can create motion from electricity.
  • How consistently we can lower supply chain CO2 emissions.
  • How reliably we can avoid using so-called critical raw materials.
  • And how quickly and dramatically we can reduce our resource
    consumption as part of a circular economy.

The technology for this is extremely demanding, because a
climate-friendly car is not created simply by using green power.

We are completely rethinking our vehicles, from the very first moment
of their development.

The “NEUE KLASSE” is a radical new approach.

The name will be familiar to some of you, I’m sure.

BMW completely reinvented itself back in the early 60s.

BMW completely reinvented itself back in the early 60s.

Back then, our new mid-size models captured the spirit of the times –
fresh, dynamic and progressive.

Today, although the circumstances are different, we are once again
living through a time of change.

Now, by naming a whole vehicle generation the “NEUE KLASSE”, we are
once again sending a clear signal for the future and for the coming decades.

The “NEUE KLASSE” we will launch in 2025 is a radically new product
offering for the markets of the future.

Our combined know-how will go into this development, as well as
massive investment.

Electric. Digital. Circular.

That is what characterises the “NEUE KLASSE”.

It will bring a variety of very different and surprising vehicles.

It represents a decisive step in the transformation of your company
and includes a new vehicle architecture that is uncompromisingly
tailored to electric drive trains.

Our battery cells are not only powerful, safe and cost-effective –
they will also be recyclable.

The high-voltage battery is an important factor in the carbon
footprint of any electric car.

The next generation will reduce the battery’s carbon footprint by
half, compared to the current Gen5 technology.

One thing is clear: The situation in the global raw materials markets
will remain very difficult.

That’s why we are tying the “NEUE KLASSE” to a new efficiency imperative.

Instead of precious primary materials, we are using secondary
materials in our vehicles, such as recycled steel, plastics and aluminium.

I refer to this paradigm shift as “secondary first”.

We are creating a “NEUE KLASSE” for a new age and making your company
sustainable.

By 2030, we will reduce our carbon footprint per vehicle by at least
a third from 2019 levels.

This is not just an ambition or a vision; it is a binding target for
us, because attitudes are reflected in behaviour.

Long before the US elections, your company agreed on ambitious
climate goals with the State of California.

These are now being discussed with the Biden administration.

This is just one example of how we also act consistently in our
second home – in accordance with our convictions.

There will be no sudden U-turns from BMW.

This year, for the first time and as the first company in our
industry to do so, we are presenting an integrated report.

We are documenting our sustainable development and financial
indicators with equal weighting in a single report; both are subject
to the same degree of scrutiny.

Overall, our promise regarding e-mobility is: 80 – 40 – 20.

This is how we intend to reduce CO2 emissions per vehicle
throughout the entire lifecycle by 2030:

  • In production, by another 80 percent.
  • During the use phase, by over 40 percent.
  • In the supply chain, by more than 20 percent.
    Although
    CO2 emissions would actually increase significantly
    here due to the ramp-up of e-mobility.

Therefore our entire approach is holistic and implemented in
conjunction with our suppliers.
Take a look for yourselves.

BMW Annual Conference 2021 | Dr. Andreas Wend (Member of the Board of Management of BMW AG Purchasing and Supplier Network

Sustainability is like a jigsaw puzzle.

Together, the individual pieces create the perfect picture:

  • From 2021, production at all our locations will be net carbon neutral.
  • Our suppliers are using only green power to produce battery cells.
  • We have signed supply contracts for sustainable lithium from South America.
  • Half the aluminium for our light metal foundry in Landshut is
    produced using solar electricity from the desert outside of Dubai.
  • At the same time, we are working with the WWF to protect the deep
    seas and have pledged not to source minerals from deep-sea mining.

As you can see:

Your company is taking responsible action to create completely
sustainable mobility.

According to forecasts, e-mobility will continue to grow in leaps and
bounds from 2025.

That is why we are electrifying BMW faster than ever and our
production network is integrating electrification into the existing
plant structure.

Take a look at our e-mobility roadmap up to 2030:

  • We aim to deliver more than 100,000 fully-electric vehicles to
    customers in 2021 and currently have five electric models ready to go.
  • 2023 will be a tipping point for us, with 13 pure electric models
    on the roads that year. The number of vehicles is not the only
    criterion for us – so is the breadth of our product range: There
    will then be at least one fully-electric option for customers in 90
    percent of segments – from the compact class to the ultra-luxury
    segment. In fact, there are certain markets where demand could shift
    entirely to e-mobility in the next few years. We expect this to
    happen and we are prepared for it. Our customers can find the right
    model in their preferred segment. This is the way for us to gain
    market share and stay profitable.
  • By the end of 2025, we will have delivered around two million
    electric vehicles to customers – ten times more than in 2020.
  • In 2030, more than half the vehicles we sell worldwide will be
    fully electric. Over the next ten years, we will release a total of
    about ten million pure electric vehicles onto the roads.

Your company is growing and entering a new electric dimension.

How quickly this happens will also depend on charging infrastructure.
Everyone is asking how quickly it can be expanded: As far as I’m
concerned, it can’t happen quickly enough.

Right now, sales of electric cars are growing four times faster than
charging stations in Germany.

Individual manufacturers’ exclusive charging networks are of little
use in this respect.

Our charging station joint venture Ionity can be used by anyone for
high-power charging along motorways. By the end of the year, we will
have set up 400 charging stations with over 1,500 charging points.

E-mobility is a project for the whole of society.

If we do it right, it should become a flagship project for a
sustainable world – without having to make any sacrifices.

Let’s move on to the second topic:

We are laying the foundation for the BMW road to 2030 and beyond
right now.

Under the challenging conditions of the coronavirus pandemic, we
focused on two things:

  1. Steering the company with maximum flexibility and precision.
  2. Significantly upping the pace of our transformation.

You will remember that our last Annual General Meeting was held in
the middle of the global lockdown, a time full of uncertainty.

But the BMW Group never really stood still.

I promised you then that we were working on the best-possible restart
for your company – and, in fact, we did achieve our adjusted targets
for 2020.

  • Group earnings before tax of 5.2 billion euros.
  • An EBIT margin in the Automotive Segment at the high end of our
    adjusted target range: It already reached 7.7 percent in the fourth quarter.

In addition to this, our global market share increased during the
pandemic: from 2.9 percent in the first quarter of 2019 – i.e. before
the pandemic, to 3.3 percent in the first quarter of 2021.

2020 gave our electrified vehicles a real boost.

Sales of fully-electric vehicles were up 13 percent and plug-in
hybrids 40 percent – a combined increase of a third over the previous year.

Electrified vehicles accounted for 15 percent of our total European
sales last year.

We had, after all, made a binding commitment to meet the
European Union’s CO2 goals for 2020.

We delivered on that promise, with fleet emissions of 99.1 g
CO2 per kilometre. This means that we are significantly
below the limit value assigned to us.

We will do the same again this year.

You might think this would make high-performance models less
desirable, but BMW M GmbH had its best year ever in 2020.

BMW Motorrad presented 13 new models and reported the second-best
sales result in its history.

We also made your company even leaner and more efficient in 2020.

Let me give you two examples:

  1. We are reducing complexity, with fewer variants and fewer drive
    trains – keeping only those for which there is real demand: About
    half the current drive train variants will no longer be offered by 2025.
  2. We are qualifying our team for the transition to e-mobility,
    developing expertise and reallocating competences. That is what
    transformation looks like at BMW. More than 5,000 colleagues took
    advantage of voluntary severance packages. At the same time, 4,000
    new experts were hired in future areas of activity, heralding a
    phase of renewal.

We promised to take everyone along with us – and you can see this at
our oldest plant in the heart of Munich: Our main plant is going
electric and becoming state-of-the-art. Engine production is being
relocated to make room for a new assembly.

To summarise the year 2020 for BMW:

  • We dealt successfully with the effects of the pandemic.
  • We achieved solid Group earnings.
  • Our global business model is robust.

We have learned once again that everything is constantly in motion.

Many trends can be predicted; others cannot.

For this reason, we must continue to pull together in 2021.

 

  • We anticipate a solid year-on-year increase in automotive
    deliveries and aim to build on our pre-coronavirus level of around
    2.5 million vehicles.
  • Our earnings before tax are expected to increase significantly.
  • The EBIT margin in the Automotive Segment should be at the high
    end of the 6 and 8 percent range.

We already got off to a good start:

Our customers bought more vehicles than ever before in a first
quarter, especially in our largest market, China.

April was another strong month, with sales up more than 10 percent,
compared to the comparable figure for the pre-coronavirus year 2019.

The Automotive Segment delivered an EBIT margin of 9.8 percent in the
first quarter – back within our usual medium-term target range of 8 to
10 percent for the first time in ten quarters.

Our good start to the year is also reflected in the BMW share price,
with the price of our common stock up around 15 percent since the
start of the year alone (updated 7 May, +16.1%).

However, there is still a long way to go until the end of the year –
and there are still a number of risks: the course of the coronavirus
pandemic; difficulties with semiconductor supplies; the situation in
the raw material markets.

Risks are part of our business – and companies aim to grow in every environment.

Global companies also face an additional challenge.

Whether they are progressive or established, they need to identify
where markets are headed.

We are targeting the milestone of three million vehicles per year
well before the end of the decade.

Our aim is to achieve profitable growth within our target range.

I am confident we will succeed because our product portfolio is
perfectly suited to the current demographic and economic trends, with
the technology to meet varied demand for different types of drive train.

Our intelligent vehicle architectures show how good your company is
at integrating very different systems and requirements in an optimal manner.

Our plants produce different types of drive trains within a single structure.

BMW is global.

We serve 140 markets – and that’s why offer our customers exactly the
drive trains they ask for – because we do not want to miss out on any
market opportunities; because we are not on a consolidation course;
and because we have the expertise to master the complexity.

This is referred to in tech jargon as “flexible exchangeability”.

The popular BMW X3 already comes with four drive train variants,
including the fully-electric iX3 built in China.

The iX3 received the highest praise from German magazine Auto Motor
und Sport, beating all its rivals in a comparative test.

Now, we are ramping things up with the BMW X1 model series, the 5
Series, 7 Series and the MINI Countryman – all with a choice of drive
technologies. 

Technology openness pays off – as shown by the fact that BMW is the
global market leader in plug-in hybrids.

At the same time, we are conducting research into e-fuels and hydrogen.

Next year we will unveil a BMW X5 with a fuel cell drive. A small
series of the BMW i Hydrogen NEXT will show how we envision the
hydrogen drive train.

Ladies and Gentlemen,

Climate protection through technological innovations is not just an
exciting area of activity – it is also a lot of joy.

When we, the Board of Management, get to test and rate our vehicles,
we always try to be as neutral as possible.

But, truth be told, we are always absolutely thrilled by our products.

And I was very happy to see for myself that the media had big smiles
on their faces last week when they tested our fully-electric BMW i4.
Their feedback was extremely positive. We are delighted – but not surprised.

The i4 comes right from the heart of BMW.

Last year, it was the BMW i4 concept car standing here.

Today, it is the production model that will be available as of
autumn, along with our innovation and technology flagship, the BMW iX,
which really has it all: up to 600 km electric range, according to
WLTP, short charging times and an experiential interior. It represents
technology in its purest form – but you don’t see it and you don’t
feel it, because everything is intuitive:

We call this shy tech.

Check it out for yourselves!

BMW Annual Conference 2021 | Pieter Nota (Member of the Board of Management of BMW AG
Customer, Brands, Sales)

The i4 and iX offer the very best of electric driving pleasure.

They are also produced using domestic hydroelectric power from the
Isar and Lech rivers.

Our new sales approach will come into effect with the launch of the
i4 and iX.

Our Sales and Marketing team is digitalising the product and
purchasing experience so mobility can be experienced in digital form:
Configuration, ordering and delivery are all available digital and
contact-free in more than 60 countries already.

It is our firm belief that digitalisation should serve humankind.

And because we all just expect it to work, without being too obvious,
we are making the technology in our vehicles simple and precise. Shy
tech is designed to inspire our customers and make their lives easier.

