Inaugural season full of highlights: Review of BMW Motorsport SIM Racing in 2020.

BMW:Inaugural season full of highlights: Review of BMW Motorsport SIM Racing in 2020.

Munich.
The 2020 season was the first in which BMW Motorsport
established sim racing as a standalone, equal pillar in its racing
programme. The focus was on the BMW SIM 120 Cup and the BMW SIM M2
CS Racing Cup as separate digital BMW one-make cups with a top-class
field, but BMW cars and BMW works drivers also enjoyed numerous
successes at renowned sim racing events outside of these cups.

 

“Top teams, top drivers, and full starting grids. The response to the
two BMW SIM cups that we set up in collaboration with iRacing and
rFactor2 in our first year was massive,” said Rudolf Dittrich, Head of
BMW Motorsport SIM Racing. “The world’s best sim racers contested both
one-make cups, and made for fantastic racing action. You can see just
how seriously they took the competition by the impressive line-up for
the finals at BMW SIM Live. We, along with the community, are looking
forward to spectacular final races.”

BMW SIM 120 Cup.

In the BMW SIM 120 Cup on the simulation platform iRacing, more than
2,000 drivers from around the world contested the six races of the
season at Daytona, Sebring, the Nürburgring, Spa-Francorchamps, Road
Atlanta and Interlagos. The reward for each victory was 2,400 US
dollars, while the second-placed team received 1,200 US dollars. The
drivers in third place shared 600 US dollars. In the finals, further
cash prizes of more than 27,000 US dollars in total are at stake.

Teams that have qualified for BMW SIM Live:

Maximilian Benecke / Maximilian Wenig – Team Redline

Josh Rogers / Mitchell deJong – Coanda Simsport

Laurin Heinrich / Alexander Voß – BS+COMPETITION

Agustín Canapino / Sami-Matti Trogen – Williams Esports

Tuomas Tähtelä / Valtteri Alander – KOVA Esports

Sebastian Job / Graham Carroll – Red Bull Racing Esports

BMW SIM M2 CS Racing Cup.

In the second BMW one-make cup, the best sim racers went head to head
on the platform rFactor2 in the virtual BMW M2 CS Racing at the
legendary Nürburgring. Most of the races were on the Nordschleife, in
a variety of conditions. Come sunshine, rain or darkness: only the
real ‘Green Hell’ experts prevailed there. The best of them will now
contest the finals at BMW SIM Live, where they will do battle for a
total prize fund of 3,500 euros.

Drivers that have qualified for BMW SIM Live:

 

Michal Smidl – Varga Sim Racing

Risto Kappet – R8G Esports

Nikodem Wisniewski – Williams Esports

Erhan Jajovski – R8G Esports

Zbigniew Siara – Buttler-Pal Motorsport

Peyo Peev – HM Engineering

Jakub Brzezinski – Williams Esports

Yuri Kastorp – R8G Esports

Hany Alsabti – R8G Esports

Joonas Ravio – Zansho Simsport

Other sim racing successes for BMW cars and drivers.

“Aside from our own BMW SIM cups, we have also seen tremendous
momentum in sim racing this year, in part due to the pandemic, which
has spawned new race series in very rapid succession,” said Dittrich.
“BMW cars and BMW drivers brought home numerous wins and titles on
various simulation platforms. It was particularly interesting to see
with just how much passion and ambition many BMW works drivers got
involved with sim racing. And some of them were rewarded with
prestigious wins. I would love for us to be able to build on that in 2021.”

One of the big winners among the ranks of the BMW works drivers was
Bruno Spengler (CAN). He won two titles on the platform iRacing.
First, in the virtual BMW M8 GTE, he won the IMSA iRacing Pro Series,
set up by the IMSA series during the enforced break from real-world
racing. In addition to Spengler, many other regular IMSA drivers
contested the series, including BMW representatives Nick Catsburg
(NED), Philipp Eng (AUT), Jesse Krohn (FIN), John Edwards, Connor De
Phillippi and Robby Foley (alle USA). In autumn, Spengler also won the
title in the Digital Nürburgring Endurance Series powered by VCO with
Team BMW Bank and his driver colleagues Kay Kaschube and Nils Koch
(both GER) at the wheel of the BMW Z4 GT3. All of the races in the
series were at the Nürburgring-Nordschleife.

Also in the virtual BMW Z4 GT3, Eng alongside Laurin Heinrich,
Alexander Voß (both GER) and Team BS+COMPETITION celebrated the
overall win at the iRacing 24h Nürburgring. BMW i Andretti Motorsport
driver Maximilian Günther (GER) won the Pro title in ‘THE RACE
All-Star Cup’ on the platform rFactor 2 and also performed very well
in the ‘ABB Formula E Race at Home Challenge’ with a few race wins. In
that competition, Team Redline driver Kevin Siggy (SLO) in the virtual
BMW iFE.20 won the sim racers title, which saw him also snag a
starting spot in the finals of the BMW SIM M2 CS Racing Cup at BMW SIM
Live. The twelfth and final starting place for these finals went to
Cem Bölükbasi (TUR) for his win at the sim racing event organised by
Jochen Schweizer. Bölükbasi, Siggy and Heinrich joined forces with
Coque Lopez (ESP) to form the BMW Motorsport SIM Racing Team for the
V10 R-League on the Assetto Corsa platform and enjoyed several
successes against top-class competition in the inaugural season of the
team competition.

The DTM also held a digital championship this year. The team title in
the DTM Esports Championship on the platform RaceRoom went to the crew
of team captain and BMW DTM driver Sheldon van der Linde (RSA). Timo
Glock (GER) and Lucas Auer (AUT) were also in action in the virtual
BMW M4 DTM as pro racing driver representatives. The sim racer
driver’s title went to Moritz Löhner (GER), who, as a member of
Sheldon van der Linde’s team, was also racing in a BMW M4 DTM.

BMW SIM Live on 5th December 2020.

BMW SIM Live 2020, which will be broadcast from 4.00 PM CET on
5th December via a livestream on the BMW Motorsport and BMW
Esports channels, will include the final races in the BMW SIM 120 Cup
and the BMW SIM M2 CS Racing Cup. When the season’s race winners come
together they will be competing for a total prize fund in excess of
25,000 euros.

BMW Motorsport SIM Racing will use the event framework to present its
extensive programme for the upcoming season. This will be expanded
significantly in many areas, to do justice to the momentum of the
rapidly emerging digital racing sector. Plans include the one-make cup
competitions, hardware developments and collaborations. BMW Motorsport
SIM Racing will present several spectacular world premieres in these
areas at BMW SIM Live 2020.

Link to YouTube stream:
https://b.mw/sim_live
.

Original Press Release

An interview with Jake Dennis: “At the level we are racing at, you have to be sensible and work together”.

BMW:An interview with Jake Dennis: “At the level we are racing at, you have to be sensible and work together”.

Munich. Jake Dennis (GBR) is set to make his debut in Season 7
of the ABB FIA Formula E World Championship with BMW i Andretti
Motorsport. He and Maximilian Günther (GER) are currently attending
the official Formula E tests at Valencia (ESP)

with the BMW iFE.21. In recent years, Dennis has shown his
versatility in the DTM, GT and Formula racing, and as a simulator
and development driver for the Aston Martin Red Bull Racing Formula
1 Team. In an interview, he discusses his expectations ahead of his
first Formula E season, the advantages of his racing simulator
experience, and his general viewpoint on the subject of electromobility.

Welcome to BMW i Andretti Motorsport, Jake!
How and when were you approached by the team?

Jake Dennis: “It all started just through having one connection to
BMW i Andretti Motorsport, which allowed me to do a simulator test,
just to see how the performance was. That test went well. That then
progressed on to a test session on the real racetrack, which went also
really well and we had a bit more of an understanding after that, that
we have kind of a chance to get a seat. When things aligned, what the
team needed and what I wanted, we’ve put together the contract.”

You are currently doing test laps at Valencia in the BMW
iFE.21. How does it feel to be part of Formula E?

 

Dennis: “It feels great! I wanted to progress over the past couple of
years into Formula E as the series has really taken off in the past
years. Gaining the FIA World Championship status now is obviously
massive. It’s nice to call myself a Formula E driver and to finally
put some laps in the car with BMW is a real pleasure. Can’t wait for
the first races in Santiago.”

