BMW Motorrad presents the Pure&Crafted Festival in Berlin.

BMW:

BMW Motorrad presents the Pure&Crafted Festival in Berlin.

Munich/Berlin. Motorbikes on the steep wall, air
guitar in front of the wall of speakers – the most beautiful goosebump
moments come together at Pure&Crafted. The festival, which was
launched in Berlin in 2015 and initiated by BMW Motorrad, will be held
for the second time this year in the Sommergarten at Messe Berlin, and
BMW Motorrad is of course the title sponsor again. On 1 July 2022,
fans can experience the special mix of handmade music, motorcycle
culture and new-heritage lifestyle in the usual manner.

Already
confirmed: Pixies, Nothing But Thieves, Altin Gün& The Vaccines 

With the new edition of the Pure&Crafted
festival, the audience will be sent on an emotional rollercoaster ride
by indie heroes Pixies as headliners. In business
since 1986, the Pixies have not only influenced many indie greats, but
are still a guarantee for a power-packed live performance. The
highlight of every show is surely their most famous song “Where
Is My Mind”. In the run-up, the band Nothing But
Thieves
around frontman Conor Mason will be on stage, too.
The rockers Altin Gün as well as The
Vaccines
from London will give a preview of the exciting
diversity in which the musical independent world will gather. We will
be announcing more live gems in the coming weeks.

Breathtaking custom bikes in the Wheels Area

Guitar music, custom motorbikes and traditionally
made clothing are facets of a world that has become increasingly
attractive for many years. A “do it yourself” culture
propagates a return to traditional values: handmade, genuine and
indestructible – pure and crafted. In the custom scene, motorbikes are
refined into unmistakable one-offs. The stars of this scene will
exhibit their latest gems at Pure&Crafted – and will be there
themselves, for example the makers behind Kingston Customs,
Renard Speedshop
or WalzWerk.

Strolling in the General Store – Adrenalin Kick at the Motodrom

The 50s splendour of the Sommergarten provides the
right ambience for fashion and accessories that combine material
authenticity and coolness to create a timeless look. Exhibitors such
as Bad & Bold, SA1NT or
Blundstone join forces in the common heritage spirit
to form the General Store. The ultimate thrill is provided by the
motorbike acrobats around Donald Ganslmeier, who laugh at gravity on
the steep face of their Motodrom. With their show, they are an
integral part of the festival. When you say motorbike, you mean adrenaline!

Varied programme – one after the other

The Pure&Crafted Festival has found its new home
in the Sommergarten of Messe Berlin. The funnel-shaped area is as much
a place of longing as it is an adventure course. Between the main
stage, the custom exhibitor area and the General Store, the cinema,
food trucks and small music stages provide a close-knit network of
attractions. And if that’s not enough, the Pure&Crafted is
immediately followed by the BMW Motorrad Days. At this traditional
event on 2 & 3 July, you can dive deep into the world of BMW
Motorrad enthusiasts – and continue to enjoy elements of
Pure&Crafted. General Store, Wheels Area and the Motodrom will
remain open during BMW Motorrad Days.

Advance sales started – secure tickets now

The Pure&Crafted will not only be more compact in
terms of space, but also in terms of time. Previously held on two
days, this summer it will be held on one day. The condensed programme
creates a more intensive experience. With its triad of music,
motorbikes and new heritage, Pure&Crafted celebrates classic indie
culture – and is well on its way to becoming a classic itself.

The pre-sale for the Pure&Crafted Festival has started and
limited Early Bird tickets can be secured now for EUR 30,- at www.pureandcrafted.com.

You will find press material on BMW motorcycles and BMW Motorrad
rider equipment in the BMW Group PressClub at www.press.bmwgroup.com.

In case of queries, please contact:

Tim Diehl-Thiele, Head of Communications BMW Motorrad
Tel.:
+49-151-601-57505, Tim.Diehl-Thiele@bmw.de

Jennifer Treiber-Ruckenbrod, Head of Communications MINI and BMW
Motorrad
Tel.: +49-151-601-35108, Jennifer.Ruckenbrod@bmwgroup.de

Internet: www.press.bmw.de

E-mail: presse@bmw.de

The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW
Motorrad, the BMW Group is the world’s leading premium manufacturer of
automobiles and motorcycles and also provides premium financial and
mobility services. The BMW Group production network comprises 31
production and assembly facilities in 15 countries; the company has a
global sales network in more than 140 countries.

In 2021, the BMW Group sold over 2.5 million passenger vehicles
and more than 194,000 motorcycles worldwide. The profit before tax in
the financial year 2021 was € 16.1 billion on revenues amounting to
€ 111.2 billion. As of 31 December 2021, the BMW Group had a workforce
of 118,909 employees.

The success of the BMW Group has always been based on long-term
thinking and responsible action. The company set the course for the
future at an early stage and consistently makes sustainability and
efficient resource management central to its strategic direction, from
the supply chain through production to the end of the use phase of all products.

www.bmwgroup.com
Facebook:
http://www.facebook.com/BMWGroup
Twitter:
http://twitter.com/BMWGroup
YouTube:
http://www.youtube.com/BMWGroupView
Instagram:
https://www.instagram.com/bmwgroup
LinkedIn: https://www.linkedin.com/company/bmw-group/

Original Press Release

Andreas Roos: “The BMW brand made a massive impression on me already at a young age”.

BMW:Andreas Roos: “The BMW brand made a massive impression on me already at a young age”.

Munich. Andreas Roos (GER), the new Head of BMW M Motorsport,
moved into the top role for BMW M GmbH motorsport activities a few
weeks ago. In a wide-ranging interview, the 45-year-old talks about
his first weeks in the new job, his motorsport career so far, his
early interest in the BMW brand and the focus of his work. Other
topics include the LMDh project for BMW M, the debut season for the
new BMW M4 GT3 and the extensive vehicle portfolio at BMW M Motorsport.

 

Interview with Andreas Roos.

How have you settled in during your first weeks at BMW M Motorsport?

Andreas Roos: “The first weeks were really intense, but also very
nice. I have been received warmly by the whole team and there has been
plenty of advice and support for me. Working together in this way
really is a huge amount of fun; the motorsport spirit is everywhere. I
am delighted and things could not be better.”