Together with Apple, we developed the BMW Digital Key, the first car
key integrated directly into the iPhone.

In the BMW iX, the Digital Key Plus comes with ultra-wideband
technology, making it even safer and more convenient.

The iX is a digital powerhouse, with our most powerful data
processing system ever:

Our BMW Operating System 8 with 5G processes 20 times more data than before.

We developed it ourselves for the new BMW iDrive.

Our new operating system – the simplest and most secure in our
industry – connects people with their cars.

Third-party services can be seamlessly integrated – whether they are
from Apple, Google, Tencent or Spotify.

Our customers can be sure that their vehicles come with the very
latest technology, which we update in real time over the air.

Take a look for yourselves.

BMW Annual Conference 2021 | Frank Weber (Member of the Board of Management of BMW AG Development)

We are not only digitalising our vehicles, but also processes across
the company and in production.

Take our partnership with NVIDIA, the global market leader in
graphics cards:

Together, we are creating a virtual version of our production network.

Imagine each plant having a digital twin.

This makes our planning processes even more precise, faster and more efficient.

Standing here next to me is the fully-electric MINI.

Customers love it – and our order books are full.

It has been 20 years since the first MINI developed by BMW rolled off
the production line at Plant Oxford. 

Since then, we have built more than five million MINIs in the UK. I
actually spent two years in charge of production in Oxford myself, so
I am especially pleased to share with you today that MINI will be our
first all-electric brand.

MINI is perfect for the city and for e-mobility. We will be releasing
the last model with a combustion-engine variant in 2025.

By the early 2030s, the brand will be exclusively fully electric.

BMW Motorrad also went electric a long time ago. 

Our Definition CE 04 is also perfect for the city.

Its world premiere will be in summer.

We will have a lot more to show you at the IAA MOBILITY.

The Rolls-Royce team is also hard at work on a fully-electric
offering. Look out for that!

Dear Shareholders,

Electric. Digital. Sustainable. This is your company.

For a new age, when individual mobility will no longer be a climate factor.

We are making big plans:

Because we want to and because we can.

Because we have an obligation towards our customers – so they can
stay mobile.

Because we want the investment made by you, our shareholders, to
continue to be worthwhile.

And because we have an obligation towards the BMW Group, our unique
company with emotional, globally desirable brands.

Our long-term perspective is our way of making an effective
contribution to society.

We are looking far into the future and laying the foundation today
for the BMW road to 2050.

We hope you will continue to stand by us. Stay healthy – and thank
you for your attention.

Original Press Release

Statement Oliver Zipse, Chairman of the Board of Management of BMW AG, Conference Call Interim Report to 31 March 2021

BMW:Statement Oliver Zipse, Chairman of the Board of Management of BMW AG, Conference Call Interim Report to 31 March 2021

Good morning, Ladies and Gentlemen.

The BMW Group is a global company.

We leveraged this strategic strength both during the financial year
2020 and in the first quarter of 2021.

When the market situation is difficult in individual regions of the
world, the other markets carry us through.

Since the start of the pandemic, we have done everything possible to
create a safe working environment for our employees. We also offer
safe and contact-free delivery of vehicles to customers.

In more than 60 markets we have set up Mobile Sales Offices. Our new
Customer, Brands and Sales System is taking advantage of the momentum
and growing acceptance of digital services that has been building over
the past year.

Our strong results underline the viability of our business model –
even during one of the worst crises the global economy has faced. It
is robust, in demand all over the world and full of innovations.

In many areas, we have picked up the pace once again.

I would like to give you a brief overview, focusing on three main points:

  1. We are on course for growth – and we are growing profitably.
  2. We are growing sustainably and have a clear roadmap into the future.
  3. We are shaping the technology for tomorrow’s mobility.

Let’s start with the first point.

The BMW Group delivered excellent results in the first quarter of 2021.

  • Markets worldwide are recovering.
  • Our diverse product portfolio is reaching large groups of customers.
  • And our ongoing efficiency measures are paying off.

This shows clearly: our strategy is having a real impact.

The Automotive Segment delivered an EBIT margin of 9.8 percent in the
first quarter – back within our strategic medium-term target range for
the first time in ten quarters. As in the past, this EBIT margin does
not include the at-equity result from our BBA joint venture in China.

Another indicator of our operating strength is our free cash flow of
2.5 billion euros in the Automotive Segment – our best figure ever for
a first quarter.

Our first-quarter deliveries also reached a new all-time high.
Compared with the first quarter of 2019 – in other words, the
comparable period before the crisis – Group sales increased by six percent.

Our total market share worldwide has climbed up to 3.3 percent –
from 2.9 percent in the same period 2019.

Our performance in the Chinese market stands out, in particular.
Compared to the first quarter of 2019 – again, pre-crisis – our China
sales increased by more than 36 percent.

We recently presented our model line-up for our largest market at
Auto Shanghai 2021. With highly innovative, digitalised, electric and,
above all, exceptionally high-quality products, like the BMW iX3, the
BMW iX and the BMW i4, we intend to sustain our growth in China.

Our electrified models are also in high demand globally. In the first
quarter, we were the biggest manufacturer of plug-in hybrids worldwide.

With more than 70,000 electrified vehicles sold in the first three
months of 2021, we are on track to have a total of one million
fully-electric vehicles and plug-in hybrids on the roads by the end of
the year.

This also illustrates the success of our flexible architecture strategy.

The BMW iX3 is receiving consistently outstanding ratings from the
automotive press: not only because of its many impressive
characteristics – such as its quality, comfort, connectivity,
operating ease and dynamic performance – but also its range.

Its efficient drive train puts it on a par with electric models with
the highest ranges among all brands within its segment.

Just yesterday, I met with journalists testing pre-production models
of the BMW i4. This car will put e-mobility right at the heart of the
BMW brand.

I am extremely confident we will be able to build on our e-mobility
successes with the BMW i4 and BMW iX.

Growth remains our industry’s strongest currency.

Before the end of the decade, we want to reach the milestone of three
million delivered vehicles annually. As far as the BMW Group is
concerned, we are also growing profitably and sustainably – and we
will make sure this continues.

That brings me to my second point:

We are growing sustainably.

Sustainability is the new language that connects the world.

The three major world markets, Europe, the US and China, as well as
other industrial nations, have set themselves ambitious goals on the
road to climate neutrality. They have recently confirmed – and even
stepped up – these targets.

The next big, binding step will be the year 2030 – also for the BMW Group.

We have geared our company entirely towards sustainability. By 2030,
we aim to reduce our actual carbon footprint per vehicle by at least a
third from 2019 levels – in a verifiable and transparent manner,
everywhere around the world.

During our Annual Conference, we published an integrated BMW Group
Report for the first time, which documents our progress and, most
importantly, gives equal weighting to our sustainable development and
financial indicators.

A company does not become sustainable simply by flipping a switch or
buying certificates. What counts is not alleged sustainability – but
verifiable measures that deliver a real impact.

That is why we joined the Science Based Targets Initiative.

We think about sustainability in a way that goes far beyond emissions.

Energy and resource consumption will be the next, much bigger issue.

Raw materials are becoming more expensive. Water and many mineral
resources are scarce and valuable commodities.

We are seeing that especially right now. This is why it is so
important to think in terms of a circular model and reduce our use of
materials from the outset.

To achieve this, we are relying on partnerships and collaboration
across our industry, with NGOs as well as political institutions.

This requires hard work, investment and an ongoing commitment.

We firmly believe: we will add value for society in this way, and
also become a stronger company in the long term. 

Let me give you a few examples from the last few months alone:

  • We significantly overfulfilled our CO2 fleet targets in Europe
    last year – and we are strategically on course to meet the goals for
    2021 and beyond. Both further development of our conventional drive
    trains and our electromobility offensive will play a big part in this.
  • With support from the strategic EU programs IPCEI – which stands
    for Important Projects of Common European Interest – we are involved
    in another project that is advancing battery technology. We are
    conducting research into a new generation of sustainable batteries
    optimised for use in a circular model – for vehicle use, then for
    stationary energy storage and, finally, for efficient dismantling
    and reuse of materials.
  • Our suppliers rely on 100% green power to produce battery cells;
    at the same time, we are increasing our use of secondary material.
    To give you a concrete example: In the BMW iX, we are reducing
    carbon emissions in the supply chain by 17%, compared to the same
    vehicle produced without these measures.
  • We have signed multi-year supply contracts for sustainable lithium
    from South America with the American company Livent. Livent uses a
    special method that minimises the impact of lithium extraction on
    the surrounding ecosystem.
  • With immediate effect, we will be sourcing half the aluminium
    needed by our light metal foundry in Landshut from Emirates Global
    Aluminium. The aluminium is produced using electricity from one of
    the world’s largest solar parks.
  • With an investment in Boston Metal, we are also promoting green
    innovations in steel production. Boston Metal is working on
    industrialisation of electrolysis processes in production of liquid
    iron. We aim to reduce our CO2 emissions from steel by about two
    million tonnes by 2030.
  • Additionally, we have launched an initiative to protect the deep
    seas with the WWF, Google, Samsung SDI and the Volvo Group. We will
    not source minerals from deep-sea mining until there has been a full
    scientific investigation into the impact.

All these examples show that:

Sustainability cannot be taken for granted. It takes a lot of
different measures to achieve a large-scale effect – as well as a
conscious openness towards choosing the most effective technology in
each case.

Our ambition is clear:

The greenest electric car will be a BMW.

However, we also know that we always have to – and we will – combine
sustainability with technology, innovation and inspiring products for
our customers.

That is the BMW way. And we will continue full speed ahead.

That brings me to my third and final point:

We are shaping the technology for tomorrow’s mobility.

  • We are once again upping the pace of our electromobility offensive
    and plan to deliver more than 100,000 fully-electric vehicles to
    customers this year.
  • By 2023, we will have at least one fully-electric model on the
    roads in all key segments – from the compact segment to the
    ultra-luxury class.
  • By 2030, at least half our global sales will come from
    fully-electric vehicles.

We are electrifying all our brands to achieve this.

  • MINI will release its final model with a combustion-engine variant
    in 2025.
  • At Rolls-Royce, electric driving will soon define a new form of luxury.
  • At BMW, we are ready for a strong market ramp-up for the i4, iX,
    7 Series, X1, 5 Series and other models.

We will also be introducing our new and self-developed BMW Operating
System 8 with the BMW iX: a new generation of performance, user
experience and intelligent driver assistance.

In combination with high-performance hardware, we are capable of
processing more data live than ever before. The data transfer is 10 to
20 times faster than in previous systems.

We have also enhanced our award-winning and safe display and
operating concept. 

BMW Operating System 8 is designed for 5G connectivity, with complete
functionality for applications like our powerful cloud-based
navigation software BMW Maps. 

Third-party services can be fully integrated into the operating
system.
This applies, for instance, to services from Apple,
Google, Tencent and Spotify, which can transform the vehicle into the
perfect digital companion.

We already introduced over-the-air updates for our vehicles with
BMW Operating System 7. More than one million vehicles have already
received upgrades.

This was a huge success that we will continue to build on. In many
cases, our vehicles can be configured with functions on demand at a
later date.

By the end of the year, we will have the largest connected fleet in
the world, with around 2.5 million vehicles with Remote Software
Upgrade capabilities.

And we are already planning the next big step.

At the Annual Conference, we unveiled the broad strokes of our
vehicle strategy from the middle of the decade:

the Neue Klasse – electric, digital and circular.

It will be key to the future success of the BMW Group. We are putting
all our know-how and considerable investment into this development.

The Neue Klasse will establish a new generation of technology modules
– targeting maximum synergies and scalability for our entire vehicle portfolio.

We will be introducing a new digital architecture and a new
generation of electrical system.

We will also be taking the next leap with our electric powertrain and
leveraging the opportunities of the new architecture to redesign our
batteries. At our Battery Cell Competence Centre, we are currently
testing different cell chemistries, formats and modules.

We aim to realise an automotive-compatible solid-state battery in
collaboration with the battery specialist Solid Power by the end of
the decade. We will present an initial demonstrator vehicle with these
batteries well before 2025.

Ladies and Gentlemen,

The BMW Group is on course for success.