What are you looking forward to most?

Dennis: “To race in the locations we drive at. Getting to race in
Santiago de Chile, in New York, in Rome and in all the other great
cities is just sensational. The tracks are cool as they are all street
circuits but at the same time this will also be the biggest challenge
for me. Not knowing the circuits is definitely a challenge being a
rookie. I think you can learn the car to a certain level pretty
quickly but learning the tracks against drivers, who have even up to
seven years experience will be tough. I think it’s an advantage to
have driven there before, but at one point obviously everybody has to
be a rookie, so this year it’s my go.”

Will Maximilian Günther be more of a partner or more of an opponent?

Dennis: “Maximilian and I are both competitive guys and there is no
question that we want to beat each other, but I think at the level we
are racing at now, you have to be sensible and you have to work
together to make the programme work. We both want the best for the
team and we both want the fastest car underneath at the end of the
day. That means working together and developing the programme as
quickly as possible is the aim and that’s for sure what we do. It
makes no sense to be rivals, that is more when you are 16 or 17 years
old and your aim is Formula 1 and you think everybody is your enemy,
but now obviously we are older and more matured and you see the bigger picture.”

What’s you first impression of the BMW i Andretti Motorsport Team?

Dennis: “I like the team a lot. The combination of BMW and Andretti
is very strong. The team is highly professional and it has a good mix
of nationalities, which is a great benefit as you get different views
and different opinions.”

How does your wealth of experience in simulator driving help
in Formula E?

Dennis: “My experience in simulator driving helped me most likely to
get the Formula E seat I’d say, because if I had been slow in the
simulator during the evaluation I think I would not be sitting here
today for sure. But in terms of driving the actual car it doesn’t make
a big difference. Some drivers are really fast on simulators and some
drivers are rather slow, but on track they are just as fast as you. I
think in reality it doesn’t really help me to deliver any more
performance on track but it helps just having more experience on
simulators to help to develop the BMW simulator at the factory.”

Do you have much experience on street circuits?

Dennis: “I don’t really have a lot experience on street circuits
genuinely. I did the ones at Macau and Pau and places like Norisring,
but it’s nothing like Formula E. You just try to build up as much
knowledge as you can but Formula E is so unique with the tracks
they’ve developed, that you probably never really build up enough
knowledge before you go into Formula E. I like it that the circuits
are so tight and twisty and for the fans it’s great to see the cars so
close. All the street races I’ve done so far I really enjoyed so I
think there’s no reason to not enjoy the ones where you race in
Formula E.”

Are you an early bird in normal life? Because you’ll have to
be on Formula E race days…

Dennis: “I’m kind of getting used to the early starts of the day, due
to the early starts in Munich during the simulator days. I’m quite
good at waking up early, I think I don’t need a lot of sleep in
general. But if it’s a possibility, I’m happy to sleep a bit longer
than on race days in Formula E.”

What’s your general opinion on e-mobility?

Dennis: “My general opinion about e-mobility is that it will only
become bigger and bigger. I still love a big engine and super-fast,
loud cars but I am realistic and I know how big the electric world is
going to be and I’m super excited to be now part of the programme and
to get more of an understanding the way the world and the way the
project is going. Just from season one until now – the amount of
technology and development which has happened in Formula E is sensational.”

Original Press Release

BMW announces collaboration with Acute Art to realize a project with BMW Art Journey awardee Lu Yang. Lu Yang presents latest artworks in Art Basel’s “OVR: Miami Beach”.

BMW:

BMW announces collaboration with Acute Art to realize a project with BMW Art Journey awardee Lu Yang. Lu Yang presents latest artworks in Art Basel’s “OVR: Miami Beach”.

Munich/London/Miami Beach. In cooperation with Acute
Art and as long-term global partner of Art Basel, BMW will showcase
the latest artworks of Lu Yang, BMW Art Journey awardee of 2019. The
Shanghai-based artist is represented by Société, Berlin. From December
2 to 6, 2020, Art Basel will present “OVR: Miami Beach”, the latest
edition of the show’s Online Viewing Rooms. The digital platform will
feature galleries accepted to the 2020 edition of Art Basel Miami
Beach and will be accompanied by a program of online events, including
talks and gallery walk-throughs.

In collaboration with Acute Art, leading producer of
visionary virtual and augmented reality (AR) artworks, and Lu Yang,
BMW will present a new AR work where “DOKU”, the artist’s digital
avatar, takes over the physical world in the form of a giant dancing
superhero. The installation, titled “Gigant DOKU”, is
developed by a game engine and incorporates motion capture image data
from Tokyo and Bali gathered during the artist’s BMW Art Journey. The
Augmented Reality Experience is available on Acute Art App. Please
find the instructions for the app at the end of this text.

„For me as an artist who has been working on digital art projects for
many years now, it is a great honor to gain the possibility of working
with Acute Art. They are the leading producer of visionary AR artworks
and have been working with so many successful artists in the field of
AR before. During my BMW Art Journey, I had the chance to cooperate
with different artists from several backgrounds and to deepen my
research in motion capture technologies – knowledge and material that
I can now use for my artworks. Even though I had to pause my travels
due to the coronavirus, I am thankful that I am now able to proceed
digitally, with the full support and creative freedom provided by the
BMW Group,” says Lu Yang.

“We are so excited to work with Lu Yang, one of China’s most
prominent young artists, who explores new immersive media to create
poetic works that bridge the disciplines. The BMW Art Journey ‘Human
Machine Reverse Motion Capture Project’ demonstrates his keen interest
in the anthropology of dance into the virtual sphere employing
cutting-edge motion-capture technology and robotics. Due to the global
pandemic, his physical voyage to Indonesia, India, and Japan had to be
adjusted but through a collaboration with Acute Art his dancing
avatars can travel across the world digitally. AR makes interactive
versions of his dancing figures possible, the first of which will be
launched on the Acute Art app in conjunction with ‘OVR: Miami Beach’.
Anyone who has downloaded the free app can interact with this
dematerialized dancer and place him anywhere, film him and share his
performance with friends globally. For an artist concerned with how
the human body can overcome its physical limitations, this AR project
represents an important step into the era of virtual art and
curation,” says Daniel Birnbaum, Artistic Director,
Acute Art.

The hard-edged, kinetic animations and paintings of Lu Yang (b. 1984)
deploy the latest digital tools to fuse Chinese cultural and spiritual
influences with distinctive imagery inspired by manga comics,
contemporary youth and gaming subcultures. Trained at the China
Academy of Art in Hangzhou, and continuing to undertake studies in
robotics, the artist is equally at home with traditional dance and
performance practices as with futuristic notions about an emerging
post-gender and post-human society in which the lines between the
objective and metaphysical world are completely blurred. His
distinctive body of work is an example of strikingly new visions
emerging from a young generation of artists in today’s technologically
advanced China.

Lu Yang’s BMW Art Journey entitled “Human Machine Reverse
Motion Capture Projec”
examines how the human body can
be trained to overcome its physical limitations and explores its
deployment in historical and present-day cultures. His research looks
into how humans negotiate their evolving relationship with machines
that may ultimately surpass human limitations. During his trip to
Bali, Indonesia, in January 2020, Lu Yang employed sophisticated
motion-capture devices to record dancer’s gestures, including facial,
finger- and eye-capture techniques. These latest technological devices
collected and analyzed the subtlest body movements and can mimic them
using robotic technologies.

All works on view in “OVR: Miami Beach” relate to and are inspired
by Lu Yang’s BMW Art Journey, which has continued in the digital realm
after the novel coronavirus made it difficult to visit some of the
originally planned destinations. More broadly, the selected works
highlight the artist’s creative evolution in recent years, leading up
to a current body of work in which Lu Yang’s digital avatar has become
the subject of his continuing digital journey. Together, the works
transport viewers into a fictional universe like no other, in which
centuries-old philosophical concerns about what it means to be human
are investigated in a hypnotic, cohesive and often disquieting visual language.