What have you been focusing on?

Roos: “My focus during the first weeks has been on settling in and
getting to know the people. I have moved from another major car
manufacturer, so there are a lot of similarities. On the other hand,
each manufacturer naturally has its own specialities. That is why the
initial main task has been on getting to know the people and the team,
and then to get into the work at hand and to understand where we are
right now.”

From your perspective, what are the most important tasks as
Head of BMW M Motorsport?

Roos: “Creating the environment and the working conditions for the
team, so that the performance can really be delivered on the circuit.
The team needs to be formed so that the people can do their work and
can perform by being in the right environment. I think that is my
work, checking that the environment is right and that this can then
produce the best racing cars.”

How would you describe your way of working and your management style?

Roos: “I like to be in an environment that fosters open and honest
cooperation. Of course, part of me is a person that needs things to be
harmonious, but it is also clear that you sometimes have to make
decisions that are going to see you tread on someone’s toes. However,
in general I understand that we look one another in the eye and say,
‘we make the decisions together’. That is the most important aspect. I
think that when you work together in a team and take all that
expertise from the individual people, put it all together as the basis
for decisions, then that will generate the best result in the end.”

Why did you decide to move to BMW M Motorsport?

Roos: “That is actually pretty simple, because BMW is a great brand
that has superb products and builds superb cars. It also has something
else that is important to me, a huge history in motorsport. The brand
has been so successful in the past and now I would like to be part of
that success and join BMW on this path. In all honesty, I have to say
that my interest in motorsport began back with the old DTM, when BMW
was competing with the E30 M3 and that made a massive impression on
me, so much so that, even though I worked for another manufacturer for
many years, I always kept a bit of an eye on BMW to see what great
stuff they were doing. A lot of people are saying that I’m now where I belong.”

What is your anticipated schedule for the LMDh project
development phase?

Roos: “The development phase in the LMDh project – and we have to be
open about this – is tense. It’s a tight schedule and our clearly
stated objective is to be racing at Daytona in 2023. And we don’t just
want to make an appearance, we want to be competitive. That means that
we still have a few problems to solve together with our partner
Dallara. After an intensive development phase, we now also have an
intensive development programme on the racetrack to really probe and
test the car. That means that we have some really busy days to look
forward to, which will demand everything from our drivers, from our
team, from BMW M Motorsport and from Dallara. However, you do notice
that the spirit is there. Everyone is absolutely motivated and looking
forward to the first rollout for the race car, and then of course to
the first racing appearance.”

How challenging is LMDh with regard to the tight schedule,
compared to some rivals and the fact that other manufacturers are
having major problems?

Roos: “As I mentioned earlier, our schedule is very tight. Perhaps
also because the decision to actually join the LMDh class was made
relatively late. It is definitely a challenge. Of course, we would all
prefer to have a bit more time, if I’m being absolutely honest, but we
don’t have that luxury and we are working flat out. We have already
noticed that one or two manufacturers may be having issues. Of course,
I hope that they won’t overtake us. It’s clear that our planning does
not allow for any errors before the first race. We can also be
realistic about this. Things normally don’t always go smoothly and so
one or two things will still come along. But, like I said, the team is
highly motivated, that will work. Of course, there are some
manufacturers that have gone one step further and have started
on-track testing, for example. We simply have to catch up with that.
However, our highly motivated people, our team, give me reason to be positive.”

What is the objective for the first LMDh season in 2023?

Roos: “We also have to be realistic here. There are plenty of good
manufacturers competing, all of whom have shown in the past that they
can develop racing cars. Our aspiration at BMW is also quite clear, we
don’t want to just be making up the numbers, we want to win races.
However, it would be presumptuous to assert that we are so good that
we can beat everyone right away, and that no-one else has a chance.
Our aim is clearly to be challenging for wins and to be up at the
front. A race season is long and hopefully we will have a say in the
championship battle at the end of the year. But, of course, there are
no guarantees in such a tough and hotly contested field.”

The BMW M4 GT3 has not been able to display the full extent of
its great potential in its first races. Is that normal for a new
race car?

Roos: “It is only natural that many people hope everything will be
great when you build a new car. Everything is a totally new
development, and it all has to work perfectly. But you also have to
say that not everything has gone smoothly in the first races. Some
problems have occurred that we had not been there before during the
development phase, but that is simply the difference between racing
and testing. However, we analysed and understood everything, and it
shouldn’t happen anymore. You could see the change in Sebring; the
pace is there, the car is producing a good performance and we were
battling away at the front. This is added by the first win at the 12
hours Mugello. That is what we are building on now.”

What are your expectations of the car during its debut season
– and in the years to follow?

Roos: “I have to say quite clearly, that the BMW M4 GT3 represents a
great development from the preceding GT products from BMW M. Of
course, there has been extensive focus on achieving significant
improvements to performance, driveability, handling, and the handling
for the teams. I believe that the first appearances have shown that
already. The feedback from customer teams which have already competed
in races with the car is very positive. I believe that we have taken a
big step forward, and that is the future of course. Customer racing is
clearly a mainstay of BMW M Motorsport, and we aim to continue to
serve this in the future. To do that, you also need the right product,
but we are convinced that we do. Enquiries and initial feedback from
customer teams show us that we have taken a good step forward here in
the right direction.”

What is your general assessment of the BMW M Motorsport setup
for the next few years with LMDh, GT3, GT4 and M2 CS Racing?

Roos: “As far as I am concerned, the BMW M Motorsport programme
boasts a perfect setup and portfolio. Starting with the BMW M2 CS
Racing, which is real club racing, we move from the one-make cup
subject to the next level, the GT4. This is a very, very popular car
and has already recorded a large number of successes. We are currently
working on development of its successor. That is classic customer
racing. We then continue with the GT3, which also represents the
transition from classic customer racing to works-supported customer
racing, where works drivers appear in competition. However, we can
only offer work-supported customer racing if we also have a works
programme. That pinnacle for us is LMDh, where we have committed to
competing with a works programme. This combination of all the
possibilities that we have is the perfect combination.”