We are growing and reaching more customers than ever.
We are
focused on our goal of reaching three million units sold in a single
financial year within this decade.

In recent years, we have been working hard to get back on a
profitable track. Today, we are seeing the benefits of this strategy.

We are setting the standard with our sustainable global business model.

We will eliminate mobility as a climate factor in the long term – by
implementing impactful and transparent measures in the BMW style.

And we are paving the way for the next leaps in technology – that
will inspire our customers even ten years from now.

Thank you for your attention.

Original Press Release

First quarter: Transformation accelerated – core business significantly strengthened

BMW:First quarter: Transformation accelerated – core business significantly strengthened

Munich. The BMW Group continued to grow extremely
dynamically in the first quarter 2021 – as demonstrated by its
outstanding reported figures. The Group is systematically driving its
transformation process at a high pace, reaching new milestones in
terms of e-mobility, digitisation and sustainability. At the same
time, it was able to strengthen its business model in the first
quarter of the year and to grow further.

“The first quarter shows that our global business model is a
successful one, even in times of crisis. We remain firmly on track for
continued sustainable, profitable growth,” said Oliver
Zipse, Chairman of the Board of Management of BMW AG
, in
Munich on Friday. “Our strategy is based on retaining a keen
focus on providing attractive high-tech products that are destined to
shape the changing world of mobility going forward. With this clear
vision, we are already developing the next major technological leaps
that will continue to fascinate our customers ten years from now.”

The main thrust of the Group’s work is on digitally
connected, sustainable electric mobility.
The
breakthrough of e-mobility has been expedited by
the holistic approach adopted by the BMW Group, driven in particular
by the systematic addition of electrified drivetrain technologies to
its model portfolio and the target of increasing its sales of
fully electric vehicles
by an average of more than 50 per
cent per year through to 2025. By then, the BMW Group
plans to have some two million fully electric
vehicles
on roads worldwide, also putting it firmly on track
from a strategic perspective to achieve the
EU’s ambitious
decarbonisation targets by 2030.

As part of this strategy, the BMW Group is keen to play a leading
role in the development of battery technology. Within
the framework of its second EU-coordinated ‘IPCEI’ project
(‘Important Project of Common European Interest’), the focus
is on developing the next generation of lithium-ion battery cells. The
all-solid-state battery (ASSB) for automobiles is expected to be more
cost-effective, more sustainable and optimised for the
circular reuse of raw materials to take account of
the increasingly limited availability of natural resources worldwide.
After their deployment in vehicles, the intention is to use the
batteries as stationary storage devices, with the ultimate aim of
processing all their raw materials for subsequent reuse. The second
IPCEI project also promotes the continued development of process
technologies and the construction of a prototype production plant for
innovative battery modules and systems. The BMW Group recently signed
an agreement with the US company Solid Power for the
industrialisation of new solid-state batteries. As part of a pilot
project, the latter will supply solid-state battery cells with a
higher capacity of 100 Ah already from 2022 onwards.

By adopting this sustainable reuse approach, the BMW Group intends to
make a valuable contribution to preserving limited natural
resources
. Circularity is also a proactive way of
counteracting price hikes of scarce commodities going forward.

“This example of combatting resource scarcity clearly shows how
sustainability has economic as well as ecological benefits and
validates the comprehensive approach to sustainability applied
throughout the enterprise,” stated Oliver Zipse.

At the same time, the BMW Group is also extensively involved in
expanding public and private charging
infrastructures
. Since 2013, it has participated in some 50
international projects with various partners, jointly installing over
15,000 public charging points. By mid-year, it will
have established around 4,100 charging points for its own employees in
parking areas at various Group locations, around half of which will be
accessible to the general public, all powered fully by electricity
from renewable sources.

The BMW Group is also fostering the rapid expansion of and ubiquitous
access to an open charging infrastructure in Europe in the form of a
recently agreed collaboration of the YOUR NOW subsidiary
CHARGE NOW with the energy company bp
(formerly: BP British
Petroleum). With the same objective in mind, the BMW Group is also a
co-founder and partner of Ionity and its high-power charging
network
. So far, Ionity has set up around 350 charging
stations across Europe, with the number expected to rise to over 400
by the end of the year. These charging facilities each provide an
average of four fast-charging points and are conveniently located on
motorways and main traffic routes. The all-electric
BMW iX3*, for instance, can be recharged
within 10 minutes for a range of up to 100 km (WLTP)
at one
of these fast-charging points. The Ionity network is due to be
successively expanded, also within towns and cities.

The BMW Group’s mission to build the ‘greenest’ electric car has been
furthered by its involvement in a number of projects during the past quarter.

For example, it has concluded multi-year supply agreements with the
US company Livent to purchase sustainable lithium
sourced from South America. Livent utilises a special process that
reduces the impact of lithium extraction on the surrounding ecosystem
to a minimum.

With immediate effect, one half of the aluminium required by the
light metal foundry in Landshut will be supplied by the Abu
Dhabi-based company Emirates Global Aluminium. The
raw material is produced using electricity generated by one of the
world’s largest solar farms.

The BMW Group also has a stake in Boston Metal, a
company that aims to make steel production more sustainable. Boston
Metal is working on industrialising low-emission electrolysis
processes for producing liquid iron.

In collaboration with the WWF (World Wide Fund For Nature), Google,
Samsung SDI and Volvo, the BMW Group has launched an
initiative to protect the deep seas. Accordingly,
the practise of extracting minerals from deep-sea mining is considered
taboo as long as the consequences have not been comprehensively
scientifically investigated.

World’s largest fleet capable of over-the-air upgrades set to
be on roads by end of 2021

Apart from the electric drivetrain itself, other crucial factors
driving the transformation process include software systems
and their digital interaction
with the vehicle.

Since 2014, customers have been able to book and pay for services
online directly from the vehicle via the BMW Connected
Drive
Store. Moreover, since 2018, BMW drivers have been able
to keep vehicle connectivity up to date at all times with the help of
remote software upgrades, much like they have
already become used to doing with their smartphones. By the end of
2021, the BMW Group will already have the world’s largest
fleet
on the road, with around 2.5 million vehicles that can
be updated with new and enhanced functions over the air.

The BMW iX* will be the first vehicle to feature the
new BMW Operating System 8 − the most powerful data
processing system devised for cars to date − enabling high-speed
over-the-air upgrades, which will provide an even
broader range of functions on demand that can be
ordered and installed over the air at any time with complete flexibility.

BMW Group on growth course in first quarter

Compared to the previous year’s pandemic-affected first-quarter
performance, key financial figures developed positively in the first
three months of the financial year 2021. The significant recovery of
the markets, which began in mid-2020, continued to gain momentum
during the first three months of the year. Within a favourable
environment, the BMW Group set a new record for first-quarter
deliveries with an increase of 33.4% compared to the previous year to
636,606 units (2020: 477,111 units).

Sales of electrified vehicles more than doubled in the first
quarter

Strong demand for
electrified vehicles (plug-in hybrids and fully
electric vehicles) contributed substantially to the outstanding sales
performance, with deliveries more than doubling compared to the same
quarter one year earlier.

This dynamic growth rate is testimony to the success of the BMW
Group’s electrification strategy, with a total of 70,207
electrified vehicles
delivered to customers during the
three-month period (2020: 30,692 units; +128.7%), including 14,161
units of the fully electric BMW iX3*, BMW i3* and MINI
Cooper SE* models (2020: 6,457 units; +119.3%). In the
course of 2021, two key innovation leaders – the BMW
iX*
and the BMW i4* – will be added to the
core segments of the BMW brand.

Significant growth in Group revenues and earnings

The greatly improved level of revenues and earnings was driven by a
combination of higher sales volume figures across all regions of the
world, particularly in China, and improved selling prices. Positive
effects also came from the robust situation on pre-owned vehicle
markets, causing revenues from the sale of previously leased vehicles
to rise, above all in the USA.

Group revenues grew by 15.2% to € 26,778
million
(2020: € 23,252 million; +18.9% adjusted for currency factors).

The Group’s research and development expenditure
totalled € 1,287 million (2020: € 1,324 million;
-2.8%), slightly lower than one year earlier, with costs arising in
the first quarter 2021 primarily for electrification and digitisation
as well as for preparing the production ramp-up of the BMW iX*. The
increase in revenues caused the R&D ratio to fall
to 4.8% (2020: 5.7%). At 22.6%,
the capitalisation rate was also lower than one year
earlier (2020: 28.4%).

In light of the various positive effects described above,
Group profit before financial result for the
three-month period rose significantly to € 
3,025 million (2020: € 1,375 million; +120%).

The improved financial result also contributed to
earnings growth. In particular, the Group’s share of the profit in the
Chinese joint venture BMW Brilliance Automotive amounting to € 503
million (2020: € 162 million) as well as positive valuation effects
arising on interest rate hedges and individual investments gave rise
to a significant improvement in the first-quarter financial
result
, which turned around from a net negative amount of
€ 577 million to a net positive amount of € 732 million.

Group profit before tax improved to € 3,757
million
(2020: € 798 million). The EBT
margin
for the Group came in at 14.0% (2020:
3.4%). Group net profit amounted to € 2,833
million
(2020: € 574 million).

“Profitability is a key aspect of our transformation journey.
Our operational strength enables us to manage the move towards a world
of digitally connected, sustainable mobility. With this aim in mind,
we are investing specifically in low-emission drivetrain systems and
attractive, highly innovative products and equipment. Furthermore, we
continue to streamline our processes and structures in order to boost
performance,” said Dr Nicolas Peter, Member of the Board
of Management of BMW AG, Finance
in Munich on Friday.

Dynamic sales growth for all Group brands

Higher sales volume in the first quarter 2021 resulted in
corresponding increases in Automotive segment revenues and earnings.

Worldwide deliveries of BMW brand vehicles totalled
560,543 units (2020: 411,809 units; +36.1%). The
figure included excellent contributions from the highly successful BMW
5 Series and BMW 3 Series, both of which recorded year-on-year growth
of more than 40%. The popular X-family models were also in high demand
during the three-month period.

At 74,683 units, MINI brand sales
were 16% higher than one year earlier (2020: 64,449 units; +15.9%).
Demand for the MINI Countryman was extremely high, with deliveries up
by more than one third (+35.9%) as well as for the John Cooper Works
models (+20.5%) with their sporty flair.

Rolls-Royce Motor Cars delivered 1,380
ultra-luxury automobiles
to customers, the highest number
ever achieved in a single quarter (2020: 853 units; +61.8%), with
China, the USA and the Asia-Pacific region the biggest contributors to
this growth.

Deliveries up in all major regions of the world

In Europe, the number of vehicles delivered by the
BMW Group rose by a solid 8.1% to 239,018 units
(2020: 221,024 units) despite the adverse effects of the coronavirus pandemic.

Customers in Germany took delivery of 62,696
units
(2020: 66,004 units; -5.0%) and customers in the UK
42,413
units (2020: 44,474 units; -4.6%). In other countries
and regions of Europe such as France, Italy and northern Europe, the
BMW Group recorded double-digit sales volume growth year on year.

Deliveries to customers in the Americas region rose
to 96,352 units (2020: 82,078 units; +17.4%) as
markets continued to pick up, most notably in the
USA, where sales were up by more than one fifth to
78,067 units (2020: 64,956 units; +20.2%).

In Asia, the BMW Group delivered a total of
287,697 units, up by 77% on the same quarter last
year and a new all-time high (2020: 162,940 units; +76.6%). Sales
figures for China nearly doubled year-on-year,
jumping by 98% to 230,193 units (2020: 116,577 units;
+97.5%), partly reflecting the weaker performance one year earlier.

 

Automotive segment records high revenue growth

Segment revenues totalled € 22,762
million
in the first quarter (2020: € 17,989 million; +26.5%,
currency-adjusted +30.4%), driven primarily by the continued upward
trend in sales volume. In addition, positive product mix effects due
to higher sales of the X5 and X6, among other models, as well as
improved price penetration boosted revenues. Revenues generated with
the Chinese joint venture BMW Brilliance Automotive also rose year-on-year.