All digital artworks of Lu Yang will be accessible for VIPs and
public in “OVR: Miami Beach” from December 2, 10am ET, to December 6,
midnight ET, via the following link: https://www.artbasel.com/events/detail/17306

To fully discover and experience the interactive artwork of Lu Yang
“Gigant DOKU” (from December 2, 10am ET), the Acute Art app is
available free of charge on the App Store or Google Play. To start the
experience, please see the instructions below:

1. Scan the QR code (in the PDF
attached) using your smartphone and download the Acute Art App via the
App Store or Google Play.
2. Open the Acute Art app and select
“Lu Yang”.
3. Select “Gigant DOKU” and then the “place”
button.
4. Point your phone towards the floor and tap to place
the work. Drag your finger across the screen to rotate it.

The Acute Art app uses cutting-edge technology that works best on
high-end phones with the latest software. The devices supported are
iPhone X or above, and Samsung Galaxy S8 or equivalent. The app
requires a phone with a minimum of 4GB of memory and Apple iOS 11 or
Android 8.0 Oreo (API 24) operating system.

For further information about the artist and his BMW Art Journey,
please visit:
www.bmw-art-journey.com
and @bmwgroupculture.

For further questions please contact:

BMW Group Cultural Engagement
Prof. Dr Thomas
Girst
BMW Group Corporate and Intergovernmental Affairs
Head
of Cultural Engagement
Telephone: +49 89 382 24753
www.press.bmwgroup.com

Email: presse@bmw.de

SUTTON on behalf of Acute Art
Daria
Darmaniyan
SUTTON
Senior Account Manager
Telephone: +44
77 156 68402
Email: daria@suttoncomms.com

Art Basel
Sarah Norton
Senior Media
Relations Manager, Art Basel
Telephone: +41 58 206
2706
Email: press@artbasel.com

About Lu Yang and the BMW Art Journey
Lu Yang
(b. 1984) is a Shanghai-based multi-media artist, who graduated from
the New Media Art Department of the China Academy of Art. Deeply
immersed in the subcultures of anime, video games, and
Science-Fiction, the output of his artistic practice spans 3D-animated
films, video game installations, holograms, neon, VR and software
manipulation, often with overt Japanese manga and anime references.
His work was displayed in exhibitions at Kulturforum, Berlin; Centre
Pompidou, Paris; M Woods, Beijing; Shanghai Biennale; and Athens Biennale.

Lu Yang was announced as BMW Art Journey awardee during Art Basel in
Basel in 2019. The international jury of experts included: Claire Hsu,
Director Asia Art Archive, Hong
Kong, Matthias Mühling, Director Städtische Galerie im
Lenbachhaus
, Munich, Patrizia Sandretto Re Rebaudengo, President
Fondazione Sandretto Re
Rebaudengo
, Turin, Philip Tinari, Director UCCA Center for Contemporary Art,
Beijing, Samson Young, artist and winner of the
first BMW Art Journey.

Launched in 2015, the BMW Art Journey is a collaboration between Art
Basel and BMW, created to recognize and support emerging artists worldwide.

About Acute Art

Acute Art is unique in the way it fosters close working relationships
with the world’s leading artists, such as KAWS, Marina Abramović,
Olafur Eliasson, Cao Fei, Jeff Koons, in addition some of the most
exciting emerging practitioners, by providing access to cutting-edge
technologies. Acute Art’s highly skilled production team allows
artists to translate their creative vision into digital mediums,
including virtual, augmented, and mixed realities. The Acute Art app
enables users to access and own digital artworks created in AR, that
lets people see, interact and collect art in an entirely new way. It
is the latest development in the art, technology, and commerce space.
The Acute Art app is freely available to download here. Please visit
www.acuteart.com.

About Art Basel

Founded in 1970 by gallerists from Basel, Art Basel today stages
the world’s premier art shows for Modern and contemporary art, sited
in Basel, Miami Beach, and Hong Kong. Defined by its host city and
region, each show is unique, which is reflected in its participating
galleries, artworks presented, and the content of parallel programming
produced in collaboration with local institutions for each edition.
Art Basel’s engagement has expanded beyond art fairs through new
digital platforms such as Art Basel’s Online Viewing Rooms and new
initiatives such as The Art Basel and UBS Global Art Market Report and
The BMW Art Journey. For further information, please visit artbasel.com.

About BMW Group Cultural Engagement
For 50
years, the BMW Group has initiated and engaged in over 100 cultural
cooperations worldwide. The company places the main focus of its
long-term commitment on contemporary and modern art, classical music
and jazz as well as architecture and design. In 1972, three
large-scale paintings were created by the artist Gerhard Richter
specifically for the foyer of the BMW Group’s Munich headquarters.
Since then, artists such as Andy Warhol, Jeff Koons, Daniel Barenboim,
Jonas Kaufmann and architect Zaha Hadid have co-operated with BMW. In
2016 and 2017, female artist Cao Fei from China and American John
Baldessari created the next two vehicles for the BMW Art Car
Collection. For years, the BMW Group and its partners have been
initiating and establishing their own formats such as BMW Tate Live,
BMW Welt Jazz Award, BMW Open Work, the BMW Art Journey and the
“Opera for All” concerts in Berlin, Munich, Moscow and
London. The company also partners with leading museums, art fairs and
orchestras as well as jazz festivals and opera houses around the
world. With BMW OPERA NEXT, the new partnership with the Staatsoper
Unter den Linden, the opportunities presented by digitalisation are
used to open up new ways of accessing the world of opera for young
audiences. As part of its art programme “Muse”, Rolls-Royce partners
for the initiative “The Dream Commission” with two internationally
esteemed art institutions. Together with Fondation Beyeler and
Serpentine Galleries, emerging and established artists are invited to
submit a moving-image work that delivers an immersive sensory
experience. The artists are nominated and chosen by renowned
personalities of the art world like Daniel Birnbaum, Suhanya Raffel,
and Theodora Vischer. The BMW Group takes absolute creative freedom in
all its cultural activities for granted – as this initiative is as
essential for producing groundbreaking artistic work as it is for
major innovations in a successful business.

Further information: www.bmwgroup.com/culture
and www.bmwgroup.com/culture/overview

Facebook: https://www.facebook.com/BMW-Group-Culture
Instagram:
https://www.instagram.com/bmwgroupculture/
@bmwgroupculture
#BMWGroupCulture

Original Press Release

A touch of the South: Heading over the Alps to Merano in the MINI Cooper SD Countryman ALL4.

BMW:A touch of the South: Heading over the Alps to Merano in the MINI Cooper SD Countryman ALL4.

Munich. Spring comes earlier, summer stays longer,
and autumn also has its special charm in the South Tyrol region.
Italian lifestyle meets Austrian-German culture before a spectacular
mountain backdrop. Active holidaymakers will find ideal conditions for
cycling and hiking tours between Mediterranean vegetation and
spectacular rock formations, especially in the area around the
traditional spa town of Merano. And after the fruit and wine harvest,
numerous regional folk festivals and culinary specialities turn the
trip to South Tyrol into an journey of culinary delights.

Even Empress Elisabeth “Sisi” of Austria took on the rather
arduous journey at the time across the Alps to seek relaxation in
Merano and enjoy a breath of the South. Today, visitors can reach the
Etsch Valley quite quickly and comfortably via the Brenner motorway
and an express road called “MeBo”, which connects Merano
with Bolzano, the capital of South Tyrol. But the fastest route is
rarely the most beautiful route to reach your destination. When
driving in a car which has been designed for versatile driving fun,
such as the MINI Cooper SD Countryman ALL4 (fuel consumption combined:
4.8 – 4.6 l/100 km; combined CO2 emissions: 127 – 121 g/km)
the desire to take a more scenic route arises almost automatically.

Delivering a top output of 140 kW/190 hp and a maximum torque of 400
Nm generated by its 2.0-litre 4-cylinder diesel engine with MINI
TwinPower Turbo technology, the MINI Cooper SD Countryman ALL4 takes
on steep mountain passes in spirited style. Dirty or wet road
conditions don’t stand in its way since the electronically controlled
ALL4 all-wheel drive system responds to changes in traction conditions
within a few milliseconds. It distributes the power precisely between
the front and rear wheels and always directs it to where it can be
most effectively converted into driving fun. This also applies to
sporty cornering on the hairpin bends, where the ALL4 system is backed
by Performance Control and Electronic Differential Lock Control (EDLC).