Why are you so passionate about motorsport?

Roos: “In fact, I come from a family of chemists which has nothing at
all to do with motorsport on a professional level. However, my father
understood a lot of the technical aspects and he was always interested
in cars. From day one, he was also a BMW driver through and through.
He was the one who gave me the bug, and I was interested in motorsport
from a very young age. As a small child, I spent many hours in front
of the television, watching motor racing. I remember it well. Even
back then, at the end of the 1980s and the start of the 1990s, it was
clear in my mind that I would like to be involved in motorsport
sometime. And I would most liked to have been a race engineer in the
DTM. At one point I did achieve that, and now I am happy that I am
able to work at BMW M and can continue my involvement in motorsport here.”

How has your career developed thus far?

Roos: “I have enjoyed a variety of career phases during the many
years that I have already spent in motorsport. As a small child, I
spent a lot of time at the racetrack thanks to friends of my parents
who were involved in motor racing. When I was young, I was cleaning
rims and washing tyres. When it became clear that I wanted to study
mechanical engineering after leaving school and was looking towards
motorsport, I already started thinking about working in motorsport in
parallel to my studies. I tried to spend every free minute in
motorsport while I was studying. That was when I had my first
professional contact within the DTM. After that, I worked for teams
for years and learned about motorsport from the bottom up. Whether it
was washing tyres or working as a mechanic, data engineer, vehicle
engineer or technical director, I was involved in every position for
the teams. Then I had the chance to move to the Audi LMP1 programme to
compete in the World Sportscar Championship, which was just fantastic.
Throughout the years, I have been able to experience a host of jobs
and various classes in motor racing. This has allowed me to amass
truly comprehensive knowledge of motorsport, which of course helps me
to see the big picture as Head of BMW M Motorsport.”

Which race event are you looking forward to the most this season?

Roos: “In all honesty, I actually look forward to every event. Each
race has its own particular character. Each race has specific
challenges. Of course, there are a few races that are real highlights.
The 12 Hours of Sebring is certainly a highlight, it’s something you
need to have experienced as a real motorsport fan. And that of course
also applies to the Nürbürgring 24-hour race. But DTM races and the GT
World Challenge are highlights, too. I believe that virtually all of
the events that we race and compete in as BMW M are highlights for us.
That’s because these are also the races and series that we choose,
that we want to appear in, and I believe that every race and every
championship has its own character and its own challenges. In the end,
it is generally a superb task for BMW M to participate.”

Original Press Release

BMW Motorrad achieves a top-level result in the MOTORRAD magazine readers’ vote “Motorcycle of the Year 2022”.

BMW:BMW Motorrad achieves a top-level result in the MOTORRAD magazine readers’ vote “Motorcycle of the Year 2022”.

Munich/Stuttgart. With victories in the categories
“Sports Bikes”, “Tourers/Sports Tourers” and “Enduros/Supermotos” as
well as four second places and one third place, BMW Motorrad achieved
another outstanding result in MOTORRAD magazine’s 24th readers’ vote
“Motorcycle of the Year 2022”.

“The BMW Motorrad employees and I are extremely pleased
with the excellent results achieved in this readers’ vote. Once again
I would like to thank the MOTORRAD readers warmly for their vote and
the trust they have placed in us. We see this enormous popularity as a
strong confirmation of our consistent efforts to always be able to
offer motorcycle fans the best BMW Motorrad range in the respective
market segment,” says Dr. Markus Schramm, Head of BMW Motorrad,
about the results of this readers’ vote.

The BMW M 1000 RR took first place in the “Sports Bikes”
category. The MOTORRAD readers who took part in the vote paid
particular tribute to the outstanding combination of high performance
and high active riding safety.

When it came to the best “Tourer/Sports Tourer”, BMW
Motorrad celebrated another victory with the BMW R 1250 RS. Its
excellent all-round qualities with regard to riding dynamics,
sportiness and touring suitability are what makes it so successful.

The “subscription” winner, as it were, in the
“Enduro/Supermotos” segment is the R 1250 GS / Adventure. Since 2009
it has won this category for the 13th time and finds MOTORRAD readers’
great approval thanks to its unique long-haul adventure travel
character and the fun it provides riding on country roads and off the
beaten track.

In the “Crossover” category the BMW S 1000 XR took second place.
MOTORRAD readers were won over by its fascinating mix of dynamic
sports-oriented riding characteristics, excellent sports touring
qualities and individual design.

The BMW R 18 / Classic also took second place in the
“Chopper / Cruiser” class thanks to its incomparable blend
of classic design, no-frills technology paired with the unique 1800 cc
boxer engine as the epicentre of riding fun.

Further second places went to the BMW R 1250 R in the
“Naked Bikes” category and to the BMW R nineT / R nineT Pure
in the “Modern Classics” category. In this category, the BMW
R nineT Scrambler also held its own with a third place.

The new Head of Sales and Brand BMW Motorrad, Dr Alexander Wehr,
is also very pleased with the results achieved: “These eight
awards with three category wins once again confirm that we at BMW
Motorrad are very well set up with our broad and highly emotional
product range with great new models. I would also like to express my
gratitude to the readers of MOTORRAD magazine for their great
encouragement, which is a great incentive and motivation for us to
continue to do everything we can to consolidate our leading position
in the motorcycle market”.

The award ceremony was held on 30 March 2022 in Stuttgart. In
the 24th readers’ vote on the “Motorcycle of the Year 2022”, which is
considered to be the most important motorcycle and scooter readers’
vote in Europe, 52,333 readers took part. Since 1999, well over half a
million readers have participated in this vote, making the awards
presented some of the most valuable and coveted in the motorcycle
industry worldwide.

You will find press material on BMW motorcycles and BMW Motorrad
rider equipment in the BMW Group PressClub at www.press.bmwgroup.com.


In case of queries please contact:

Gerhard Lindner, BMW Motorrad Communication,
Tel.: +49 151
601 53472, Gerhard.LA.Lindner@bmw.de


Jennifer Treiber-Ruckenbrod, Head of Communications MINI and BMW
Motorrad,
Tel.: +49-89-382-35108, Jennifer.Ruckenbrod@bmwgroup.de


Internet: www.press.bmw.de

E-mail: presse@bmw.de



The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW
Group is the world’s leading premium manufacturer of automobiles and
motorcycles and also provides premium financial and mobility services.
The BMW Group production network comprises 31 production and assembly
facilities in 15 countries; the company has a global sales network in
more than 140 countries.

