BMW:BMW announces five-year agreement with the PGA TOUR and Western Golf Association to remain title sponsor of the BMW Championship.
BMW, the PGA TOUR and the Western Golf Association (WGA) set
to continue the success story of the BMW Championship through to 2027.
The penultimate Playoff tournament features one of the best
fields in the world, with the top 70 players in the FedExCup rankings.
BMW has served as the title sponsor of the BMW Championship
since 2007 and has raised more than $40 million on behalf of the
Evans Scholars Foundation.
Next year’s tournament takes place at Wilmington Country
Club (US state of Delaware), before the event returns to Olympia
Fields Country Club (Chicago, Illinois) in 2023.
Woodcliff Lake/Munich. BMW, the Western Golf Association (WGA)
and the PGA TOUR today signed a five-year extension of their long
and successful partnership. BMW will remain title sponsor of the BMW
Championship, which has been named PGA TOUR Tournament of the Year
on four occasions since it was first held in 2007, until 2027.
The BMW Championship will continue as the penultimate tournament in
the PGA TOUR’s FedExCup Playoffs, featuring 70 of the world’s best
players competing for the 30 places at the season-ending TOUR
Championship. Before BMW came on board as title sponsor, the
tournament was known as the Western Open and was first held in 1899,
making it one of the longest-running events on the PGA TOUR.
“For the past 15 years, we have worked with our partners at the PGA
TOUR and the Western Golf Association to host the top 70 players in
the world at what has become one of the best, and most exciting events
on the golf calendar,” said Sebastian Mackensen, president and CEO,
BMW of North America. “The BMW Championship is not only a great way to
showcase our brand and engage customers, but also a wonderful
opportunity to raise money for the Evans Scholars Foundation and help
so many young students to follow their dreams.”
Each year, proceeds from the BMW Championship benefit the Evans
Scholars Foundation, which provides full tuition and housing
scholarships for hard-working young caddies. Over the past 15 years,
the BMW Championship has raised more than $40 million on behalf of the
Evans Scholars Foundation and has helped send more than 3,000 students
to college. This academic year, a record 1,070 caddies are attending
21 major colleges and universities on Evans Scholarships.
“Since 2007, BMW has been our valued partner and a steadfast
supporter of both our championships and the Evans Scholars
Foundation,” said John Kaczkowski, WGA president and CEO. “As title
sponsor, BMW has fully embraced our mission, helping us transform the
Evans Scholars Foundation into a truly national program. We’re excited
and grateful for the opportunity to continue working together to
change the lives of youth caddies nationwide.”
PGA TOUR commissioner Jay Monahan added: “We would like to express
our sincere thanks to BMW for their continued support of the PGA TOUR
and the Western Golf Association through 2027. The BMW Championship
played an incredibly impactful role in launching the FedExCup in 2007
and BMW’s commitment to presenting a best-in-class event each year
continues to elevate the FedExCup Playoffs.”
By extending its role as the title sponsor of the BMW Championship,
BMW also strengthens its worldwide commitment to the sport of golf.
This year, the company was Worldwide Partner of the Ryder Cup for the
first time, and BMW will continue in this role when Marco Simone Golf
& Country Club (Rome, Italy) hosts the Ryder Cup in 2023. The
premium automobile manufacturer will also continue to organise the BMW
International Open in Munich (Germany), and remains title sponsor of
the BMW PGA Championship in London (England) and the BMW Ladies
Championship in Busan (South Korea).