There are a number of high alpine roads which cross the border from
Austria to Italy. At a maximum altitude of around 1,500 metres, the
Reschen Pass, which is passable in all seasons, is the lowest Alpine
crossing in this region. From Landeck, the road leads across the Inn
valley and the Nauders plateau to the Reschensee lake. The church
tower of Alt-Graun, which juts out of the water, still reminds us of
the villages that sank into the waters of the dammed lake after the
construction of a storage power station 70 years ago. Anyone leaving
the Brenner motorway near Sterzing can reach Merano via the Jaufen
Pass, which is located at almost 2.100 metres above sea level. This
connection is comparatively short, but with around 20 narrow bends it
offers plenty of opportunity to experience hallmark MINI go-kart
feeling. Even higher up is the Timmelsjoch, which connects the Ötztal
region in Austria with the Italian Passaier valley. Along the route,
at up to 2,500 metres, there are magnificent views of snow-capped
peaks and a landscape of alpine meadows, forests and barren rock.

Once in Merano, visitors immediately become aware of the
Mediterranean climate. This is due to the city’s location in a basin
into which mainly warm air from the south flows. And this is also why
palm trees and other Mediterranean plants thrive, as do the colourful
flowers and plants in the public parks in the city centre. Historical
buildings such as the municipal theatre and the Kurhaus (spa house)
remind us of Merano’s boom as a tourist resort in the late19th and
early 20th century. The extensive spa promenade on the banks of the
river Passer was also built at that time. The centre of the city,
which is closed to car traffic, is characterised by its picturesque
arcades (Lauben). Beneath magnificent arches, it is home to
old-established shops, cafés and restaurants that attract locals and
visitors alike.

You can enjoy plenty of sunshine and mild temperatures until well
into the autumn in South Tyrol. Not long afterwards, the action shifts
from the valley to the mountains. As soon as the first slopes are
covered with snow, numerous ski areas attract winter sports
enthusiasts. The youngest attraction for skiing enthusiasts is located
about 50 kilometres south-east of Merano. In the Carezza ski area, a
new cable car is currently being built featuring a mountain station
which is integrated into the rocky landscape almost invisibly. The
arrival hall is designed in the style of an atmospherically
illuminated cave and is thus reminiscent of the crystal palace from
the legend of the dwarf king Laurin, which is widespread in South
Tyrol. The Carezza ski area covers around 40 km of slopes and is a
popular destination for excursions and holidays, not only in winter.
The tourist area stretches from the high altitudes of the Dolomites to
Lake Carezza, where Empress “Sisi” spent the early summer
days more than 120 years ago.

In case of queries, please contact:

Corporate Communications

Matthias Bode, Spokesperson Communication MINI
Telephone:
+49-89-382-61742
E-mail: matthias.bode@mini.com

Andreas Lampka, Head of Communication MINI
Telephone: +49
89-382-23662
E-Mail: andreas.lampka@mini.com

Jennifer Treiber-Ruckenbrod, Head of Communication MINI and BMW
Motorrad
Telephone: +49-89-382-35108
E-Mail: jennifer.ruckenbrod@bmwgroup.com

The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW
Group is the world’s leading premium manufacturer of automobiles and
motorcycles and also provides premium financial and mobility services.
The BMW Group production network comprises 31 production and assembly
facilities in 15 countries; the company has a global sales network in
more than 140 countries.

In 2019, the BMW Group sold over 2.5 million passenger vehicles and
more than 175,000 motorcycles worldwide. The profit before tax in the
financial year 2019 was € 7.118 billion on revenues amounting to €
104.210 billion. As of 31 December 2019, the BMW Group had a workforce
of 126,016 employees.

The success of the BMW Group has always been based on long-term
thinking and responsible action. The company has therefore established
ecological and social sustainability throughout the value chain,
comprehensive product responsibility and a clear commitment to
conserving resources as an integral part of its strategy.

www.bmwgroup.com

Facebook: http://www.facebook.com/BMWGroup

Twitter: http://twitter.com/BMWGroup

YouTube: http://www.youtube.com/BMWGroupView

Instagram: https://www.instagram.com/bmwgroup

LinkedIn: https://www.linkedin.com/company/bmw-group/

The figures for fuel consumption, CO2 emissions, power
consumption and range are measured using the methods required
according to Regulation (EC) 2007/715 as amended. The information is
based on a vehicle with basic equipment in Germany, ranges take into
account differences in wheel and tyre size selected as well as
optional equipment and can change during configuration.

The information has already been calculated based on the new WLTP
test cycle and adapted to NEDC for comparison purposes. For these
vehicles, values other than those stated here may apply for
calculating taxes and other vehicle-related duties which are (also)
based on CO2 emissions.

More information about the official fuel consumption figures and
the official specific CO2 emissions of new passenger cars can be
obtained from the “Guideline on fuel consumption, CO2 emissions
and power consumption of new passenger cars”, available free of
charge from all outlets, from Deutschen Automobil Treuhand GmbH
(DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen, and at
https://www.dat.de/co2/.

Original Press Release

BMW Motorrad Motorsport to start cooperation with two satellite teams for the 2021 WorldSBK season.

BMW:BMW Motorrad Motorsport to start cooperation with two satellite teams for the 2021 WorldSBK season.

Munich. The BMW family in the FIM Superbike World Championship
(WorldSBK) is growing. Two BMW satellite teams will be competing
alongside the BMW Motorrad WorldSBK Team in the upcoming 2021
season: the Italian RC Squadra Corse team and the Bonovo Action team
from Germany. Both teams will be racing with one BMW M 1000 RR.

 

RC Squadra Corse will compete with Eugene Laverty (IRL), who spent
the 2020 season with the BMW Motorrad WorldSBK Team and will be
combining appearances in the WorldSBK with his role as BMW test rider.
Bonovo Action will continue the successful cooperation with rider
Jonas Folger (GER). Both satellite teams will work closely with BMW
Motorrad Motorsport and the BMW Motorrad WorldSBK Team.

“Cooperation with satellite teams represents another important step
for our involvement in the FIM Superbike World Championship”, says
Markus Schramm, Director of BMW Motorrad. “It is great to have two
more BMW M 1000 RRs in the field alongside the two motorbikes from our
works teams, the BMW Motorrad WorldSBK Team with riders Tom Sykes and
Michael van der Mark. I would like to extend a warm welcome to the two
satellite teams in our WorldSBK project. The Bonovo Action team with
Jonas Folger is the first German team to register to compete in the
WorldSBK with a Bavarian rider on a Bavarian motorbike. That is a
special combination. I am also delighted that Eugene Laverty will
remain an integral member of our BMW family, applying his talents and
his knowledge of BMW superbikes in our satellite team RC Squadra
Corse, newly formed but already well known in the World Superbike
paddock. I hope that they will all enjoy a successful 2021 WorldSBK season!”

 

“We are really looking forward to the partnership with Bonovo Action
and RC Squadra Corse,” adds BMW Motorrad Motorsport Director Marc
Bongers. “The cooperation with these two teams allows us to diversify
our WorldSBK project even more. They will communicate closely with the
BMW Motorrad WorldSBK Team. The benefit for us is that we can access
yet more collective feedback. The teams are also very strong as far as
the riders are concerned. Jonas Folger and Eugene Laverty are not just
fast, but their many years of experience allow them to make important
contributions to the further development of the BMW M 1000 RR. It is
great that Eugene will still be on board, and to welcome Jonas to the
BMW family.”

Headed by team owner Roberto Colombo, the RC Squadra Corse team will
be appearing under a new name in 2021 but has been present in the
World Superbike paddock for some time. The team has been competing in
the World Superbike Championship since 2016 and also appeared in the
2020 Supersport World Championship. The 34-year-old Laverty is one of
the most experienced riders in the WorldSBK. 2020 saw him complete his
first season with BMW as a rider for the BMW Motorrad WorldSBK Team.
Right from the start, Laverty was closely involved in development of
the BMW M 1000 RR and brings plenty of experience to the RC Squadra
Corse team.