In 2021, the BMW Group sold over 2.5 million passenger vehicles
and more than 194,000 motorcycles worldwide. The profit before tax in
the financial year 2021 was € 16.1 billion on revenues amounting to
€ 111.2 billion. As of 31 December 2021, the BMW Group had a workforce
of 118,909 employees.

The success of the BMW Group has always been based on long-term
thinking and responsible action. The company set the course for the
future at an early stage and consistently makes sustainability and
efficient resource management central to its strategic direction, from
the supply chain through production to the end of the use phase of all products.

www.bmwgroup.com

Facebook: http://www.facebook.com/BMWGroup

Twitter: http://twitter.com/BMWGroup

YouTube: http://www.youtube.com/BMWGroupView

Instagram: https://www.instagram.com/bmwgroup

LinkedIn: https://www.linkedin.com/company/bmw-group/

Original Press Release

The first fully electric BMW 3 Series, tailor-made for China.

BMW:The first fully electric BMW 3 Series, tailor-made for China.

Munich, Shenyang. The BMW Group continues to broaden
its portfolio of electrically powered vehicles. Its latest addition is
the fully electric BMW 3 Series, which will enter the Chinese market
in May 2022.

The BMW i3 eDrive35L is the perfect fit for the particular
requirements of Chinese customers. It is based on the successful BMW 3
Series, which led the premium-compact segment in China in 2021.


With an 11 cm longer wheelbase than a standard 3 Series, the BMW
i3 eDrive35L combines a premium rear seat experience with locally
emission-free driving. At the same time, the all-electric four-door
sedan offers all the sporty driving dynamics, long-distance comfort
and wide range of individualisation options for which the BMW 3 Series
is so well known. A high level of build quality, service quality and
longevity are likewise standout characteristics of the BMW i3
eDrive35L, making it a unique offering in the premium-compact segment.

The BMW i3 eDrive35L comes with all the latest BMW Gen5 eDrive
powertrain components already familiar from the BMW iX3, BMW i4 and
BMW iX. Plus, the BMW OS8 operating system and a wide range of
cutting-edge digital features and services – e.g. high-end
connectivity and the Digital Key – are making their 3 Series debuts here.

Fine tuning of the BMW i3 eDrive35L’s suspension systems to Chinese
road conditions has been carried out by the BMW Brilliance Automotive
Ltd. R&D division in Shenyang, which also adapted some of the
car’s componentry to the requirements of the supply chain in China.

The BMW i3 eDrive35L will be assembled exclusively for the Chinese
market at the BMW Brilliance Automotive Ltd. plant in Lydia, Shenyang.


With the BMW i3 eDrive35L, the BMW Group portfolio of fully
electric cars now comprises six models.

The BMW Group is aiming for fully electric vehicles to account
for 50% of its global sales by 2030.



BMW i3 eDrive35L key data:

Body concept                                                       
 Four-door sedan
Length                                         
                          4,872 mm
Wheelbase                     
                                       2,966 mm
Max. power
output                                                 210
kW 
Max. torque                                                 
          400 Nm
0-100 km/h                                     
                       6.2 s
Energy consumption (CLTC)           
                      14.3 kWh/100 km
Range (CLTC)               
                                        526 km
High-voltage
battery capacity   (gross/net)            70.3 kWh/66.1
kWh
Charging power max.                                         
   95 kW (DC), 11 kW (AC)
Charging time 10-80% SOC with DC max. 
          35 min.
Range after 10 min. DC max. charging           
      97 km
Luggage
compartment                                           410 litres

Original Press Release

BMW Motorrad World Endurance Team enters final phase of preparations for 2022 season of the FIM EWC with tests at Le Mans.

BMW:BMW Motorrad World Endurance Team enters final phase of preparations for 2022 season of the FIM EWC with tests at Le Mans.

Le Mans. The countdown is on to the start of the 2022 season
of the FIM Endurance World Championship (FIM EWC). BMW Motorrad
World Endurance Team has started the final phase of preparations
with two days of testing at Le Mans (FRA). The team and its four
riders Markus Reiterberger (GER), Ilya Mikhalchik (UKR), Jérémy
Guarnoni (FRA) and Kenny Foray (FRA) worked their way through an
intensive testing programme with the #37 BMW M 1000 RR.

 

Over the winter break, BMW Motorrad Motorsport and BMW Motorrad World
Endurance Team made further optimisations to the #37 BMW M 1000 RR in
many areas. This improved the performance of the engine and optimised
fuel consumption, which is key in endurance racing. There have also
been innovations in terms of suspension, brakes and cooling. These
various areas were evaluated in-depth during testing at Le Mans.

The 2022 season of the FIM EWC gets underway with the renowned 24
Hours of Le Mans (FRA) over the Easter weekend (16th/17th April). The
24 Hours of Spa-Francorchamps (BEL) is scheduled for 4th/5th June, and
the 8 Hours of Suzuka (JPN) returns to the FIM EWC calendar on 7th
August. The Bol d’Or at Le Castellet (FRA) will be held on 17th/18th
September. A fifth race event is being planned.

Quotes after the Le Mans test.

 

Werner Daemen, Team Manager BMW Motorrad World Endurance Team:
“It was a really good test. We almost went through our full
test programme. We did one very fast lap time but as always we mainly
focused on long distance tests and we found everything we were looking
for. We just had some minor technical issues that we could solve for
the race weekend. We still have some small things to do in the free
practice just before the race but in general I am happy with
everything, including our new rider and new team members. The bikes
were really well prepared by the technical crew – better than ever!
Together with our tyre partner Dunlop and BMW power we are very happy
and I think we are very well prepared for the race.”