Segment EBIT amounted to € 2,236
million
(2020: € 229 million) and segment
profit before tax to € 2,776 million
(2020: € 80 million). The EBIT margin came in at
9.8% and therefore within the defined long-term
target range (2020: 1.3%).

Free cash flow generated by the Automotive segment increased to €
2,522 million, mainly reflecting improved earnings before tax and
continued rigorous working capital management.

 

Financial Services: solid increase in new business with retail customers

In total, 489,066 new credit financing and leasing
contracts
were signed with retail customers during the first
quarter 2021, up by a solid 8.8% compared to one year earlier (2020:
449,687 contracts), mainly due to the sharp rise in credit financing
business (+15.2%), particularly in China. The total volume of
new credit financing and leasing contracts
concluded with
retail customers increased by 9.1% to
€ 15,351 million (2020: € 14,075 million).

Significant improvement in Financial Services segment earnings

Revenues generated by the Financial
Services segment in the first quarter increased
slightly to € 7,906 million (2020: € 7,598 million;
+4.1%) due to positive effects from business with end-of-contract
leasing vehicles.

Earnings improved at an even more pronounced rate, largely thanks to
the improved risk situation on the one hand and higher marketing
revenues from the sale of returned lease vehicles on the other,
particularly on the US market, with segment profit before
tax
rising to € 787 million (2020: € 484
million; +62.6%). The Financial Services segment makes provision on an
ongoing and comprehensive basis to take account of significant
business risks. Current assessments confirm that residual value and
credit risks are appropriately covered.

Remainder of year expected to remain volatile

The coronavirus pandemic will continue to influence the course of
business for the BMW Group throughout the current financial year −
both directly and indirectly. Vaccination measures being taken
worldwide should, however, have a positive effect on the situation and
increasingly reduce the adverse impact of the pandemic on global
economic growth. Nevertheless, negative consequences for the BMW Group
cannot be ruled out in the further course of the year. Furthermore,
rising raw materials prices could have a dampening impact on earnings
going forward. In light of the current dynamic environment, the
BMW Group reaffirms its outlook for the full year, expecting business
performance continuing to develop positively. New models and digital
services covering various aspects of individual mobility are likely to
ensure that demand remains buoyant. Group profit before tax is
therefore predicted to rise significantly during the outlook period.

The Automotive segment is expected to record a solid
year-on-year increase in the number of BMW, MINI and Rolls-Royce brand
vehicles delivered to customers. The segment’s EBIT margin is set to
improve significantly on the previous year’s figure and come in at the
upper end of the forecast range between 6 and 8%, with segment RoCE
therefore also improving significantly. Segment free cash flow is
likely to exceed € 4 billion over the year as a whole.

In the Financial Services segment, the Return on
Equity (RoE) is forecast to come in at the upper end of the range
between 12 and 15%.

The Motorcycles segment is expected to record a
solid increase in deliveries to customers. The EBIT margin is
predicted to lie within a target range of 8 to 10%, enabling the
segment to record a significantly higher level of RoCE than one year earlier.

The BMW Group also reaffirms its forecast for non-financial
performance indicators.
Accordingly, the proportion of
women in management functions is expected to increase slightly. At the
same time, the BMW Group is targeting a further significant reduction
in the carbon emissions generated by its new vehicle fleet. According
to current forecasts, carbon emissions per vehicle produced are likely
to fall moderately.

The Group’s targets for the year are to be met with a
slightly smaller workforce. Ongoing uncertainty –
particularly regarding the further course of the corona pandemic,
macroeconomic and political developments as well as international
trade and customs policies – could have a negative impact on economic
conditions in many regions. These eventualities could hold down growth
and thereby have a further significant impact on the business
performance of the BMW Group.

The BMW Group – an overview

1st quarter



2021

1st quarter



2020

Change in %

Deliveries to customers

       

Automobiles
1

units

636,606

477,111

33.4

thereof: 
BMW1

units

560,543

411,809

36.1

 MINI1

units

74,683

64,449

15.9

 Rolls-Royce1

units

1,380

853

61.8

Motorcycles

units

42,592

34,774

22.5

 

 

 

Employees
                                         (as
of 31.12.2020)

120,726

 

-4.2
2

 

Automotive segment
EBIT margin

%

9.8

1.3

8.5 % points

Motorcycles
segment EBIT margin

%

17.9

12.9

5 % points

Pre-tax return on sales
3

%

14.0

3.4

10.6 % points

 

 

 

 

Revenues

€ million

26,778

23,252

15.2

thereof:
Automotive

€ million

22,762

17,989

26.5

Motorcycles

€ million

753

557

35.2

Financial
Services

€ million

7,906

7,598

4.1

Other
Entities

€ million

1

1

Eliminations

€ million

-4,644

-2,893

60.5

 

 

 

 

Profit before financial result
(EBIT)

€ million

3,025

1,375

120.0

thereof:
Automotive

€ million

2,236

229

Motorcycles

€ million

135

72

87.5

Financial
Services

€ million

767

542

41.5

Other
Entities

€ million

-6

12

Eliminations

€ million

-107

520

 

 

 

 

Profit before tax (EBT)

€ million

3,757

798

thereof:
Automotive

€ million

2,776

80

Motorcycles

€ million

135

72

87.5

Financial
Services

€ million

787

484

62.6

Other
Entities

€ million

141

-344

Eliminations

€ million

-82

506

 

 

 

 

Group income taxes

€ million

-924

-224

Group net profit

€ million

2,833

574

Earnings per share
(common/preferred share)

 €

4.26/4.26

0.84/0.84

-/-

1In connection with a review of its sales practices and
related reporting practices, the BMW Group has examined prior-period
vehicle delivery data and ascertained that certain vehicle deliveries
were not reported in the correct periods. The BMW Group has revised
its vehicle delivery data retrospectively for previous years. Further
information on this matter is provided in the BMW Group Report 2020 on
pages 128 and 129.

2 Percentage change in the number of employees compared to
the same period of the previous year (31.12.2019, number of employees: 126,016).

3 Group profit before tax as a percentage of Group revenues

*Consumption/emissions data:

 

BMW iX3: Power consumption in kWh/100 km combined:
17.8-17.5 NEDC, 19.0-18.6 WLTP.

BMW iX: Power consumption in kWh/100 km: 22.5-19.5
WLTP. Data are preliminary and based on forecasts.

BMW i3 (120 Ah): Power consumption
in kWh/100 km combined: 13.1 NEDC, 16.3-15.3 WLTP.

BMW i3s (120 Ah): Power consumption
in kWh/100 km combined: 14.6-14.0 NEDC, 16.6-16.3 WLTP.

MINI Cooper SE: Power consumption in kWh/100 km
combined: 16.9-14.9 NEDC, 17.6-15.2 WLTP.

BMW i4: This is a pre-production model, no
homologation figures are available yet.  

 
 

 

 

GLOSSARY – explanatory comments on key performance indicators

 

Deliveries


A new or pre-owned vehicle is recorded as a delivery when handed
over to the end user. Business with retail customers also includes
lessees under lease agreements with BMW Financial Services and, within
the USA and Canada, dealerships if they classify a vehicle as a
workshop replacement vehicle or demonstration vehicle. In the case of
pre-owned vehicles, end users may include dealerships and other third
parties when they purchase a vehicle at auction or directly from the
BMW Group. Vehicles designated for the end user that suffer total loss
in transit are also recorded as deliveries. Deliveries may be made by
BMW AG, one of its international subsidiaries, a BMW Group retail
outlet or independent dealerships. The vast majority of deliveries –
and hence the reporting to the BMW Group of deliveries – is made by
independent third-party dealers.

EBIT

Profit/loss before financial result, comprising revenues less cost of
sales, selling and administrative expenses and the net amount of other
operating income and expenses.

EBIT margin

Profit/loss before financial result as a percentage of revenues.

EBT

EBIT plus financial result.

If you have any queries, please contact:

Corporate Communications

Max-Morten Borgmann, Communications Corporate, Finance, Sales

Telephone: +49 89 382-24118, Max-Morten.Borgmann@bmwgroup.com

Dr Britta Ullrich, Communications Corporate, Finance, Sales

Telephone: +49 89 382-18364, Britta.Ullrich@bmwgroup.com

Eckhard Wannieck, Head of Communications Corporate, Finance, Sales

Telephone: +49 89 382-24544, Eckhard.Wannieck@bmwgroup.com

Internet: www.press.bmwgroup.com

E-mail: presse@bmwgroup.com

 

The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW
Group is the world’s leading premium manufacturer of automobiles and
motorcycles and also provides premium financial and mobility services.
The BMW Group production network comprises 31 production and assembly
facilities in 15 countries; the company has a global sales network
with representatives in more than 140 countries.

In 2020, the BMW Group sold over 2.3 million passenger vehicles and
more than 169,000 motorcycles worldwide. The profit before tax in the
financial year 2020 was € 5.222 billion on revenues amounting to
€ 98.990 billion. As of 31 December 2020, the BMW Group had a
workforce of 120,726 employees.

The success of the BMW Group has always been based on long-term
thinking and responsible action. The Group set the course for the
future at an early stage and consistently makes sustainability and
efficient resource management central to its strategy, from the supply
chain through production to the end of the use phase of all its products. 

www.bmwgroup.com

Facebook: http://www.facebook.com/BMWGroup

Twitter: http://twitter.com/BMWGroup

YouTube: http://www.youtube.com/BMWGroupView

Instagram: : https://www.instagram.com/bmwgroup

LinkedIn: https://www.linkedin.com/company/bmw-group/

Original Press Release

BMW Group Strengthens Leadership Position in Battery Technology with Investment in Solid-State Innovator Solid Power

BMW:BMW Group Strengthens Leadership Position in Battery Technology with Investment in Solid-State Innovator Solid Power

 ### Start of joint Press Release from all partners involved ###

Louisville, Colorado, USA. Solid Power, an
industry-leading producer of all solid-state batteries for electric
vehicles, today announced a $130 million Series B investment round led
by the BMW Group, Ford Motor Company and Volta Energy Technologies.
Ford and the BMW Group have also expanded existing joint development
agreements with Solid Power to secure all solid-state batteries for
future electric vehicles.

The investment positions Solid Power to produce full-scale automotive
batteries, increase associated material output and expand in-house
production capabilities for future vehicle integration. The BMW Group
and Ford aim to utilize Solid Power’s low-cost, high-energy all
solid-state battery technology in forthcoming electric vehicles.

“BMW and Ford now share leading positions in the race for solid-state
battery-powered electric vehicles,” said Doug Campbell, CEO and
co-founder of Solid Power. “Solid Power now plans to begin producing
automotive-scale batteries on the company’s pilot production line in
early 2022 as a result of our partners’ continued commitment to Solid
Power’s commercialization efforts.”

Solid Power has demonstrated its ability to produce and scale
next-generation all solid-state batteries that are designed to power
longer range, lower cost and safer electric vehicles using existing
lithium-ion battery manufacturing infrastructure.

Solid Power’s leadership in all solid-state battery development and
manufacturing has been confirmed with the delivery of hundreds of
production line-produced battery cells that were validated by Ford and
BMW Group late last year, formalizing Solid Power’s commercialization
plans with its two long-standing automotive partners. 

“Solid-state battery technology is important to the future of
electric vehicles, and that’s why we’re investing directly,” said Ted
Miller, Ford’s manager of Electrification Subsystems and Power Supply
Research. “By simplifying the design of solid-state versus lithium-ion
batteries, we’ll be able to increase vehicle range, improve interior
space and cargo volume, deliver lower costs and better value for
customers and more efficiently integrate this kind of solid-state
battery cell technology into existing lithium-ion cell production processes.”

“Being a leader in advanced battery technology is of the utmost
importance for the BMW Group. The development of all solid-state
batteries is one of the most promising and important steps towards
more efficient, sustainable, and safer electric vehicles. We now have
taken our next step on this path with Solid Power,” said Frank Weber,
Member of the Board of Management BMW AG, Development. “Together we
have developed a 20 Ah all solid-state cell that is absolutely
outstanding in this field. Over the past 10 years BMW has continuously
increased the battery cell competence– important partners like Solid
Power share our vision of a zero-emission mobility.”