The Bonovo Action team is headed by team owner Jürgen Röder and team
manager Michael Galinski. The team dominated the International German
Motorcycle Championship IDM with Folger in 2020. Folger claimed the
championship title, winning all eight races in the IDM season. The
team also competed with Folger at the two WorldSBK events in Barcelona
(ESP) and Estoril (POR), with both team and rider delivering
convincing performances. The 27-year-old Folger began his
international career in 2008. In subsequent years, he competed in all
MotoGP World Championship classes, moving from the 125s (that later
became Moto3), to Moto2 and then MotoGP.

Original Press Release

The BMW Motorrad Rider Equipment – 2021 Collection.

BMW:The BMW Motorrad Rider Equipment – 2021 Collection.

BMW Motorrad Rider Equipment offers the very highest-quality
workmanship for the 2021 motorcycle season in cutting-edge style.

With the GS Carbon Evo, BMW Motorrad presents a
premium helmet equipped with the latest safety features. The MIPS
system (MIPS is an abbreviation for Multi-directional Impact
Protection System
) reduces the risk for rotational forces
being transferred to the head in certain impact situations and makes
the GS Carbon Evo a safer companion.

The range of suits has also been extended for the 2021 season:
The PaceDry Adventure suit is a wind and waterproof
enduro suit and features a highly breathable Z-Line
construction
with BMW Climate Membrane.
The Rallye Pro suit features a new venting
system
and ensures optimum ventilation. The AirFlow
Premium Suit
, popular since 2017, will also receive an
update in 2021. The airy suit is made of highly
abrasion-resistant Schoeller-Dynatec and is equipped
with NP2-protectors

The SummerXcursion blouson jacket is a new
addition to the summer range. This is a stylish and airy motorcycle
jacket for both men and women. The new City Summer Jacket
is a hoody style motorcycle jacket.

The new BMW Motorrad KnitLite Sneaker matches
this jacket perfectly. It is currently the only sneaker in
3D-Knit technology
with protection level 1 certification
and is characterised by a high degree of stability.

The highly functional, antibacterial functional
underwear
make motorcycling a warm and comfortable affair in
2021. The summer collections are made of very thin and light material,
while those for the cold season are made of warm, fluffy winter thermo material.

For all motorcyclists who value style, the new models round off
the range of the Heritage collection. For example the retro design of
the Bowler Gunmetal helmet will appeal to the
fashion-conscious biker. A further highlight is the Machinist
waxed cotton jacket
in black, suitable for everyday use.
The casual jacket features barely noticeable NP-Flex protectors on
shoulders and elbows and is also water-repellent. 

You will find full details of the new products on the pages that follow.

Original Press Release

An interview with Maximilian Günther: “We have all the ingredients for achieving a great deal in this championship”.

BMW:An interview with Maximilian Günther: “We have all the ingredients for achieving a great deal in this championship”.

Munich. From Thursday, the Formula E teams will be completing
test laps at Valencia (ESP) in preparation for the start of Season 7
of the ABB FIA Formula E World Championship, planned for January.
Representing BMW i Andretti Motorsport are Maximilian Günther (GER)
and Jake Dennis (GBR) in the BMW iFE.21. While Dennis is new to the
team, Günther is entering his second season as a BMW i Andretti
Motorsport driver after a successful debut year. After achieving the
best time during the tests at Valencia last year, he went on to
secure two wins and a second place during the race season. Now, in
an interview, he looks ahead to the upcoming season, talks about the
team’s particular strengths and where they have room for
improvement, evaluates his new team-mate and explains why he moved
to Monaco (MON) in the summer.

Maximilian, how have you spent the time since the Season 6
final in Berlin?

Maximilian Günther: “For me there was a seamless transition to the
new season. We started test driving the new car straight away and
that’s how things continued for me over the past months, lots of test
drives with the new car, simulator tests in Munich and a large number
of meetings, both virtually and in Munich at BMW Motorsport with my
engineers. Since the end of the season in Berlin, we have pursued our
path and objectives in development and worked on every minor detail. I
really enjoyed that as I am a real perfectionist. The off-season has
been very productive to date and we are all looking forward to things
getting started again.”

 

As well as taking part in testing you also moved.

Günther: “That’s right. I moved to Monaco right after the races in
Berlin. It was a fantastic step for me for many reasons. Monaco is an
amazing place for me as a sportsman because the training conditions
are first-class, be that the fitness studios, running tracks or road
bike tracks. And then there’s the consistent climate with pleasant,
warm temperatures all year round, and naturally a large number of
other sports personalities live in Monaco. I also chose the location
so that I am able to live among colleagues and athletes who have a
similar lifestyle. When I was little and watched Formula 1 in Monaco,
my two goals were to race in Monaco and ideally to live there. Both
came true in recent years.”

How are you preparing for the test drives in Valencia?

Günther: “Primarily by driving in the simulator in Munich.
Preparations for an official test like this are actually very similar
to preparations for a race weekend. It’s all about simulating various
scenarios here as well. Everything is planned and tested, from driving
a fast lap like in qualifying, through to race simulation in terms of
energy efficiency. And then there are other things in focus for test
drives in particular, such as various set-ups and specific ideas that
you want to check out ahead of the season.”

Last year was a resounding success with you getting the
overall best time.

Günther: “The test drives did go very well for me. I was new to the
team back then. Now the situation is totally different, I have got to
know the team really well and the conditions are obviously different.
After a whole year working together, you know what makes each other
tick and can build on this common basis. Generally speaking, the team
is almost identical and has become like family. I feel right at home
in the team and am really looking forward to starting the new season
with the experiences from last year.”

Since the cars haven’t changed all that much compared with
Season 6, are you as a driver in combination with your race
engineers able to make more of a difference?

Günther: “I would say that the drivers are more in focus in Formula E
than in other series. That’s what I really enjoy about the series. It
is incredibly challenging – and yes, the collaboration with the race
engineers is extremely important. You often see snippets of how much
we communicate on television. That is planned down to the finest
detail and every consultation has to be exact. We rely on each other
implicitly and know exactly what each of us is talking about – and all
of that under great stress and immense time pressure. It is wonderful
and a fantastic basis that we established last season, that we are now
able to build on.”

What do you feel are your and the team’s greatest strengths?

Günther: “Our greatest strength is that we are incredibly compact as
a team. We have all the ingredients for achieving a great deal in this
championship. We are very aware of what it takes. Our art is that we
are very meticulous in our work and try to optimise everything, but at
the end of the day know precisely what it takes and go into a race
weekend with a very clear mindset. I believe that is what enables us
to handle the challenges of Formula E that we face each weekend very
well as a team.”

Where can you make the biggest improvement compared with
Season 6?

Günther: “Naturally there is always room for improvement, and you try
to work on all the minor details. I believe that a particular
challenge in Formula E is the qualifying format. Last season we were
almost always in Group 1, which is a good sign in principle, because
it means that you are consistently up there near the top in the
championship, but it also brings plenty of challenges. Unfortunately,
we didn’t manage to make it out of Group 1 into Super Pole often
enough, or into a good starting position. We have looked at this in
great detail during the off-season, and I think we have drawn the
right conclusions.”

How well do you already know your new team-mate Jake Dennis?

Günther: “I know Jake from Formula 3 days; we were even team-mates in
one race in 2015. We get on really well and our collaboration was
great right from the start during the test drives. When all is said
and done, we got started working together straight away. I’m delighted
that Jake is part of the team and that we can start the new season
together. He is the kind of guy who has a lot of technical expertise,
also from his experiences in the simulator at Red Bull Racing and the
races in the DTM, where he was performing at a very high level in
motorsport. I think that he is a great fit for Formula E and there is
nothing standing in the way of us collaborating successfully as team-mates.”

How are you handling the uncertainty due to the pandemic –
including in terms of the race calendar?

Günther: “It goes without saying that the coronavirus situation is
very unusual, that applies to all of us. But I try to be as relaxed as
possible when it comes to the uncertainty of the races, and not think
about things too much in advance. Flexibility is key here. I accept
that 100 percent and prepare myself to handle all the challenges this
brings as well as I can.”

Original Press Release

Random International and BMW i present: “No One is an Island”. Digital world premiere of an installation of Random International in collaboration with Studio Wayne McGregor conflating artificial intelligence with the human capacity to empathise.