Jérémy Guarnoni: “It has been really two good days of
testing because we got some dry action but also rode in the wet. So we
could try the bike in absolutely all conditions and that is really
important in view of a 24-hour race. The bike was good in the wet and
we have a great pace also in the dry. We still have some work to do,
especially to prepare for the fast lap time in qualifying where we
still have a lot of potential. Overall, I am happy with this test and
I think the package riders, team and motorcycle can fight for the win.
We just need to work a little bit more during race week and try to do
our best.”

 

Markus Reiterberger: “It was great to be back at the
race track with the entire team after the winter. It also was nice to
ride the bike with what I think is the most stunning design we have
ever had. Is has been two productive days. As expected, the weather
was changeable but we were able to ride more in the dry than we
thought. We started our test program yesterday in the dry, tested many
parts and got mileage on them. We did a lot of set-up work overnight
and were able to confirm that with a good feeling this morning in
mixed conditions. We were always at the front on rain tyres,
intermediates and slicks. But we didn’t go chasing times and then it
started raining hard at the end. But we were at the forefront there,
too. We have great pace and a good base to fight for victory here at
Le Mans. We only have a few small things to work on, but we’ll use the
time until the race. We definitely have a lot of potential and I’m
looking forward to a great time in a few weeks.”

Ilya Mikhalchik: “It was a good test. Regarding the
weather, we had all conditions, with wet, intermediate and dry so we
could test things under all conditions. I felt quite good on the bike
and we also made some steps from last year, especially in race trim so
we are well prepared. Maybe we were not the fastest at this test but
this is not the main thing at the moment. Now I am looking forward to
return to Le Mans for the race weekend in a few weeks. We keep working
and try to do our best.”

 

Kenny Foray: “The test was a good preparation for the
24-hour race and the season. There have been many further developments
on the bike and it was good that we were able to try them in all
conditions. It has been busy two days and we learnt and confirmed a
lot. It was great to be back at the track with the team and my
team-mates Markus, Ilya and Jérémy. Of course we still can improve in
some areas and that will be our focus until the big race. I can’t wait
to be back at Le Mans soon.”

Original Press Release

24h Nürburgring: Strong contingent of BMW M Motorsport works drivers and seven BMW M4 GT3s at the famous Eifel classic.

BMW:24h Nürburgring: Strong contingent of BMW M Motorsport works drivers and seven BMW M4 GT3s at the famous Eifel classic.

Munich. 50 years of BMW M and the 50th staging of the
Nürburgring 24 Hours – this year’s Eifel endurance classic is all
about special anniversaries. It will also be the first outing for
the new BMW M4 GT3 at the highlight of the Nordschleife season. A
strong contingent of BMW M Motorsport works drivers will have their
sights set on challenging for overall victory. In total, BMW M
Motorsport teams will field no fewer than seven BMW M4 GT3s in the
Nürburgring 24 Hours.

 

ROWE Racing competes with two BMW M4 GT3s in the Nürburgring 24
Hours. Alternating at the wheel of one of the two cars will be Augusto
Farfus (BRA), Philipp Eng (AUT), Nick Yelloly (GBR) and Connor De
Phillippi (USA). The team’s other BMW M4 GT3 will be driven by Nick
Catsburg (NED), Marco Wittmann (GER), John Edwards (USA) and Sheldon
van der Linde (RSA).

Driving the BMW M4 GT3 for Schubert Motorsport will be BMW M
Motorsport works drivers Jesse Krohn (FIN), Jens Klingmann (GER) and
Alexander Sims (GBR). The BMW Junior Team, consisting of Max Hesse
(GER), Neil Verhagen (USA) and Dan Harper (GBR), will also start in a
BMW M4 GT3. This will be run by BMW M Team RMG at the Nürburgring 24 Hours.

Walkenhorst Motorsport will field three BMW M4 GT3s in the PRO,
Pro-Am and AM classes at the Nürburgring 24 Hours. Preparations begin
this Saturday (26th March) with race one of the Nürburgring Endurance
Series (NLS). The prologue, with the qualification race, will take
place from 6th to 8th May, before the 24-hour race itself takes centre
stage from 28th to 29th May.

Quotes.

 

Andreas Roos, Head of BMW M Motorsport: “The
Nürburgring 24 Hours is a race that sets the pulse of any motorsport
enthusiast racing so we are all really looking forward to this
classic. During the development of the BMW M4 GT3, we gained an awful
lot of experience with the car on the Nordschleife. That will now be
very valuable to us in the preparations and the race. Our BMW M
Motorsport works drivers are real Nordschleife experts, as are the
teams, therefore we have all the ingredients in place to go into this
iconic race with a healthy portion of optimism.”

Nick Yelloly (ROWE Racing): “I am excited to get back
to the Nordschleife with ROWE Racing. It’s my favourite circuit and
the 24 Hours is without a doubt my favourite event. I love the
atmosphere. We won it in 2020, I was on pole in 2021 but unfortunately
had problems in the race, so we have to make sure we return to the
front this year with our new BMW M4 GT3.”

Augusto Farfus (ROWE Racing): “I am very excited to
participate with ROWE Racing in the Nürburgring 24 Hours. The team has
been among the most successful GT3 teams in the sport. I never had the
chance to drive for them, so I am very excited to do that now. Our
line-up is extremely strong, so I think we have all the right cards to
be very strong.”

 

Connor De Phillippi (ROWE Racing): “Returning to the
Nürburgring in the new BMW M4 GT3 is going to be a major highlight in
my 2022 season and I’m so excited to be a part of the programme! It is
my favourite event of the year, with one of the most unforgettable
racing atmospheres and I cannot wait to be back driving there with
ROWE Racing.”

 

Nick Catsburg (ROWE Racing): “I am already really
looking forward to the Nürburgring 24 Hours. This is my favourite
event, and our overall victory in 2020 is obviously one that I will
never forget. It is going to be fantastic to line up at the classic
again with ROWE Racing and the new BMW M4 GT3.”

John Edwards (ROWE Racing): “The Nürburgring 24 Hours
is the most intense race on earth. There’s nothing like a 24-hour race
at the most challenging and rewarding track on the planet! Last year,
we had a good car but some bad luck put us out. This year, we have a
new car and I am very confident.”