Solid Power is currently producing 20 ampere hour (Ah) multi-layer
all solid-state batteries on the company’s continuous roll-to-roll
production line, which exclusively utilizes industry standard
lithium-ion production processes and equipment.

Both Ford and the BMW Group will receive full-scale 100 Ah cells for
automotive qualification testing and vehicle integration beginning in
2022. Solid Power’s all solid-state platform technology allows for the
production of unique cell designs expected to meet performance
requirements for each automotive partner. Solid Power’s truly
all-solid cell designs achieve higher energy densities, are safer and
are expected to cost less than today’s best-performing lithium-ion
battery cells.

“Volta invested early in Solid Power when our team of energy and
commercialization experts found they had not only promising
technology, but also a fundamental focus on manufacturability. After
all, a breakthrough battery will not find a place in the market if it
can’t be produced at scale with acceptable costs,” said Dr. Jeff
Chamberlain, CEO of Volta Energy Technologies, a venture capital firm
spun out of the U.S. Department of Energy’s Argonne National
Laboratory focused on investing in breakthrough energy storage and
battery innovations. “The fact that Solid Power is already producing
multi-layer all solid-state batteries using industry-standard
automated commercial manufacturing equipment is why Volta is excited
to ramp up its earlier investment. The company’s partnership with BMW
and Ford will further accelerate the full commercialization of Solid
Power’s batteries and position both car companies to be among the
first to have EVs on the road powered by safer, affordable,
high-energy solid-state batteries.”

                   ### end of joint Press Release from all partners
involved ###

For the BMW Group, it is clear that high-performance and sustainable
energy storage systems are the key success factor for the individual
mobility of the future. The development of highly innovative and
sustainable battery cells is therefore one key element of the next
phase of transformation of the BMW Group.

The BMW Group is accelerating its development for the battery
technology of the future: This goal is also reflected in the Neue
Klasse, which the BMW Group first presented at its annual conference
in March. This new generation of vehicles, which will be launched by
the middle of this decade, will be uncompromisingly electric, digital,
circular – and clearly focused on all-electric drivetrains.

With the Neue Klasse, the BMW Group aims at the level of
state-of-the-art internal combustion engines in terms of range and
manufacturing costs. Therefore, electric mobility “engineered by
BMW” is intended to appeal to and convince new groups of buyers
worldwide. For this sixth generation of BMW e‑drive technology,
featuring the next level of Lithium-Ion batteries, the company
evaluates correspondingly different cell formats, cell chemistry and
also cell modules in the current development phase. A key goal is to
create truly green, low-carbon and recyclable batteries.

Solid-state battery for serial use – demonstrator vehicle well
before 2025

However, the BMW Group with its extensive in-house expertise in the
complete value chain of electric drive for years, is already planning
further into the future beyond this next generation:

By the end of the decade, the energy density of battery cells is
expected to increase by at least a mid-double-digit percentage range –
from an already high level today.

The battery cell of the future will be powerful, safe,
cost-effective, and recyclable – from material selection to
recyclability after the use in the vehicle. For the end of the decade
the BMW Group has announced an automotive-compatible all solid-state
battery for series production. A first demonstrator vehicle featuring
this technology will be on the road well before 2025.

Electric offensive in full swing

Thanks to intelligent vehicle architectures and a highly flexible
production network, the BMW Group will have around a dozen
all-electric models on the road as early as 2023.

In addition to the BMW i3*, MINI Cooper SE* and BMW iX3*, which are
already on the market, two key innovation drivers, the BMW i4* and the
BMW iX* will be put on the road this year– the BMW i4 even three
months earlier than originally planned.

In the coming years, all-electric versions of the high-volume BMW 5
Series and the BMW X1 will follow. In addition, there will be an
all-electric BMW 7 Series as well as the successor to the MINI
Countryman and other models. As early as 2023, the BMW Group will have
at least one all-electric model on the road in around 90 percent of
its current market segments.

By 2025, the BMW Group will increase sales of all-electric models by
an average of significantly more than 50 percent per year – more than
ten times more than in 2020. In total, the company will have delivered
around two million all-electric vehicles to customers by the end of 2025.

Based on current market expectations, the BMW Group is planning that
by 2030 at least 50 percent of its global sales will consist of
all-electric vehicles. In total, the company will bring about ten
million all-electric vehicles onto the road over the approximately
next ten years. This also means that the BMW Group is strategically on
target of achieving the EU’s ambitious CO2 reduction targets in 2025
and 2030.

The investment in Solid Power again demonstrates the BMW Group´s
capability to identify the leading tech start-ups and to join forces
on the way to achieve pathbreaking next generation technology. Various
BMW Technology scouting offices around the world, outstanding startup
accelerators, the BMW Startup Garage and BMW i Ventures, are always on
the lookout for leading edge or disruptive tech in an increasingly
competitive ecosystem.
As a result, BMW sets the standard for
successful start-up collaboration, venture funding and corporate investment.

 

In the event of enquiries please contact:

Corporate Communications

Bernhard Ederer, BMW Group Innovation Communications
Tel.: +49
(0) 176 601 28556, e-mail: bernhard.ederer@bmwgroup.com

Max-Morten Borgmann, BMW Group Corporate
Communications
Tel: +49 89 382-24118, e-mail: max-morten.borgmann@bmwgroup.com

Benjamin Titz, Head of BMW Group Design, Innovation &
Motorsport Communications
Tel.: +49 (0)179 – 743 80 88, e-mail: benjamin.titz@bmw.de

Media website: www.press.bmwgroup.com

Email: presse@bmwgroup.com

 

 

 

The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW
Group is the world’s leading premium manufacturer of automobiles and
motorcycles and also provides premium financial and mobility services.
The BMW Group production network comprises 31 production and assembly
facilities in 15 countries; the company has a global sales network in
more than 140 countries.

In 2020, the BMW Group sold over 2.3 million passenger vehicles and
more than 169,000 motorcycles worldwide. The profit before tax in the
financial year 2020 was € 5.222 billion on revenues amounting to
€ 98.990 billion. As of 31 December 2020, the BMW Group had a
workforce of 120,726 employees.

The success of the BMW Group has always been based on long-term
thinking and responsible action. The company set the course for the
future at an early stage and consistently makes sustainability and
efficient resource management central to its strategic direction, from
the supply chain through production to the end of the use phase of all products.

www.bmwgroup.com

Facebook: http://www.facebook.com/BMWGroup

Twitter: http://twitter.com/BMWGroup

YouTube: http://www.youtube.com/BMWGroupView

Instagram: https://www.instagram.com/bmwgroup

LinkedIn: https://www.linkedin.com/company/bmw-group/

Original Press Release

The next step: BMW Motorsport expands its involvement in sim racing and cooperates with four top teams.

BMW:The next step: BMW Motorsport expands its involvement in sim racing and cooperates with four top teams.

Munich. BMW Motorsport is expanding its sim racing activities
in the coming year. As well as various different BMW SIM Cup
formats, it will focus on new partnerships with four top teams and
founding a “BMW Motorsport SIM Academy”. A “BMW SIM World Tour” is
also planned, and is scheduled to start with a roadshow in Austria
in 2021. Even more virtual BMW race cars will be available on the
most important sim racing platforms, and the development of
innovative sim racing hardware with BMW Motorsport know-how will
also continue. The goal is to incorporate the sim racing community
as an equal partner in all programmes and, together, to continue the
boom that virtual motor racing in Esports has enjoyed in 2020.

 

“In recent months, we have experienced an incredible dynamic in sim
racing,” said Rudolf Dittrich, Head of BMW Motorsport SIM Racing. “At
BMW Motorsport, we have learned a lot this year and are determined to
put what we have learned into practice, with regard to our 2021
programme. The area of hardware development will also focus on
technological innovations and new developments next year. Our BMW SIM
Cups will once again play an important role, but in an adapted form.
Our cooperations with four of the best sim racing teams in the world,
and our new academy, see us continue our approach of promoting sim
racing as part of the community through mutual dialogue. Together, we
will continue to fuel the growth in this exciting Esports sector. The
BMW Motorsport sim racing programme provides the ideal basis for this.”

 

BMW SIM Cups.

Last year’s successful Cup formats on various sim racing platforms
will be continued and expanded in 2021. This allows the best sim
racers in the world to continue to compete in the BMW M8 GTE on the
iRacing platform within the BMW SIM GT Cup. Over the course of the
year, the BMW M4 GT3 will also be introduced. The virtual version of
this car is currently being developed by iRacing at the same time as
the real car is being developed. The BMW SIM M2 CS Racing Cup will
also offer spectacular racing again. However, it will no longer take
place exclusively on the Nürburgring-Nordschleife, but at various
racetracks within the support programme for the GT Pro Series on
rFactor 2. New to the programme is the BMW SIM Time Attack by Assetto
Corsa Competizione. This sees drivers race against the clock with the
BMW M4 GT4 in monthly competitions. All participants have the same
goal: to compete at the BMW SIM Live event, which will once again
provide the stage for the grand finales of all the BMW SIM Cups in 2021.

BMW Motorsport cooperates with top sim racing teams.

The partnerships with four of the best sim racing teams in the world
underline the fact that BMW Motorsport is very ambitious and
determined to celebrate victories in Esports. Team Redline, Williams
Esports, G2 Esports and BS+COMPETITION will compete with BMW cars and
represent BMW Motorsport at many top-class sim racing events on the
biggest platforms in 2021. Each team brings its own specific strengths
and different focusses to the partnership. Team Redline can look back
on a unique success story in sim racing and is one of the favourites
in every race that features a Redline car. The Williams Esports team
is positioned very broadly in sim racing and regularly challenges for
victories and titles on many different platforms – with the same name
as the Formula 1 team. BS+COMPETITION has a big squad of so-called
hybrid racers, who are successful in real and virtual motor racing.
BMW and G2 Esports already cooperate successfully in other areas of
Esports. Sim racing is now being added to this cooperation. The focus
of G2 Esports Sim Racing is on outings in the Assetto Corsa
Competizione simulation.

BMW Motorsport SIM Academy.

With the construction of its own academy, sim racing is being given a
physical home at BMW Motorsport. At the “Home of BMW Motorsport SIM
Racing”, ambitious and inexperienced sim racers will be given the
opportunity to call on the extensive range of training opportunities
and motor racing expertise at BMW Motorsport. This begins with
coaching from professional sim racers in the BMW Motorsport SIM Racing
partner teams, and continues through to mental training courses, which
BMW works drivers have been attending regularly for many years, in
order to optimise their concentration during races. The training
sessions at the BMW Motorsport SIM Academy are available streamed
online and – as soon as it is possible again – in person. The academy
is currently being set up. Further details of this programme will be
announced during the first half of 2021.

BMW SIM World Tour.

Also new for 2021 is the BMW SIM World Tour. This will – if the
pandemic situation allows it – kick off in April 2021 with an
innovative roadshow through Austria, under the motto “From Showroom to
Racetrack”. Mobile BMW racing simulators offer customers and
interested parties the opportunity to enjoy an immersive motorsport
experience, with the prospect of winning attractive prizes and a place
in the national final. A total of 40 event days throughout Austria are
planned for the pilot project. The car of choice for the virtual heats
will be the entry-level model in the BMW M Customer Racing range – the
BMW M2 CS Racing.

Original Press Release

Changes at BMW Motorsport: Farewell to BMW Teams RBM and Schnitzer, BMW Team RMG now involved in the GT3 development.

BMW:Changes at BMW Motorsport: Farewell to BMW Teams RBM and Schnitzer, BMW Team RMG now involved in the GT3 development.

Munich. The international motorsport landscape is currently
undergoing a raft of changes – and as a result, this also applies to
the works-based BMW Motorsport team line-up. Therefore, the long
collaboration with the iconic BMW Teams RBM and Schnitzer will not
continue. BMW Team RMG will be working with BMW Motorsport to
develop the new BMW M4 GT3 in the coming season.