BMW:Random International and BMW i present: “No One is an Island”. Digital world premiere of an installation of Random International in collaboration with Studio Wayne McGregor conflating artificial intelligence with the human capacity to empathise.

Munich/London. Presented by Superblue and BMW i, the
art group Random International together with choreographer Wayne
McGregor and his company collaborate for the online world premiere of
“No One is an Island”. It will be shown exclusively
on the digital channels of all participating partners in November,
December 2020 and January 2021. The first teaser will go online on
November 25, 2020 at 6:00 pm (CET). The live performance will take
place at a later date in 2021.

Random International, Studio Wayne McGregor, Superblue and BMW i
share a passion for pushing boundaries and exploring new territories.
All are moved by similar questions about how future generations will
interact with automated and digitised processes and environments
whilst embracing reduction and sustainability. For this purpose, they
are collaborating on a special project: “No One is an Island”.

“No One is an Island” is fuelled by science and explores electrified
movement steered by advanced algorithms. It is a future-oriented
reflection on how the human mind empathises with artificial
intelligence and automated processes. The performance comprises
sculptural, performative and musical elements. The centrepiece is a
sculpture that experiments with the minimal amount of information that
is actually necessary for an animated form to be recognised as human;
and the fundamental impact created by subtle changes within that
information. In its transition from robot to human likeness, the
sculpture is accompanied by a live performance with dancers of
Studio Wayne McGregor who will interact with the
kinetics, further exploring the relationship between humans and
technology and our capacity to empathise with a machine. The
interventions of the dancers scored by Chihei
Hatakeyama
add a performative dimension to the sculpture,
re-translating and celebrating the connection between human and
mechanical movement.

“Catalysed by the partnership with BMW i and the collaboration with
Studio Wayne McGregor, we have elevated our ongoing ‘Fifteen Points’
series of sculptures to a whole new level. Through the addition of
both a score by Chihei Hatakeyama and dedicated choreography by Wayne
McGregor, we are able to explore in much more detail the as-of-yet
unknown territories of ’empathy with machines’. The work is part of a
wider reflection on our human need to relate to our surroundings; how
does such a need to connect play out in light of an increasing
automation and digitisation of our environment? Will our willingness
to engage with unknown systems leave us more vulnerable? We are much
looking forward to present the work in a series of live performances
in 2021,” says Hannes Koch, one of the founders and
directors of Random International about the collaboration.

“What I find inspiring about the partnership with Random
International, Superblue, BMW i and myself is that we all come
together from different knowledge sets, but convene in areas of
shared interest,” says Wayne McGregor. “We are all
fascinated by the potential of the human body, its relationship with
and to technology but most importantly our desire to generate
empathetic connections between people. This is a dialogue of
inter-connectedness, exploration and surprise. We have no
pre-determined road map – instead, we feed from one another’s
expertise and ideas to push ourselves towards new horizons.”

Inspired by Pablo Picasso’s light drawings the dancers create lines
of light – capturing movement and electricity visually and re-creating
elements from the core of BMW i. Conceptualised as a
“Gesamtkunstwerk”, “No One is an Island” is developed in an ongoing
dialogue and exchange between artists, choreographer, Random
International, Superblue and BMW i. 

Mollie Dent-Brocklehurst, Co-Founder and CEO of
Superblue says, “Creating new platforms and opportunities for
experiential artists to collaborate is core to Superblue’s mission, so
we are delighted to partner on this project and creative dialogue
between Random International, Studio Wayne McGregor, and BMW i. ‘No
One is an Island’ provokes questions about the dynamics between
technology and humanity that are critical to deepening our
understanding of our relationship to the world and each other.”

The online premiere is split in three chapters, each focusing on
either sculpture, dancers or BMW i. All of them will be shared on
Instagram and Facebook by Random International @randominternational,
Studio Wayne McGregor @studiowaynemcgregor,
Superblue @superblue.art
and BMW @bmw, @bmwi, and @bmwgroupculture.

“We believe that working together with great artists like Random
International, represented by Superblue, and Studio Wayne McGregor is
an inspiring and enriching experience for all parties involved.
Speaking of BMW i, the constant exchange with creatives is essential.
And just as BMW i embodies innovation, ‘No One is an Island’
synergises future and present, technology and humanity,” says
Stefan Ponikva, Vice President BMW Brand Experience.

BMW i is standing for sustainable, future-oriented and
forward-looking mobility. Engaging in such a creative collaboration is
a way to underline this.

Register now to be notified about the IRL exhibition in 2021 here.

For further questions please contact:

BMW Cultural Engagement
Prof. Dr Thomas Girst

BMW Group Corporate and Governmental Affairs
Head of
Cultural Engagement
Telephone: +49 89 382 247 53
Fax: +49
89 382 24418
www.press.bmwgroup.com
 
Email: presse@bmw.de

Random International
Jen Barnes
Producer
and Commissions Manager
Random International
136 Hermitage
Road
London N4 1NL
Telephone: + 44 20 8673 5497
Email:
jen@random-international.com
http://random-international.com

Studio Wayne McGregor
Rebecca
Marshall
Broadcast Centre, Here East, 
10 East Bay
Lane
Queen Elizabeth Olympic Park
London E15
2GW
Telephone: +44 20 7278 6015, +44 7880 554 823
Email: rebecca@waynemcgregor.com
www.waynemcgregor.com

Superblue
Sarah McNaughton
Resnicow and
Associates
Telephone: +1 212 671 5161
Email: superblue@resnicow.com

About Random International
The Art Group RANDOM
INTERNATIONAL run a collaborative studio for experimental practice
within contemporary art. Founded in 2005 by Hannes Koch and Florian
Ortkrass, today they work with larger teams of diverse and
complementary talent out of studios in London and Berlin. Questioning
aspects of identity and autonomy in the post-digital age, the group’s
work invites active participation. RANDOM INTERNATIONAL explores the
human condition in an increasingly mechanised world through emotional
yet physically intense experiences. The artists aim to prototype
possible behavioural environments by experimenting with different
notions of consciousness, perception, and instinct.

Their work Rain Room is in the collection of Jackalope Art Collection
Melbourne, and the Los Angeles County Museum of Art having been
exhibited under the museum’s historic Art and Technology initiative.
The artwork has also been shown at the Museum of Contemporary Art
Busan (2019), YUZ Museum in Shanghai (2015), the Museum of Modern Art,
New York (2013), and London’s Barbican (2012). An edition of Rain Room
has become the first permanently installed artwork at the Sharjah Art
Foundation (UAE) and is housed in its own building. 

About Studio Wayne McGregor
Studio Wayne
McGregor is the creative engine for choreographer and director Wayne
McGregor, now in its 25th year. It encompasses his ensemble
of world-class dancers, Company Wayne McGregor; a portfolio of
international commissions and artistic collaborations across genres
including dance, visual arts, VR, film, theatre and opera; a highly
specialized program of creative learning for individuals and
communities; artist development initiatives; and collaborative
research projects across the interface of the arts with science,
technology and academic research.

Studio Wayne McGregor has an unparalleled reputation for
transformative approaches to how dance is taught, learned and talked
about. Learning and engagement projects are carefully devised to
reflect the professional artistic processes that Wayne McGregor uses
with his own company in the studio, ensuring that all who participate
in our projects experience cutting edge, high quality practice. The
focus always lies in empowering individuals to develop their own
creative skills, and all of the programmes are underpinned by
continued scientific research into movement and creativity, innate
human properties which have been a fascination in McGregor’s creative
thinking for more than two decades. Over 100,000 people of all ages
and walks of life have so far participated in learning and engagement
projects across the UK and internationally, from school children to
adults with no prior experience of dance, students in training to
professional dancers.

Wayne McGregor CBE is a multi-award winning choreographer and
director. He is Artistic Director of Studio Wayne McGregor, Resident
Choreographer at The Royal Ballet, and is commissioned for
international ballet companies, film (The Legend of Tarzan, Fantastic
Beasts and Where To Find Them), music videos (Radiohead, Thom Yorke,
The Chemical Brothers), fashion shows (Gareth Pugh at London Fashion
Week 2017), campaigns (everyBODY for Selfridges) and TV (Brit Awards).
McGregor is Professor of Choreography at Trinity Laban Conservatoire
of Music and Dance, has an Honorary Doctor of Science from Plymouth
University, an Honorary Doctor of Letters from University of Leeds,
and is part of the Circle of Cultural Fellows at King’s College
London. In 2017 he was awarded an Honorary Fellowship of the British
Science Association. In 2011 McGregor was awarded a CBE for Services
to Dance. 