Jens Klingmann (Schubert Motorsport): “The absolute
highlight of the season marking the 50th anniversary of BMW M is the
24-hour race at the Nürburgring, and the objective is clear: to return
to Munich with the 21st overall victory. That would be the best
possible birthday present for BMW M. Last year, I was able to compete
on the Nordschleife with the BMW M4 GT3 which allowed me to gather
some initial experience and I am looking forward all the more to the
Nürburgring this year. I think that we have a pretty strong package
overall with Schubert Motorsport and the BMW M4 GT3.”

Alexander Sims (Schubert Motorsport): “I am really
looking forward to driving the BMW M4 GT3 on the Nordschleife. I’ve
heard good things about the car in its development and so to drive it
on one of the best tracks in the world will be another great
experience with BMW. As always though, we compete to win so the focus
will be on understanding and optimising the package as best as we can
to be well prepared for the 24 hours.”

Max Hesse (BMW Junior Team): “We are really looking
forward to going racing again on the Nordschleife. This is the first
time we will have driven the BMW M4 GT3 there, but BMW M Team RMG
already gained experience with the car on the Nordschleife last year.
That will definitely be beneficial. We will use the first NLS races
and the qualification race to prepare meticulously for the 24-hour
race. It is about finding a good rhythm, practicing driver changeovers
and pit stops, and fine-tuning the set-up. It would be nice to have
every kind of weather during the preparations, as we all know that the
weather can change very quickly on the Nordschleife. All three of us
are very much looking forward to the coming weeks at the Nürburgring.”

 

Overview of BMW M Motorsport works drivers at the 24h Nürburgring.

ROWE Racing:

Philipp Eng (AUT)

Augusto Farfus (BRA)

Nick Yelloly (GBR)

Connor De Phillippi (USA)

Nick Catsburg (NED)

Marco Wittmann (GER)

John Edwards (USA)

Sheldon van der Linde (RSA)

Schubert Motorsport:

Jesse Krohn (FIN)

Jens Klingmann (GER)

Alexander Sims (GBR)

BMW Junior Team:

Max Hesse (GER)

Dan Harper (GBR)

Neil Verhagen (USA)

 

 

Original Press Release

BMW Group publishes SORDI, the largest open-source dataset by far for super-efficient AI applications in production

BMW:BMW Group publishes SORDI, the largest open-source dataset by far for super-efficient AI applications in production

+++ SORDI (Synthetic Object Recognition Dataset for Industries)
accelerates artificial intelligence in production +++ AI dataset
contains more than 800,000 photorealistic images in 80 categories of
production resource +++ Synthesising training data takes the
efficiency of AI in production to a new level +++   Further
strengthening of no-code AI: Superfast generation of robust AI models. +++

 

Munich. The BMW Group is publishing the world’s
largest data set to streamline and significantly accelerate the
training of artificial intelligence in production. The synthesised AI dataset – known as SORDI
(Synthetic Object Recognition Dataset for Industries) – consists of
more than 800,000 photorealistic images. These are divided into 80
categories of production resources, from pallets and pallet cages to
forklifts, and include objects of particular relevance to the core
technologies of automotive engineering and logistics.

By publishing SORDI, the BMW Group together with its partners
Microsoft, NVIDIA and idealworks is making available the world’s
largest reference dataset for artificial intelligence in the field of
manufacturing. The visual data is of particularly high quality, and
the integrated digital labels enable basic image processing tasks to
be carried out, such as classification, object detection or
segmentation for relevant areas of production in general.

“The BMW Group has been using artificial intelligence since 2019. AI
has already been utilised in various quality assurance applications in
production at the plants. SORDI, the new, synthetic dataset makes AI
models much faster to train and AI considerably more cost-efficient in
production,” says Michele Melchiorre, Senior Vice President of BMW
Group Production System, Planning, Tool and Plant Engineering.

To create the synthesised AI training data non-manually, the
simulated environment for robotics, the digital twin of the production
system and the AI training environment were all fused within the
NVIDIA Omniverse. The rendering pipeline from the BMW Tech Office in
Munich allows any number of photos, including labels, to be
synthesised in sufficient photorealistic HD quality for them to be
used in the creation of highly robust AI models. SORDI can be utilised
by IT professionals to develop and tailor AI solutions for
manufacturing, and by production employees to maintain mature AI
systems for validation purposes ready for the start of production.

Freely available to software developers, the publication of the
innovative dataset represents the next targeted step in the BMW
Group’s systematic expansion of activities to democratise artificial
intelligence (https://github.com/bmw-innovationlab). The publications
of no-code AI and SORDI complement each other: on the one hand, the
BMW Labelling Tool Lite and published AI training tools explicitly
allow users to use AI intuitively, even if they lack sound IT
expertise. On the other, SORDI’s synthesis significantly accelerates
and simplifies the training of AI models for production applications.

Original Press Release

BMW Welt Jazz Award in April. The Anat Fort Trio und Giovanni Guidi Quintet at the Double Cone of BMW Welt.

BMW:BMW Welt Jazz Award in April. The Anat Fort Trio und Giovanni Guidi Quintet at the Double Cone of BMW Welt.

Munich. With the Anat Fort Trio and
the Giovanni Guidi Quintet
on April 5 and 12, two further outstanding jazz
ensembles will demonstrate their skills. After a total of six concerts
between March and April following the theme “Key Position”, the BMW
Welt Jazz Award jury will pick two ensembles to compete in the finale
on July 9.

The third ensemble onstage at the BMW Welt Jazz Award 2022 will be
the Anat Fort Trio on April 5.
Pianist Fort ranks among the Israeli artists raised in New York that
continue to put their mark on contemporary jazz. Fort has since
returned to Israel, a move that in no way slowed down her
international career. Since 2007, she has been publishing her albums
at the Munich-based label ECM with her most recent album
“Birdwatching” featuring Italian clarinetist Gianluigi Trovesi as star
guest. As so many of her great jazz pianist colleagues, Fort prefers
performing as part of a trio working together with bassist Gary Wand
and drummer Roland Schneider. Various experiments including her most
recent collaboration with tango guitarist and vocalist Shlomo Ydov
notwithstanding, the trio has been her ensemble of choice for over 20
years and a constant throughout her artistic career. The resulting
trust allows for unparalleled freedom of improvisation, as seen on
their most recent album “Colour”, released by Sunnyside Records, and
soon to be heard at BMW Welt.