After the premature end of the Class 1 DTM, the fields of activity
for BMW’s works-based presence had to be adapted. BMW Team RMG, that
previously was one of the works teams in the DTM and celebrated two
driver’s titles with Marco Wittmann (GER), will serve as a development
team for the new BMW M4 GT3 in the future.

In contrast, the collaboration with BMW Team RBM is ending, as there
is no longer a classic works involvement in the new, customer
racing-based DTM.

The BMW Motorsport family has enjoyed many fantastic successes with
Bart Mampaey’s (BEL) team on the international motorsport stage over
25 years. Founded in 1995, the team became an official BMW works team
in 2006 after being crowned European and World Touring Car Champions.
Two more World Championship titles followed. With its outstanding
performances, BMW Team RBM has made a major contribution to the fact
that BMW became one of the most successful manufacturers in the World
Touring Car Championship. Since the return to DTM in 2012, BMW Team
RBM has been one of the BMW works teams in the series and claimed nine
race victories.

The necessary realignment of the works-based team structure also
means that the partnership with BMW Team Schnitzer will not be continued.

Since the 1960s, Schnitzer Motorsport has been one of the most
influential and successful teams in the world of international GT and
touring car racing – always with BMW race cars. BMW Team Schnitzer has
forever earned an important place in BMW history, thanks to many
prestigious national and international triumphs in renowned
championships and at legendary endurance races, like those at the
Nürburgring and at Le Mans. Through its passionate commitment and
magnificent success, Schnitzer has also been instrumental in shaping
the BMW brand in terms of sportiness and dynamics. The level of the
team’s performance was demonstrated most recently at the Nürburgring
24 Hours, when it finished third under the leadership of Herbert
Schnitzer jun.

Quotes:

Bart Mampaey (Team Principal BMW Team RBM): “It is a
great shame, but we respect the fact that BMW Motorsport is unable to
continue the collaboration with us as a works team. I would like to
thank BMW for the fantastic partnership, which we have enjoyed for 25
long years. BMW has always been at our side, from the very beginning
to the final curtain in the DTM, and our relationship will remain a
strong one, even if we are no longer a works team. Times are changing
and we are all facing a challenging future. At RBM, we will initially
reduce our racing activities. However, that does not mean this is the
end of our motorsport chapter. We want to continue in motor racing and
see what options arise. I also think that we can apply the values and
skills that we have at RBM in other industries outside motorsport.
They always say: when one door closes, another one opens. So I am very
excited to see what opportunities come our way in the future.”

Herbert Schnitzer jun. (Team Principal BMW Team
Schnitzer):
“We very much regret that, given the changes in
motorsport, it is no longer possible to continue the cooperation with
BMW Motorsport. However, we obviously understand and respect the
decision. We are proud that we Schnitzers have, together with BMW,
shaped international motorsport for so many decades. It is a pleasure
to look back on all the big successes we have enjoyed together in such
a wide range of categories. We are also very proud to be a part of
motorsport history at BMW. We would like to thank BMW Motorsport for
this long, unique partnership. BMW was our life and our passion.”

Stefan Reinhold (Team Principal BMW Team RMG): “We
are very much looking forward to our new role as development team for
the BMW M4 GT3, and thank BMW Motorsport for the faith it has placed
in us. The BMW M4 GT3 is the new flagship of BMW Motorsport, and we
will do our bit to make it another successful BMW. For us as racers
and technicians, it is very exciting to be closely involved in the
development of a race car. We will now apply all our know-how and
skills to this project.”

Note to editors: Over the course of the coming week,
we will pay tribute to the two departing BMW teams, RBM and Schnitzer,
and will look back at milestones in the shared history.

Original Press Release

BMW announces collaboration with Acute Art to realize a project with BMW Art Journey awardee Lu Yang. Lu Yang presents latest artworks in Art Basel’s “OVR: Miami Beach”.

BMW:

BMW announces collaboration with Acute Art to realize a project with BMW Art Journey awardee Lu Yang. Lu Yang presents latest artworks in Art Basel’s “OVR: Miami Beach”.

Munich/London/Miami Beach. In cooperation with Acute
Art and as long-term global partner of Art Basel, BMW will showcase
the latest artworks of Lu Yang, BMW Art Journey awardee of 2019. The
Shanghai-based artist is represented by Société, Berlin. From December
2 to 6, 2020, Art Basel will present “OVR: Miami Beach”, the latest
edition of the show’s Online Viewing Rooms. The digital platform will
feature galleries accepted to the 2020 edition of Art Basel Miami
Beach and will be accompanied by a program of online events, including
talks and gallery walk-throughs.

In collaboration with Acute Art, leading producer of
visionary virtual and augmented reality (AR) artworks, and Lu Yang,
BMW will present a new AR work where “DOKU”, the artist’s digital
avatar, takes over the physical world in the form of a giant dancing
superhero. The installation, titled “Gigant DOKU”, is
developed by a game engine and incorporates motion capture image data
from Tokyo and Bali gathered during the artist’s BMW Art Journey. The
Augmented Reality Experience is available on Acute Art App. Please
find the instructions for the app at the end of this text.

„For me as an artist who has been working on digital art projects for
many years now, it is a great honor to gain the possibility of working
with Acute Art. They are the leading producer of visionary AR artworks
and have been working with so many successful artists in the field of
AR before. During my BMW Art Journey, I had the chance to cooperate
with different artists from several backgrounds and to deepen my
research in motion capture technologies – knowledge and material that
I can now use for my artworks. Even though I had to pause my travels
due to the coronavirus, I am thankful that I am now able to proceed
digitally, with the full support and creative freedom provided by the
BMW Group,” says Lu Yang.

“We are so excited to work with Lu Yang, one of China’s most
prominent young artists, who explores new immersive media to create
poetic works that bridge the disciplines. The BMW Art Journey ‘Human
Machine Reverse Motion Capture Project’ demonstrates his keen interest
in the anthropology of dance into the virtual sphere employing
cutting-edge motion-capture technology and robotics. Due to the global
pandemic, his physical voyage to Indonesia, India, and Japan had to be
adjusted but through a collaboration with Acute Art his dancing
avatars can travel across the world digitally. AR makes interactive
versions of his dancing figures possible, the first of which will be
launched on the Acute Art app in conjunction with ‘OVR: Miami Beach’.
Anyone who has downloaded the free app can interact with this
dematerialized dancer and place him anywhere, film him and share his
performance with friends globally. For an artist concerned with how
the human body can overcome its physical limitations, this AR project
represents an important step into the era of virtual art and
curation,” says Daniel Birnbaum, Artistic Director,
Acute Art.

The hard-edged, kinetic animations and paintings of Lu Yang (b. 1984)
deploy the latest digital tools to fuse Chinese cultural and spiritual
influences with distinctive imagery inspired by manga comics,
contemporary youth and gaming subcultures. Trained at the China
Academy of Art in Hangzhou, and continuing to undertake studies in
robotics, the artist is equally at home with traditional dance and
performance practices as with futuristic notions about an emerging
post-gender and post-human society in which the lines between the
objective and metaphysical world are completely blurred. His
distinctive body of work is an example of strikingly new visions
emerging from a young generation of artists in today’s technologically
advanced China.

Lu Yang’s BMW Art Journey entitled “Human Machine Reverse
Motion Capture Projec”
examines how the human body can
be trained to overcome its physical limitations and explores its
deployment in historical and present-day cultures. His research looks
into how humans negotiate their evolving relationship with machines
that may ultimately surpass human limitations. During his trip to
Bali, Indonesia, in January 2020, Lu Yang employed sophisticated
motion-capture devices to record dancer’s gestures, including facial,
finger- and eye-capture techniques. These latest technological devices
collected and analyzed the subtlest body movements and can mimic them
using robotic technologies.

All works on view in “OVR: Miami Beach” relate to and are inspired
by Lu Yang’s BMW Art Journey, which has continued in the digital realm
after the novel coronavirus made it difficult to visit some of the
originally planned destinations. More broadly, the selected works
highlight the artist’s creative evolution in recent years, leading up
to a current body of work in which Lu Yang’s digital avatar has become
the subject of his continuing digital journey. Together, the works
transport viewers into a fictional universe like no other, in which
centuries-old philosophical concerns about what it means to be human
are investigated in a hypnotic, cohesive and often disquieting visual language.

All digital artworks of Lu Yang will be accessible for VIPs and
public in “OVR: Miami Beach” from December 2, 10am ET, to December 6,
midnight ET, via the following link: https://www.artbasel.com/events/detail/17306

To fully discover and experience the interactive artwork of Lu Yang
“Gigant DOKU” (from December 2, 10am ET), the Acute Art app is
available free of charge on the App Store or Google Play. To start the
experience, please see the instructions below:

1. Scan the QR code (in the PDF
attached) using your smartphone and download the Acute Art App via the
App Store or Google Play.
2. Open the Acute Art app and select
“Lu Yang”.
3. Select “Gigant DOKU” and then the “place”
button.
4. Point your phone towards the floor and tap to place
the work. Drag your finger across the screen to rotate it.

The Acute Art app uses cutting-edge technology that works best on
high-end phones with the latest software. The devices supported are
iPhone X or above, and Samsung Galaxy S8 or equivalent. The app
requires a phone with a minimum of 4GB of memory and Apple iOS 11 or
Android 8.0 Oreo (API 24) operating system.

For further information about the artist and his BMW Art Journey,
please visit:
www.bmw-art-journey.com
and @bmwgroupculture.

For further questions please contact:

BMW Group Cultural Engagement
Prof. Dr Thomas
Girst
BMW Group Corporate and Intergovernmental Affairs
Head
of Cultural Engagement
Telephone: +49 89 382 24753
www.press.bmwgroup.com

Email: presse@bmw.de

SUTTON on behalf of Acute Art
Daria
Darmaniyan
SUTTON
Senior Account Manager
Telephone: +44
77 156 68402
Email: daria@suttoncomms.com

Art Basel
Sarah Norton
Senior Media
Relations Manager, Art Basel
Telephone: +41 58 206
2706
Email: press@artbasel.com

About Lu Yang and the BMW Art Journey
Lu Yang
(b. 1984) is a Shanghai-based multi-media artist, who graduated from
the New Media Art Department of the China Academy of Art. Deeply
immersed in the subcultures of anime, video games, and
Science-Fiction, the output of his artistic practice spans 3D-animated
films, video game installations, holograms, neon, VR and software
manipulation, often with overt Japanese manga and anime references.
His work was displayed in exhibitions at Kulturforum, Berlin; Centre
Pompidou, Paris; M Woods, Beijing; Shanghai Biennale; and Athens Biennale.

Lu Yang was announced as BMW Art Journey awardee during Art Basel in
Basel in 2019. The international jury of experts included: Claire Hsu,
Director Asia Art Archive, Hong
Kong, Matthias Mühling, Director Städtische Galerie im
Lenbachhaus
, Munich, Patrizia Sandretto Re Rebaudengo, President
Fondazione Sandretto Re
Rebaudengo
, Turin, Philip Tinari, Director UCCA Center for Contemporary Art,
Beijing, Samson Young, artist and winner of the
first BMW Art Journey.

Launched in 2015, the BMW Art Journey is a collaboration between Art
Basel and BMW, created to recognize and support emerging artists worldwide.

About Acute Art

Acute Art is unique in the way it fosters close working relationships
with the world’s leading artists, such as KAWS, Marina Abramović,
Olafur Eliasson, Cao Fei, Jeff Koons, in addition some of the most
exciting emerging practitioners, by providing access to cutting-edge
technologies. Acute Art’s highly skilled production team allows
artists to translate their creative vision into digital mediums,
including virtual, augmented, and mixed realities. The Acute Art app
enables users to access and own digital artworks created in AR, that
lets people see, interact and collect art in an entirely new way. It
is the latest development in the art, technology, and commerce space.
The Acute Art app is freely available to download here. Please visit
www.acuteart.com.

About Art Basel

Founded in 1970 by gallerists from Basel, Art Basel today stages
the world’s premier art shows for Modern and contemporary art, sited
in Basel, Miami Beach, and Hong Kong. Defined by its host city and
region, each show is unique, which is reflected in its participating
galleries, artworks presented, and the content of parallel programming
produced in collaboration with local institutions for each edition.
Art Basel’s engagement has expanded beyond art fairs through new
digital platforms such as Art Basel’s Online Viewing Rooms and new
initiatives such as The Art Basel and UBS Global Art Market Report and
The BMW Art Journey. For further information, please visit artbasel.com.