About Superblue
Superblue is a groundbreaking
new enterprise dedicated to supporting artists in realizing their most
ambitious visions and engaging audiences with experiential art. Its
network of artists encompasses the leading practitioners of
experiential art, whose practices catalyze engagement with the most
pressing issues of our time and generate new perspectives on our world.

Through its experiential art centres, which are specifically designed
for presenting large-scale, immersive art installations, Superblue
provides artists with expanded opportunities to transport audiences to
the new worlds they create. Superblue additionally acts as an advocate
and agent for experiential artists by fostering opportunities for them
to expand the reach of their work through collaborations with museums,
collectors, visual and performing arts festivals, architects,
municipalities, and place-makers. Superblue provides these partners
with unparalleled expertise and support for the production,
installation, and presentation of large-scale experiential works,
through collaborative presentations, public and private commissions,
and acquisitions.

In the coming years, Superblue will open new experiential centers
across the US and internationally and is developing augmented and
virtual reality platforms for artists who are exploring our rapidly
evolving relationship with the digital realm.

For more information about Superblue, visit superblue.com or follow @superblue.art on Instagram.

About BMW Group Cultural Engagement
For 50
years, the BMW Group has initiated and engaged in over 100 cultural
cooperations worldwide. The company places the main focus of its
long-term commitment on contemporary and modern art, classical music
and jazz as well as architecture and design. In 1972, three
large-scale paintings were created by the artist Gerhard Richter
specifically for the foyer of the BMW Group’s Munich headquarters.
Since then, artists such as Andy Warhol, Jeff Koons, Daniel Barenboim,
Jonas Kaufmann and architect Zaha Hadid have co-operated with BMW. In
2016 and 2017, female artist Cao Fei from China and American John
Baldessari created the next two vehicles for the BMW Art Car
Collection. For years, the BMW Group and its partners have been
initiating and establishing their own formats such as BMW Tate Live,
BMW Welt Jazz Award, BMW Open Work, the BMW Art Journey and the
“Opera for All” concerts in Berlin, Munich, Moscow and
London. The company also partners with leading museums, art fairs and
orchestras as well as jazz festivals and opera houses around the
world. With BMW OPERA NEXT, the new partnership with the Staatsoper
Unter den Linden, the opportunities presented by digitalisation are
used to open up new ways of accessing the world of opera for young
audiences. As part of its art programme “Muse”, Rolls-Royce partners
for the initiative “The Dream Commission” with two internationally
esteemed art institutions. Together with Fondation Beyeler and
Serpentine Galleries, emerging and established artists are invited to
submit a moving-image work that delivers an immersive sensory
experience. The artists are nominated and chosen by renowned
personalities of the art world like Daniel Birnbaum, Suhanya Raffel,
and Theodora Vischer. The BMW Group takes absolute creative freedom in
all its cultural activities for granted – as this initiative is as
essential for producing groundbreaking artistic work as it is for
major innovations in a successful business.

Further information: www.bmwgroup.com/culture
and www.bmwgroup.com/culture/overview

Facebook: https://www.facebook.com/BMW-Group-Culture
Instagram:
https://www.instagram.com/bmwgroupculture/
@bmwgroupculture
#BMWGroupCulture

Original Press Release

A unique vehicle by BMW Individual Manufaktur for the Ellerman House luxury boutique hotel in Cape Town.

BMW:A unique vehicle by BMW Individual Manufaktur for the Ellerman House luxury boutique hotel in Cape Town.

Munich/Cape Town. Luxurious hospitality, an exquisite
art collection and a particularly spectacular view of the sunset on
the Atlantic coast make Ellerman House in Cape Town, South Africa, a
boutique hotel for discerning guests. In future, even the journey to
the refuge in Bantry Bay will be an exceptionally exclusive experience
for them. A highly individualised version of the BMW 745Le xDrive
luxury sedan (fuel consumption combined: 2.5 – 2.3 l/100 km; combined
power consumption: 16.2 – 15.8 kWh/100 km; combined CO2 emissions: 57
– 52 g/km) serves as the new Ellerman House chauffeur car. It was
designed by BMW Individual in collaboration with the South African
artist and botanical sculptor Nic Bladen. This unique automobile
combines a luxurious driving experience with the high-quality elegance
of its exterior and interior design and an artistic homage to the
unique vegetation of the region around Cape Town.

Just like the luxury cars by BMW, the renowned Ellerman House is
predestined for providing its discerning guests with unique
experiences. A stay at this exclusive, privately owned boutique hotel
with 13 bedrooms and 2 private villas is also an impressive experience
thanks to the collection of contemporary South African artwork
assembled by hotel owner Paul Harris. A close connection between
luxury ambience and art now also gives the BMW 745Le xDrive designed
for Ellerman House its unmistakable character. It is perfected by the
creations of Nic Bladen. Known for his plants cast in precious metals,
the artist created an authentic reference to his home country in the
interior of the luxury sedan.

The new official car for guest transfers for Ellerman House is
further proof of BMW Individual Manufaktur’s ability to design
automobiles entirely according to the wishes and ideas of their future
owners. Craftsmanship, attention to detail and an awareness of the
highest quality are combined with creativity and the willingness to
expand the range of materials used, processing techniques and colour
combinations at any time in accordance with the customer’s ideas.
Maximum customer orientation not only gives rise to tailor-made
products, but also to innovative solutions for achieving design that
is precisely geared to the owner’s personal style. In order to
guarantee the BMW Group’s high standards of quality and safety, every
component produced by BMW Individual undergoes the same testing
procedures as those intended for series-produced components.

BMW 745Le xDrive for Ellerman House: Plug-in hybrid drive,
exclusive paint finish, unique interior.


The BMW 745Le xDrive serves as the basis for the unique specimen
created by BMW Individual Manufaktur, which will in future be used to
chauffeur the guests of Ellerman House. Its plug-in hybrid drive
consists of an in-line 6-cylinder petrol engine and an electric motor,
which together generate a system output of up to 290 kW/394 hp. Thanks
to an electric range of 51 to 54 kilometres, the plug-in hybrid luxury
sedan can cover the approximately 25 kilometre drive from Cape Town
airport to the hotel’s more than 100-year-old main building with zero
local emissions. It’s paint finish in exclusive Brass is combined with
the extended BMW Individual High Gloss Shadow Line, 20-inch M light
alloy wheels in star spoke design and bicolour finish and an M sports
package. The brass-coloured door sills bear the “Ellerman House” lettering.

The interior design Pure Exellence and the BMW Individual Merino full
leather upholstery in Tartufo/Cognac colours is enriched by numerous
individual accents. In addition to electrically adjustable comfort
seats including massage function, seat heating and active seat
ventilation, the electrically operated sun blinds, the Sky Lounge
panorama glass roof, the Ambient Light and the Ambient Air Package
contribute to maximum well-being in the rear. The door panelling
frame, the instrument panel, the alcantara roof liner, the floor trim
and the leather-covered door entry trim are all designed in Tartufo,
as are the panels of the seats and the A and B pillars. The headrests
and comfort cushions in the same colour are embroidered with an
exclusive floral design. The embroidery on the cushions also includes
the “EH” signet on the front and the “BMW Individual
Manufaktur” lettering on the back. The centre console, the cover
of the centre tunnel and the switch panels located there are covered
with cognac-coloured leather. The harmonious colour scheme also
includes tone-in-tone seams and draws attention to the interior trim
strips, which have been refined into unique works of art.

Natural shapes and precious metal: South Africa’s flora blooms
on the interior trim strips.
The innovative and unique
design of the interior trim strips for the BMW 745Le xDrive by BMW
Individual Manufaktur is the work of South African artist Nic Bladen,
who draws inspiration for his work from the characteristic flora of
his home country. Using plaster casts and liquid gold, silver or
platinum, he creates detailed sculptures of leaves, flowers, roots and
twigs, modelled on wild plants. For the art project conceived by BMW
and Ellerman House, he developed a special process in which he
transferred the replicas of plants cast in precious metal into a
two-dimensional form that was as flat as possible. Gradually, an
extensive collection of precious prints of the selected motifs from
nature was created, similar to a herbarium as botanists use for
documenting and identifying plants by means of dried and pressed
flowers and leaves. These filigree works of art were then embedded as
inlays in the interior trim strips of the vehicle with the utmost care
and precision.