Only one week later, on April 12, the
Giovanni Guidi Quintet will show their skills in
the Double Cone of the BMW Welt. While still a teenager, pianist Guidi
truly impressed trumpeter Enrico Rava, Italian super star of jazz,
during Rava’s jazz workshops and has been his permanent accompanist
ever since. In that capacity as well as increasingly with his own
projects and ensembles, Guidi has since been making his name on the
international stage. For his current programme “Avec le temps” he and
his fellow trio members, Chicago-born bassist Joe Rehmer and
Portuguese drummer João Lobo, were joined by two other prominent names
of the Italian jazz world: woodwind player Francesco Bearzatti and
guitarist Roberto Cecchetto. The ensemble prefers impressionist,
lyrical and bluesy sounds, as seen in their homages to poet, composer
and chansonnier Léo Ferré or the recently deceased trumpeter Tomasz Stańko.


Evening concerts of the
BMW Welt Jazz Award 2022



March 8, 2022         Julia Hülsmann Trio

March 22, 2022       Jacob Karlzon Trio

April 5, 2022           Anat Fort Trio

April 12, 2022         Giovanni Guidi Quintet

April 19, 2022         Marco Mezquida Trio

April 26, 2022         Ashley Henry Quartet

The concerts in the Double Cone of BMW Welt are offered free of
charge; however, seating is limited and cannot be guaranteed. Doors
open at 6.00 pm, the concerts start at 7.00 pm. BMW Welt follows the
latest rules regarding social distancing and hygiene that apply to
events. Current information on the concerts of the BMW Welt Jazz Award
can be found at www.bmw-welt.com.

Among all participating visitors helping their personal favorite win
the audience award a miniature of the 19th BMW Art Car designed by
John Baldessari will be raffled off. For more than 40 years, the BMW
Art Car Collection has fascinated art and design enthusiasts as well
as lovers of cars and technology with its unique combination of fine
art and innovative automobile technology.

The final concert featuring the two shortlisted
finalists will take place at the auditorium of BMW Welt on
July 9, 2022 at 7.00 pm. Tickets are available at
München Ticket.

This year‘s events will again be hosted by Hannah Weiss, winner of
the BMW Welt Young Artist Jazz Award 2019.


Jury

The jury, headed by Oliver
Hochkeppel
(journalist for music and cultural affairs,
Süddeutsche Zeitung), consists of Heike Lies
(Musicologist, Music and Music Theatre Division of the Department of
Cultural Affairs of the state capital Munich ), Christiane
Böhnke-Geisse
(Director of schwere reiter Musik),
Roland Spiegel (Editor and jazz expert at German
broadcasting station Bayerischer Rundfunk BR‑KLASSIK) and
Andreas Kolb (Editor-in-chief of JazzZeitung.de and
nmz – neue musikzeitung). 

Original Press Release

BMW Motorrad presents the Fuel For Life platform.

BMW:BMW Motorrad presents the Fuel For Life platform.

Munich. Enjoying thrilling and beautiful routes in
fascinating countries on a motorcycle, venturing to remote corners of
our planet or testing your own limits with fast laps on the race track
– these and many more BMW Motorrad experiences will be available on
the new online portal “Fuel For Life”, which will initially
feature the two categories “Travel” and “Training”.

Depending on your individual budget and how much time is
available, Fuel For Life allows you to choose exactly the right offer
from a wide range of routes and destinations. Right after having
finished researching the routes and destinations, the customer is
referred to the appropriate BMW Motorrad partner for booking.

Travel: From “The Great Getaway” to “Follow The
Trails”.
For the 2022 motorcycling season,
“The Great Getaway” offers three inspiring destinations for
a perfect getaway trip. In Costa Rica, Portugal and the USA, you can
indulge in motorcycling pleasures for 8 days in the saddle and enjoy
the feel of pure heritage on motorcycles from the BMW R 18 range.
Customers are accompanied by professional tour guides, with select
hotel accommodation and meals as well as a support vehicle.

As the groups per tour only include a small number of
like-minded participants, the 150 to 200 kilometre long daily stages
can be completed quickly and yet in a relaxed manner, so that the tour
participants can share the day’s experiences in the evening at
leisure. The “Urban Day” also offers an intensive shared
experience, where participants immerse themselves fully in the bustle
of world-famous cities: San José in Costa Rica, Lisbon in Portugal as
well as Portland in Oregon, USA.

The “Great Getaway” is already underway in Costa Rica. In
Portugal (bookable now) the tours will take place from April to June
2022 and in the USA (bookable soon) from August to October 2022. The
tours offer unforgettable riding pleasure combined with impressive experiences.

“Follow The Trails” is the ultimate off-road adventure
that takes customers to remote and undiscovered locations of the
International GS Trophy. Off the beaten track, the participants follow
in the footsteps of the GS Trophy teams and explore unspoilt
landscapes on BMW GS models (R 1250 GS, F 750 GS, F 850 GS) – in
Mongolia, Albania and Thailand.

Training: Race track experiences guided by experts.

The “Racing School Europe”, on the other hand, offers
fast-paced action on supersports bikes such as the BMW S 1000 RR and M
1000 RR. At world-famous MotoGP and WorldSBK circuits such as Mugello
in Italy, the “Circuit Ricardo Tormo” in Valencia, Spain, or
“Motorland Aragon”, also located in Spain, you can improve
your riding skills with the help of professional instructors. Whether
you are a beginner, advanced or semi-pro – learning in small groups
allows riders at every level to receive precisely the right training.

The wide range of “Fuel For Life” offers for BMW
Motorrad experiences is initially available for Europe, but will be
steadily expanded in the coming months and, in addition to
“Travel” and “Training”, other exciting categories
will soon follow.

The new Fuel For Life platform can be accessed here: 
http://fuelforlife.bmw-motorrad.com/

You will find press material on BMW motorcycles and BMW Motorrad
rider equipment in the
BMW Group PressClub at www.press.bmwgroup.com.