About BMW Group Cultural Engagement
For 50
years, the BMW Group has initiated and engaged in over 100 cultural
cooperations worldwide. The company places the main focus of its
long-term commitment on contemporary and modern art, classical music
and jazz as well as architecture and design. In 1972, three
large-scale paintings were created by the artist Gerhard Richter
specifically for the foyer of the BMW Group’s Munich headquarters.
Since then, artists such as Andy Warhol, Jeff Koons, Daniel Barenboim,
Jonas Kaufmann and architect Zaha Hadid have co-operated with BMW. In
2016 and 2017, female artist Cao Fei from China and American John
Baldessari created the next two vehicles for the BMW Art Car
Collection. For years, the BMW Group and its partners have been
initiating and establishing their own formats such as BMW Tate Live,
BMW Welt Jazz Award, BMW Open Work, the BMW Art Journey and the
“Opera for All” concerts in Berlin, Munich, Moscow and
London. The company also partners with leading museums, art fairs and
orchestras as well as jazz festivals and opera houses around the
world. With BMW OPERA NEXT, the new partnership with the Staatsoper
Unter den Linden, the opportunities presented by digitalisation are
used to open up new ways of accessing the world of opera for young
audiences. As part of its art programme “Muse”, Rolls-Royce partners
for the initiative “The Dream Commission” with two internationally
esteemed art institutions. Together with Fondation Beyeler and
Serpentine Galleries, emerging and established artists are invited to
submit a moving-image work that delivers an immersive sensory
experience. The artists are nominated and chosen by renowned
personalities of the art world like Daniel Birnbaum, Suhanya Raffel,
and Theodora Vischer. The BMW Group takes absolute creative freedom in
all its cultural activities for granted – as this initiative is as
essential for producing groundbreaking artistic work as it is for
major innovations in a successful business.

Further information: www.bmwgroup.com/culture
and www.bmwgroup.com/culture/overview

Facebook: https://www.facebook.com/BMW-Group-Culture
Instagram:
https://www.instagram.com/bmwgroupculture/
@bmwgroupculture
#BMWGroupCulture

Original Press Release

BMW Motorrad Motorsport to start cooperation with two satellite teams for the 2021 WorldSBK season.

BMW:BMW Motorrad Motorsport to start cooperation with two satellite teams for the 2021 WorldSBK season.

Munich. The BMW family in the FIM Superbike World Championship
(WorldSBK) is growing. Two BMW satellite teams will be competing
alongside the BMW Motorrad WorldSBK Team in the upcoming 2021
season: the Italian RC Squadra Corse team and the Bonovo Action team
from Germany. Both teams will be racing with one BMW M 1000 RR.

 

RC Squadra Corse will compete with Eugene Laverty (IRL), who spent
the 2020 season with the BMW Motorrad WorldSBK Team and will be
combining appearances in the WorldSBK with his role as BMW test rider.
Bonovo Action will continue the successful cooperation with rider
Jonas Folger (GER). Both satellite teams will work closely with BMW
Motorrad Motorsport and the BMW Motorrad WorldSBK Team.

“Cooperation with satellite teams represents another important step
for our involvement in the FIM Superbike World Championship”, says
Markus Schramm, Director of BMW Motorrad. “It is great to have two
more BMW M 1000 RRs in the field alongside the two motorbikes from our
works teams, the BMW Motorrad WorldSBK Team with riders Tom Sykes and
Michael van der Mark. I would like to extend a warm welcome to the two
satellite teams in our WorldSBK project. The Bonovo Action team with
Jonas Folger is the first German team to register to compete in the
WorldSBK with a Bavarian rider on a Bavarian motorbike. That is a
special combination. I am also delighted that Eugene Laverty will
remain an integral member of our BMW family, applying his talents and
his knowledge of BMW superbikes in our satellite team RC Squadra
Corse, newly formed but already well known in the World Superbike
paddock. I hope that they will all enjoy a successful 2021 WorldSBK season!”

 

“We are really looking forward to the partnership with Bonovo Action
and RC Squadra Corse,” adds BMW Motorrad Motorsport Director Marc
Bongers. “The cooperation with these two teams allows us to diversify
our WorldSBK project even more. They will communicate closely with the
BMW Motorrad WorldSBK Team. The benefit for us is that we can access
yet more collective feedback. The teams are also very strong as far as
the riders are concerned. Jonas Folger and Eugene Laverty are not just
fast, but their many years of experience allow them to make important
contributions to the further development of the BMW M 1000 RR. It is
great that Eugene will still be on board, and to welcome Jonas to the
BMW family.”

Headed by team owner Roberto Colombo, the RC Squadra Corse team will
be appearing under a new name in 2021 but has been present in the
World Superbike paddock for some time. The team has been competing in
the World Superbike Championship since 2016 and also appeared in the
2020 Supersport World Championship. The 34-year-old Laverty is one of
the most experienced riders in the WorldSBK. 2020 saw him complete his
first season with BMW as a rider for the BMW Motorrad WorldSBK Team.
Right from the start, Laverty was closely involved in development of
the BMW M 1000 RR and brings plenty of experience to the RC Squadra
Corse team.

The Bonovo Action team is headed by team owner Jürgen Röder and team
manager Michael Galinski. The team dominated the International German
Motorcycle Championship IDM with Folger in 2020. Folger claimed the
championship title, winning all eight races in the IDM season. The
team also competed with Folger at the two WorldSBK events in Barcelona
(ESP) and Estoril (POR), with both team and rider delivering
convincing performances. The 27-year-old Folger began his
international career in 2008. In subsequent years, he competed in all
MotoGP World Championship classes, moving from the 125s (that later
became Moto3), to Moto2 and then MotoGP.

Original Press Release

Random International and BMW i present: “No One is an Island”. Digital world premiere of an installation of Random International in collaboration with Studio Wayne McGregor conflating artificial intelligence with the human capacity to empathise.

BMW:Random International and BMW i present: “No One is an Island”. Digital world premiere of an installation of Random International in collaboration with Studio Wayne McGregor conflating artificial intelligence with the human capacity to empathise.

Munich/London. Presented by Superblue and BMW i, the
art group Random International together with choreographer Wayne
McGregor and his company collaborate for the online world premiere of
“No One is an Island”. It will be shown exclusively
on the digital channels of all participating partners in November,
December 2020 and January 2021. The first teaser will go online on
November 25, 2020 at 6:00 pm (CET). The live performance will take
place at a later date in 2021.

Random International, Studio Wayne McGregor, Superblue and BMW i
share a passion for pushing boundaries and exploring new territories.
All are moved by similar questions about how future generations will
interact with automated and digitised processes and environments
whilst embracing reduction and sustainability. For this purpose, they
are collaborating on a special project: “No One is an Island”.

“No One is an Island” is fuelled by science and explores electrified
movement steered by advanced algorithms. It is a future-oriented
reflection on how the human mind empathises with artificial
intelligence and automated processes. The performance comprises
sculptural, performative and musical elements. The centrepiece is a
sculpture that experiments with the minimal amount of information that
is actually necessary for an animated form to be recognised as human;
and the fundamental impact created by subtle changes within that
information. In its transition from robot to human likeness, the
sculpture is accompanied by a live performance with dancers of
Studio Wayne McGregor who will interact with the
kinetics, further exploring the relationship between humans and
technology and our capacity to empathise with a machine. The
interventions of the dancers scored by Chihei
Hatakeyama
add a performative dimension to the sculpture,
re-translating and celebrating the connection between human and
mechanical movement.

“Catalysed by the partnership with BMW i and the collaboration with
Studio Wayne McGregor, we have elevated our ongoing ‘Fifteen Points’
series of sculptures to a whole new level. Through the addition of
both a score by Chihei Hatakeyama and dedicated choreography by Wayne
McGregor, we are able to explore in much more detail the as-of-yet
unknown territories of ’empathy with machines’. The work is part of a
wider reflection on our human need to relate to our surroundings; how
does such a need to connect play out in light of an increasing
automation and digitisation of our environment? Will our willingness
to engage with unknown systems leave us more vulnerable? We are much
looking forward to present the work in a series of live performances
in 2021,” says Hannes Koch, one of the founders and
directors of Random International about the collaboration.

“What I find inspiring about the partnership with Random
International, Superblue, BMW i and myself is that we all come
together from different knowledge sets, but convene in areas of
shared interest,” says Wayne McGregor. “We are all
fascinated by the potential of the human body, its relationship with
and to technology but most importantly our desire to generate
empathetic connections between people. This is a dialogue of
inter-connectedness, exploration and surprise. We have no
pre-determined road map – instead, we feed from one another’s
expertise and ideas to push ourselves towards new horizons.”

Inspired by Pablo Picasso’s light drawings the dancers create lines
of light – capturing movement and electricity visually and re-creating
elements from the core of BMW i. Conceptualised as a
“Gesamtkunstwerk”, “No One is an Island” is developed in an ongoing
dialogue and exchange between artists, choreographer, Random
International, Superblue and BMW i. 

Mollie Dent-Brocklehurst, Co-Founder and CEO of
Superblue says, “Creating new platforms and opportunities for
experiential artists to collaborate is core to Superblue’s mission, so
we are delighted to partner on this project and creative dialogue
between Random International, Studio Wayne McGregor, and BMW i. ‘No
One is an Island’ provokes questions about the dynamics between
technology and humanity that are critical to deepening our
understanding of our relationship to the world and each other.”

The online premiere is split in three chapters, each focusing on
either sculpture, dancers or BMW i. All of them will be shared on
Instagram and Facebook by Random International @randominternational,
Studio Wayne McGregor @studiowaynemcgregor,
Superblue @superblue.art
and BMW @bmw, @bmwi, and @bmwgroupculture.

“We believe that working together with great artists like Random
International, represented by Superblue, and Studio Wayne McGregor is
an inspiring and enriching experience for all parties involved.
Speaking of BMW i, the constant exchange with creatives is essential.
And just as BMW i embodies innovation, ‘No One is an Island’
synergises future and present, technology and humanity,” says
Stefan Ponikva, Vice President BMW Brand Experience.

BMW i is standing for sustainable, future-oriented and
forward-looking mobility. Engaging in such a creative collaboration is
a way to underline this.

Register now to be notified about the IRL exhibition in 2021 here.

For further questions please contact:

BMW Cultural Engagement
Prof. Dr Thomas Girst

BMW Group Corporate and Governmental Affairs
Head of
Cultural Engagement
Telephone: +49 89 382 247 53
Fax: +49
89 382 24418
www.press.bmwgroup.com
 
Email: presse@bmw.de

Random International
Jen Barnes
Producer
and Commissions Manager
Random International
136 Hermitage
Road
London N4 1NL
Telephone: + 44 20 8673 5497
Email:
jen@random-international.com
http://random-international.com

Studio Wayne McGregor
Rebecca
Marshall
Broadcast Centre, Here East, 
10 East Bay
Lane
Queen Elizabeth Olympic Park
London E15
2GW
Telephone: +44 20 7278 6015, +44 7880 554 823
Email: rebecca@waynemcgregor.com
www.waynemcgregor.com

Superblue
Sarah McNaughton
Resnicow and
Associates
Telephone: +1 212 671 5161
Email: superblue@resnicow.com

About Random International
The Art Group RANDOM
INTERNATIONAL run a collaborative studio for experimental practice
within contemporary art. Founded in 2005 by Hannes Koch and Florian
Ortkrass, today they work with larger teams of diverse and
complementary talent out of studios in London and Berlin. Questioning
aspects of identity and autonomy in the post-digital age, the group’s
work invites active participation. RANDOM INTERNATIONAL explores the
human condition in an increasingly mechanised world through emotional
yet physically intense experiences. The artists aim to prototype
possible behavioural environments by experimenting with different
notions of consciousness, perception, and instinct.