Bladen found his motifs for refining the interior of the luxury sedan
in the Fynbos region around Cape Town, which is known for its unique
biodiversity. Many of the shrubs, trees, grasses and flowers that are
exclusively indigenous to the area are now threatened by extinction.
Among the best-known natural treasures of the Fynbos landscape are the
rooibos, from whose cultivated version an internationally popular tea
is made, and the protea plants, also known as sugar bushes or silver
trees, whose round, often plate-sized flowers represent the heraldic
flower of South Africa. With his latest works of art, Nic Bladen aims
to raise awareness for the fascinating plant diversity of the Cape
region. His wish: guests of Ellerman House, who admire the interior
trim strips designed by him while driving in the BMW 745Le xDrive,
should later recognise the plants immortalised there in the wild, in
order to remember not only the luxurious driving experience, but also
the diverse vegetation of South Africa, which is so worth protecting.

The creation of the new chauffeur car by BMW Individual Manufaktur
was documented in a video clip series well worth seeing. The clips are
available on Youtube using the search term #BMWxEllermanHouse.

BMW 745Le xDrive Fuel consumption combined: 2.5 – 2.3
l/100 km; combined power consumption: 16.2 – 15.8 kWh/100 km; combined
CO2 emissions: 57 – 52 g/km. 

Original Press Release

Virtual trends: BMW and Epic Games celebrate long-standing technological partnership.

BMW:Virtual trends: BMW and Epic Games celebrate long-standing technological partnership.

Munich The use of innovative technologies and
strategic partnerships provides a crucial competitive edge, especially
in the digital age. The BMW Group is well aware of this fact – indeed
as early as 2016, the company became the first automotive manufacturer
worldwide to join forces with the computer games industry. Epic Games’
Unreal Engine was coupled with virtual reality technology to create
new and innovative development methods and tools that are now used in
many design and work processes. This user experience development
technology has already been presented to a wide general audience at
CES 2019, where the BMW Vision iNEXT on display there at the time
invited visitors to take a virtual test drive. Important elements of
the new BMW iX’s design evolution were thus realized from the outset
with the game engine, which also played a decisive role in the
planning for the new BMW i4 plant. Many BMW dealerships and branches
already offer virtual vehicle inspections and test drives. Unreal
Engine was also used for the launch of the new BMW iX in the #NEXTGen
digital broadcast (link). Using Unreal Engine’s virtual production
tools, new technology that has primarily been used in Hollywood to
date, the all-electric vehicle was presented in an innovative set-up
called “The Cave”.

From virtual to real vehicle 

The possible uses of game technology and virtual reality
applications are manifold in the automotive sector. The BMW Group, the
first automotive company together with Epic Games to define and
structure an enterprise licence for the industrial use of Unreal
Engine, designed a self-developed mixed reality system. This is
consistently used and expanded in vehicle development. The BMW iX is
the first car that has been developed using the game engine we
modified for our purposes. BMW’s use of Unreal Engine is invaluable,
especially in the strategic innovation fields. You can very quickly
create 3D renderings, for example, that take account of light effects
and light reflections on different materials, among other things. But
most importantly, it allows the functional and user experience to be
brought to life and implemented in real time at a very early
development stage. These advantages led to the early development of
the technology into a global platform. 

With its new Driving Simulation Centre in the Research and Innovation
Centre, the BMW Group is setting standards (Link).
Equipped with 14 simulators and usability laboratories over 11,400 m²,
it is the most modern and versatile simulation centre in the
automotive industry. The company is thus providing its vehicle
development and research teams with every opportunity to realistically
test and simulate the product requirements of the future. Besides
high-tech motion systems that respond immediately to every driving
input, a visualisation of the virtual world that is as true-to-life as
possible is essential for a realistic driving experience. Here, too,
the BMW Group is relying on Unreal Engine from Epic Games.

Innovative and complex production planning
Just
how flexible and diverse the possible applications of a game engine
like this can be is demonstrated by its use in production planning for
the new plant where the BMW i4 will be manufactured in future. With
the aid of real-time 3D renderings, production steps and space
requirements for items such as tools or spare parts can be precisely
planned and designed. This virtual reality technology was already used
in 2018 to configure the individual workstations for the upcoming
production of the new BMW 3 Series. This meant that for the first
time, it was possible to recreate a complete production facility in
virtual reality, test new work and manufacturing processes in a
realistic 3D environment and adapt them to actual requirements.

Try before you buy: how new technologies benefit
customers
Car buyers also benefit from the use of game
technology and virtual reality. The Emotion Virtual Experience (EVE)
created by BMW, which is now available via 6,400 stations at more than
2400 BMW dealerships and branches worldwide, allows vehicles to be
experienced first-hand in virtual reality. EVE provides customers with
a photorealistic 3D representation of any BMW or MINI in every variant
available across global markets, which can then be viewed on any
display or with VR glasses down to the last detail. They can move
around the vehicle and select colours and extra fittings in real time
– not to mention open doors or the boot, look under the bonnet, and
slide back the convertible roof. It is also possible to sit in the
virtual vehicle and take a test drive, of course. Even lighting
conditions and panorama sets can be simulated so that customers can
view their future vehicle in the city, in the mountains, or on a
racetrack. EVE, which bases its visualization on Unreal Engine from
Epic Games, can be used to display more than 50 vehicle variants in
total, including every trim level.

BMW #NEXTGen meets Hollywood
This autumn, Unreal
Engine from Epic Games was also used for the launch of the new BMW iX
and the MINI Vision Urbanout at the BMW #NEXTGen digital broadcast in
spectacular surroundings – created with technologies that were
originally developed for the production of a Sci-Fi TV series and
since then has been used on several Hollywood feature films. “The
Cave” is a virtual production film studio that allows you to
place people and objects in various virtually created environment
scenarios. As these are projected photorealistically and in real time
on huge LED screens, not only is an incomparable three-dimensional
effect created for the viewer, but the object itself is also
appropriately illuminated through the use of the LEDs. Actors and
objects really merge with their environment without any further post
production. What is impressive about this innovative staging is that,
thanks to camera and object tracking, the background always moves with
the viewer. As a result, the background doesn’t remain static and the
perspective always appears natural and real, which provides an extra
layer of realism for the viewer.

BMW, Epic Games and agency partners Elastique. & NSYNK pushed the
technology to the max in an unseen way by adapting it from a movie- to
a TV-production workflow, being able to switch between several cameras
as well as adding an additional augmented reality (AR) layer. The
AR-layer made it possible to stage the fully digital MINI Vision
Urbanout  as well as several digital props within the scene – with a
perfect and playful illusion as the result.

“Very early on, BMW saw the possibilities of what Unreal Engine could
offer in the automotive industry and devised some truly ingenious
customizations that enable collaborative design, visualization,
digital prototyping and virtual simulation of behind-the-wheel
experiences,” said Doug Wolff, Business Development Manager, Epic
Games. “With the release of the BMW iX launch film, BMW went a step
further to leverage the virtual production tools in Unreal Engine,
deploying the same LED stage workflow in use by the most sophisticated
Hollywood productions. This latest development is further evidence of
how advanced BMW are in their multiple use-cases and platform design
for game engine technology.”

Thanks to the extremely successful and productive collaboration
between the BMW Group and Epic Games, this will be further developed.
The potential created by using game engine technology is not only
huge, with efficiencies in so many areas, it also offers comprehensive
features that can be optimally and seamlessly integrated into various
design and production processes. Unreal Engine is an important
component of the VR/AR experience platform that, together with BMW
game engine developers, makes the above-mentioned applications
possible and opens up new ways of using the technology within the BMW Group.

Together with automated driving, the consistent expansion of
networking as we move toward a digital and emission-free future is one
of the core areas of activity used by the BMW Group to drive forward
the transformation of the mobility industry as part of its strategy.

Original Press Release