In case of queries please contact:

Dominik Schaidnagel, Spokesperson BMW Motorrad

Tel: +49-151-601-50181, Dominik.schaidnagel@bmw.de

Tim Diehl-Thiele, Head of Communications BMW Motorrad

Tel.: +49-151-601-57505, Tim.Diehl-Thiele@bmw.de

Jennifer Treiber-Ruckenbrod, Head of Communications MINI and BMW
Motorrad
Tel.: +49-151-601-35108, Jennifer.Ruckenbrod@bmwgroup.de

Internet: www.press.bmw.de

E-mail: presse@bmw.de

The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW
Motorrad, the BMW Group is the world’s leading premium manufacturer of
automobiles and motorcycles and also provides premium financial and
mobility services. The BMW Group production network comprises 31
production and assembly facilities in 15 countries; the company has a
global sales network in more than 140 countries.

In 2021, the BMW Group sold over 2.5 million passenger vehicles
and more than 194,000 motorcycles worldwide. The profit before tax in
the financial year 2021 was € 16.1 billion on revenues amounting to
€ 111.2 billion. As of 31 December 2021, the BMW Group had a workforce
of 118,909 employees.

The success of the BMW Group has always been based on long-term
thinking and responsible action. The company set the course for the
future at an early stage and consistently makes sustainability and
efficient resource management central to its strategic direction, from
the supply chain through production to the end of the use phase of all products.

www.bmwgroup.com
Facebook:
http://www.facebook.com/BMWGroup
Twitter:
http://twitter.com/BMWGroup
YouTube:
http://www.youtube.com/BMWGroupView
Instagram:
https://www.instagram.com/bmwgroup
LinkedIn: https://www.linkedin.com/company/bmw-group/

Original Press Release

Fully electric and packed with driving fun: The new MINI 3-door on snow and ice.

BMW:Fully electric and packed with driving fun: The new MINI 3-door on snow and ice.

Munich. The new MINI family is doing its warm-up laps
– and that works best on ice and snow in the bitter cold of the Arctic
Circle. The new MINI is currently undergoing its driving dynamics
tests at the BMW Group’s winter test centre in Arjeplog, Sweden. The
new edition of the MINI is fully electric and is now completing a
major chapter in its series development process with the winter
testing in Sweden. The electric drivetrain, high-voltage battery,
power electronics and charging technology of the prototypes are
already demonstrating their high degree of maturity at extreme
temperatures below freezing. Snow-covered roads and specially prepared
areas on frozen lakes also serve as ideal test tracks on which the
characteristics of the drive, steering and chassis can be very
sensitively tested, refined and harmonised with each other.

MINI is launching its fifth generation with the MINI 3-door as the
first model of the new MINI family once again. With its vehicle
concept geared to fully electric driving fun from the outset, the new
edition of the original is ideally suited to deliver inspiring
hallmark MINI agility and the creative use of space, which guarantees
plenty of room inside and a small footprint.

The new MINI 3-door is supplemented in the new MINI family by the
successor to the current MINI Countryman. The new edition of the top
seller in the premium compact segment will be offered with both an
internal combustion engine and a fully electric drive. Still this
year, MINI will present the concept study of a crossover model for the
premium small car segment.

“MINI is on a path of growth and heading towards a fully electric
future. Our iconic MINI 3-door, maximises the experience for our
customers through its electrified go-kart feeling combined with
digitalised touchpoints – and a clear focus on sustainability with a
minimal environmental footprint.” says Stefanie Wurst, Head of
the MINI brand.

The new MINI 3-door consistently continues the concept of urban
driving fun that has been successful for more than 60 years. This will
be implemented even more puristically and sustainably in the future.
This becomes particularly clear in the design of the classic body
variant. Electrification offers designers the opportunity to think
fundamentally differently and creates new starting points for the
hallmark MINI combination of individual style, attention to detail, a
sense of tradition and a passion for innovation. The design of the new
MINI harks back to its unique history, uses the latest technology and
creates a maximum of emotions combined with a minimal footprint.

The inspiring driving characteristics of the new MINI 3-door can be
optimally refined at the winter test centre in Arjeplog. With every
lap it completes on packed snow and ice, the test engineers can
precisely tune the spontaneous power development of the electric
motor, the control systems for optimising traction, the cornering
behaviour, the suspension and damping characteristics as well as the
character of the steering and braking system. The integrated
application of all drive and chassis systems enables a mature degree
of overall harmony, which will help the later production model to
deliver a coherent and hallmark MINI balance of go-kart feeling and
driving comfort.

In case of queries, please contact:
Corporate Communications

Julian Kisch, Spokesperson Product Communications
MINI
Tel.: +49-89-382-38072
E-mail: julian.kisch@mini.com

Andreas Lampka, Head of Communications MINI
Tel.:
+49-89-382-23662
E-mail: andreas.lampka@mini.com

Jennifer Treiber-Ruckenbrod, Head of Communications MINI and BMW
Motorrad
Tel.: +49-89-382-35108
E-mail: jennifer.ruckenbrod@bmwgroup.com


The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the
BMW Group is the world’s leading premium manufacturer of automobiles
and motorcycles and also provides premium financial and mobility
services. The BMW Group production network comprises 31 production
and assembly facilities in 15 countries; the company has a global
sales network in more than 140 countries.

In 2021, the BMW Group sold over 2.5 million passenger vehicles
and more than 194,000 motorcycles worldwide. The profit before tax
in the financial year 2021 was € 16.1 billion on revenues amounting
to € 111.2 billion. As of 31 December 2021, the BMW Group had a
workforce of 118,909 employees.

The success of the BMW Group has always been based on long-term
thinking and responsible action. The company set the course for the
future at an early stage and consistently makes sustainability and
efficient resource management central to its strategic direction,
from the supply chain through production to the end of the use phase
of all products.


www.bmwgroup.com


Facebook: http://www.facebook.com/BMWGroup

Twitter: http://twitter.com/BMWGroup

YouTube: http://www.youtube.com/BMWGroupView

Instagram: https://www.instagram.com/bmwgroup

LinkedIn: https://www.linkedin.com/company/bmw-group/

Original Press Release