Their work Rain Room is in the collection of Jackalope Art Collection
Melbourne, and the Los Angeles County Museum of Art having been
exhibited under the museum’s historic Art and Technology initiative.
The artwork has also been shown at the Museum of Contemporary Art
Busan (2019), YUZ Museum in Shanghai (2015), the Museum of Modern Art,
New York (2013), and London’s Barbican (2012). An edition of Rain Room
has become the first permanently installed artwork at the Sharjah Art
Foundation (UAE) and is housed in its own building. 

About Studio Wayne McGregor
Studio Wayne
McGregor is the creative engine for choreographer and director Wayne
McGregor, now in its 25th year. It encompasses his ensemble
of world-class dancers, Company Wayne McGregor; a portfolio of
international commissions and artistic collaborations across genres
including dance, visual arts, VR, film, theatre and opera; a highly
specialized program of creative learning for individuals and
communities; artist development initiatives; and collaborative
research projects across the interface of the arts with science,
technology and academic research.

Studio Wayne McGregor has an unparalleled reputation for
transformative approaches to how dance is taught, learned and talked
about. Learning and engagement projects are carefully devised to
reflect the professional artistic processes that Wayne McGregor uses
with his own company in the studio, ensuring that all who participate
in our projects experience cutting edge, high quality practice. The
focus always lies in empowering individuals to develop their own
creative skills, and all of the programmes are underpinned by
continued scientific research into movement and creativity, innate
human properties which have been a fascination in McGregor’s creative
thinking for more than two decades. Over 100,000 people of all ages
and walks of life have so far participated in learning and engagement
projects across the UK and internationally, from school children to
adults with no prior experience of dance, students in training to
professional dancers.

Wayne McGregor CBE is a multi-award winning choreographer and
director. He is Artistic Director of Studio Wayne McGregor, Resident
Choreographer at The Royal Ballet, and is commissioned for
international ballet companies, film (The Legend of Tarzan, Fantastic
Beasts and Where To Find Them), music videos (Radiohead, Thom Yorke,
The Chemical Brothers), fashion shows (Gareth Pugh at London Fashion
Week 2017), campaigns (everyBODY for Selfridges) and TV (Brit Awards).
McGregor is Professor of Choreography at Trinity Laban Conservatoire
of Music and Dance, has an Honorary Doctor of Science from Plymouth
University, an Honorary Doctor of Letters from University of Leeds,
and is part of the Circle of Cultural Fellows at King’s College
London. In 2017 he was awarded an Honorary Fellowship of the British
Science Association. In 2011 McGregor was awarded a CBE for Services
to Dance. 

About Superblue
Superblue is a groundbreaking
new enterprise dedicated to supporting artists in realizing their most
ambitious visions and engaging audiences with experiential art. Its
network of artists encompasses the leading practitioners of
experiential art, whose practices catalyze engagement with the most
pressing issues of our time and generate new perspectives on our world.

Through its experiential art centres, which are specifically designed
for presenting large-scale, immersive art installations, Superblue
provides artists with expanded opportunities to transport audiences to
the new worlds they create. Superblue additionally acts as an advocate
and agent for experiential artists by fostering opportunities for them
to expand the reach of their work through collaborations with museums,
collectors, visual and performing arts festivals, architects,
municipalities, and place-makers. Superblue provides these partners
with unparalleled expertise and support for the production,
installation, and presentation of large-scale experiential works,
through collaborative presentations, public and private commissions,
and acquisitions.

In the coming years, Superblue will open new experiential centers
across the US and internationally and is developing augmented and
virtual reality platforms for artists who are exploring our rapidly
evolving relationship with the digital realm.

For more information about Superblue, visit superblue.com or follow @superblue.art on Instagram.

About BMW Group Cultural Engagement
For 50
years, the BMW Group has initiated and engaged in over 100 cultural
cooperations worldwide. The company places the main focus of its
long-term commitment on contemporary and modern art, classical music
and jazz as well as architecture and design. In 1972, three
large-scale paintings were created by the artist Gerhard Richter
specifically for the foyer of the BMW Group’s Munich headquarters.
Since then, artists such as Andy Warhol, Jeff Koons, Daniel Barenboim,
Jonas Kaufmann and architect Zaha Hadid have co-operated with BMW. In
2016 and 2017, female artist Cao Fei from China and American John
Baldessari created the next two vehicles for the BMW Art Car
Collection. For years, the BMW Group and its partners have been
initiating and establishing their own formats such as BMW Tate Live,
BMW Welt Jazz Award, BMW Open Work, the BMW Art Journey and the
“Opera for All” concerts in Berlin, Munich, Moscow and
London. The company also partners with leading museums, art fairs and
orchestras as well as jazz festivals and opera houses around the
world. With BMW OPERA NEXT, the new partnership with the Staatsoper
Unter den Linden, the opportunities presented by digitalisation are
used to open up new ways of accessing the world of opera for young
audiences. As part of its art programme “Muse”, Rolls-Royce partners
for the initiative “The Dream Commission” with two internationally
esteemed art institutions. Together with Fondation Beyeler and
Serpentine Galleries, emerging and established artists are invited to
submit a moving-image work that delivers an immersive sensory
experience. The artists are nominated and chosen by renowned
personalities of the art world like Daniel Birnbaum, Suhanya Raffel,
and Theodora Vischer. The BMW Group takes absolute creative freedom in
all its cultural activities for granted – as this initiative is as
essential for producing groundbreaking artistic work as it is for
major innovations in a successful business.

Further information: www.bmwgroup.com/culture
and www.bmwgroup.com/culture/overview

Facebook: https://www.facebook.com/BMW-Group-Culture
Instagram:
https://www.instagram.com/bmwgroupculture/
@bmwgroupculture
#BMWGroupCulture

Original Press Release

Virtual trends: BMW and Epic Games celebrate long-standing technological partnership.

BMW:Virtual trends: BMW and Epic Games celebrate long-standing technological partnership.

Munich The use of innovative technologies and
strategic partnerships provides a crucial competitive edge, especially
in the digital age. The BMW Group is well aware of this fact – indeed
as early as 2016, the company became the first automotive manufacturer
worldwide to join forces with the computer games industry. Epic Games’
Unreal Engine was coupled with virtual reality technology to create
new and innovative development methods and tools that are now used in
many design and work processes. This user experience development
technology has already been presented to a wide general audience at
CES 2019, where the BMW Vision iNEXT on display there at the time
invited visitors to take a virtual test drive. Important elements of
the new BMW iX’s design evolution were thus realized from the outset
with the game engine, which also played a decisive role in the
planning for the new BMW i4 plant. Many BMW dealerships and branches
already offer virtual vehicle inspections and test drives. Unreal
Engine was also used for the launch of the new BMW iX in the #NEXTGen
digital broadcast (link). Using Unreal Engine’s virtual production
tools, new technology that has primarily been used in Hollywood to
date, the all-electric vehicle was presented in an innovative set-up
called “The Cave”.

From virtual to real vehicle 

The possible uses of game technology and virtual reality
applications are manifold in the automotive sector. The BMW Group, the
first automotive company together with Epic Games to define and
structure an enterprise licence for the industrial use of Unreal
Engine, designed a self-developed mixed reality system. This is
consistently used and expanded in vehicle development. The BMW iX is
the first car that has been developed using the game engine we
modified for our purposes. BMW’s use of Unreal Engine is invaluable,
especially in the strategic innovation fields. You can very quickly
create 3D renderings, for example, that take account of light effects
and light reflections on different materials, among other things. But
most importantly, it allows the functional and user experience to be
brought to life and implemented in real time at a very early
development stage. These advantages led to the early development of
the technology into a global platform. 

With its new Driving Simulation Centre in the Research and Innovation
Centre, the BMW Group is setting standards (Link).
Equipped with 14 simulators and usability laboratories over 11,400 m²,
it is the most modern and versatile simulation centre in the
automotive industry. The company is thus providing its vehicle
development and research teams with every opportunity to realistically
test and simulate the product requirements of the future. Besides
high-tech motion systems that respond immediately to every driving
input, a visualisation of the virtual world that is as true-to-life as
possible is essential for a realistic driving experience. Here, too,
the BMW Group is relying on Unreal Engine from Epic Games.

Innovative and complex production planning
Just
how flexible and diverse the possible applications of a game engine
like this can be is demonstrated by its use in production planning for
the new plant where the BMW i4 will be manufactured in future. With
the aid of real-time 3D renderings, production steps and space
requirements for items such as tools or spare parts can be precisely
planned and designed. This virtual reality technology was already used
in 2018 to configure the individual workstations for the upcoming
production of the new BMW 3 Series. This meant that for the first
time, it was possible to recreate a complete production facility in
virtual reality, test new work and manufacturing processes in a
realistic 3D environment and adapt them to actual requirements.

Try before you buy: how new technologies benefit
customers
Car buyers also benefit from the use of game
technology and virtual reality. The Emotion Virtual Experience (EVE)
created by BMW, which is now available via 6,400 stations at more than
2400 BMW dealerships and branches worldwide, allows vehicles to be
experienced first-hand in virtual reality. EVE provides customers with
a photorealistic 3D representation of any BMW or MINI in every variant
available across global markets, which can then be viewed on any
display or with VR glasses down to the last detail. They can move
around the vehicle and select colours and extra fittings in real time
– not to mention open doors or the boot, look under the bonnet, and
slide back the convertible roof. It is also possible to sit in the
virtual vehicle and take a test drive, of course. Even lighting
conditions and panorama sets can be simulated so that customers can
view their future vehicle in the city, in the mountains, or on a
racetrack. EVE, which bases its visualization on Unreal Engine from
Epic Games, can be used to display more than 50 vehicle variants in
total, including every trim level.

BMW #NEXTGen meets Hollywood
This autumn, Unreal
Engine from Epic Games was also used for the launch of the new BMW iX
and the MINI Vision Urbanout at the BMW #NEXTGen digital broadcast in
spectacular surroundings – created with technologies that were
originally developed for the production of a Sci-Fi TV series and
since then has been used on several Hollywood feature films. “The
Cave” is a virtual production film studio that allows you to
place people and objects in various virtually created environment
scenarios. As these are projected photorealistically and in real time
on huge LED screens, not only is an incomparable three-dimensional
effect created for the viewer, but the object itself is also
appropriately illuminated through the use of the LEDs. Actors and
objects really merge with their environment without any further post
production. What is impressive about this innovative staging is that,
thanks to camera and object tracking, the background always moves with
the viewer. As a result, the background doesn’t remain static and the
perspective always appears natural and real, which provides an extra
layer of realism for the viewer.

BMW, Epic Games and agency partners Elastique. & NSYNK pushed the
technology to the max in an unseen way by adapting it from a movie- to
a TV-production workflow, being able to switch between several cameras
as well as adding an additional augmented reality (AR) layer. The
AR-layer made it possible to stage the fully digital MINI Vision
Urbanout  as well as several digital props within the scene – with a
perfect and playful illusion as the result.

“Very early on, BMW saw the possibilities of what Unreal Engine could
offer in the automotive industry and devised some truly ingenious
customizations that enable collaborative design, visualization,
digital prototyping and virtual simulation of behind-the-wheel
experiences,” said Doug Wolff, Business Development Manager, Epic
Games. “With the release of the BMW iX launch film, BMW went a step
further to leverage the virtual production tools in Unreal Engine,
deploying the same LED stage workflow in use by the most sophisticated
Hollywood productions. This latest development is further evidence of
how advanced BMW are in their multiple use-cases and platform design
for game engine technology.”

Thanks to the extremely successful and productive collaboration
between the BMW Group and Epic Games, this will be further developed.
The potential created by using game engine technology is not only
huge, with efficiencies in so many areas, it also offers comprehensive
features that can be optimally and seamlessly integrated into various
design and production processes. Unreal Engine is an important
component of the VR/AR experience platform that, together with BMW
game engine developers, makes the above-mentioned applications
possible and opens up new ways of using the technology within the BMW Group.

Together with automated driving, the consistent expansion of
networking as we move toward a digital and emission-free future is one
of the core areas of activity used by the BMW Group to drive forward
the transformation of the mobility industry as part of its strategy.

Original Press Release